Citizen Fare
Because life is too short to be skinny. Because food taste so damn good. Because food brings people together. And eat we will, my friends; together we will eat.
Because I can’t think of anything better to do than eat.
05/10/2023
Be the master of marketing 🎨👇
The man, the myth, the mediciore painter. Bob Ross was a master marketer. For 30 minutes every week, audiences were mesmerized as Bob created a painting in real time. No CGI, no canvas swaps. Just a man and his brush.
🪄Bob’s real magic? He was himself. He created a connection with his audience that has yet to fade.
🔨 Bob nailed his brand voice and brand tone. He was welcoming, calm and knowledgeable – a brand voice suited well for teaching. His brand tone, the emotions conveyed, was always happy and supportive.
🔔 Bob’s message was clear. Everyone can paint, and he was going to show you how. Week after week. Month after month. Year after year.
👀 As a result, his audience watched again, and again, and again….and then bought his products and attended his classes. Even in the grave, he’s still selling products. Always be closing, my friends.
Want to know more about how Bob Ross dominated marketing? Check out our latest post. Copy the link the below and paste it into your browser or click the link in bio.
👉 https://citizenfare.com/bob-ross-is-the-best/👈
❤️
29/09/2023
BE UNAPOLOGETICALLY YOU.
Everyone wants to blend in. BEING YOURSELF allows you and your business to and cut through the noise. Fly that freak flag to find your following (didn’t think I could use that many f’s in one sentence did you?!)
Bad marketing consultants will tell you to appeal to the masses. Play it safe. Doing so, takes what’s special about you.
🔦shine a light on your uniqueness and brand personality. Use creative copywriting to hit on all your personality notes
📖tell your own, special story (everyone loves a story)
🤗embrace who you are. Use images that reflect your vibe rather than pics of what you want to be.
❤️
Marketing consulting
Marketing agency
Copywriting and graphic design
28/09/2023
Don’t do it! 😱
Don’t use these words in your marketing copy! Words like strive, seek, try only make potential customers question your ability. They’ll think … “Are you striving to help me or are you really going to help me?” 🤔
You’ve got this 💪! Cut out words that edge.
👉You have the answers. Don’t sound like you’re looking for them. 👈
Being clear in your marketing copy lets readers know you’re the B.E.S.T. Because you of course are!
27/09/2023
Tired of being just another fish in the sea? Ready for clients to run (or swim 🏊♀️) to you?
Lean into your brand personality and clarify your message with Citizen Fare.
We’ll guide you through our pop-culture-filled proprietary process to define and refine your brand. Then, we’ll lean into you (because you’re great!) and uncover marketing messages together. Doing so, we’ll align your company goals with prospect communications to bring you more potential customers. And you know what they say about potential customers, right? 🤑
Take the plunge, and let’s talk!
👉Click on the link in bio to connect