Hey Gurl Hey

Hey Gurl Hey

We help new entrepreneurs and small business owners with business coaching and marketing strategies

Photos from Hey Gurl Hey's post 02/09/2024
04/06/2024

🙌🏾🙌🏾🙌🏾 Still standing…May started off good but took a turn but I made it through. June back standing on business at least I hope so 😩. Got some exciting things coming up 🤗👏🏾

Let’s talk how was your May and what you got planned for June? Let me know in the comments

25/04/2024

Content is Everything🔑 So this year I wanted to help my clients take their content to the next level. I invested in myself first so I can be able to offer this service. Hey Gurl Hey not only offer marketing services but Content VIP days is also a service we offer.🤗🤗

This is me with my new content tool- my camera. Today, was my first day using my new skills for a client VIP Content Day that is aligned with the marketing strategy we developed for her brand. It was so much fun, and just capturing content that my client loves.

I will be opening my books for content days in May. Before we get to scheduling you for content day, let’s hop on this Marketing Audit so we can know exactly what it is you need to do for content.

Comment ‘Spring’ and I’ll send the link for you schedule your audit. Audits will closed at the end of May so don’t miss out.

Photos from Hey Gurl Hey's post 11/01/2024

Hey there👋🏾

💫I’m Tareca founder of Hey Gurl Hey Marketing.

I’m a marketing coach of course I help girl bosses elevate in their industry through all things marketing. Been doing this for the last 6 years. I’ve worked with clients in the restaurant industry, real estate, skincare, makeup, hair services, fashion boutique, catering, massage, medical spa, fitness, celebrity influencer, personal branding, nonprofits and the list is continuing 🤗

Need help with your marketing for 2024 click the link and book a clarity call with me😃📲 Let’s talk!

If not just give me a ❤️ I love that your here 😘

Marketing Services, Social media & content management,

06/11/2023

Monday’s Message…

I’m sure most of us have been feeling the overwhelmed Ed’s of the world and yet we still get up everyday to push through ✨to keep going. We also have to remember it’s ok to pause and spend time with ourselves. It’s in this time alone we can open our ears to listen, to find clarity and more purpose. As we near the end of the year please spend more time with yourself before you take off running in 2024.

Drop a 🙌🏾 if you plan on spending more time with yourself this month.

Photos from Hey Gurl Hey's post 01/09/2023

Don’t Settle!!!

We are in our ‘It’s ME’ season and it is time to Focus 🔍on what it is we need to be, who we are suppose to be, and to show up more than what we are showing up as.

We sometimes feel disconnected from ourselves and become distracted from our path we’re here to tell you it’s Ok…We just have to put the plug back in….

Sometimes that means taking as many breaks you need to figure it out, reset, and recharge 🔋

Drop a 🙌🏾 if your in the ‘ME ‘ season

Let’s Go September!!!!🍂
#

Photos from Hey Gurl Hey's post 23/05/2023

Swipe 👉🏾 for reasons you may not be making sales in your product base business!

3 key🔑things to focus on:
Poor marketing: If people are not aware of your business and the products or services you offer, they are unlikely to make a purchase. It's important to have a strong marketing strategy that reaches your target audience and communicates the value of what you are selling.

Ineffective sales techniques: Even if people are aware of your business, you may not be closing sales if your sales techniques are not effective. This could include not listening to customers' needs, not addressing their concerns, or not effectively communicating the benefits of your product or service.

Lack of trust: If customers do not trust your business, they are unlikely to make a purchase. This could be due to a poor reputation, lack of social proof, or a lack of transparency around pricing or business practices.

Need help with your Sales Strategy? 👉🏾👈🏾 Follow us for more ⭐️marketing tips, strategies, and ideas.

17/05/2023

Registration Open 🚨Free Masterclass

We’ll be dropping 💎on what we do to build our name in these streets and not just social media streets. Our name has landed in the mouths of some high end people that became our clients. This why Branding correctly is 🔑.

What we will be going over:
Brand Purpose
Creating a brand that resonates with your people
Gaining visibility and recognition
Having a reliable brand
Trust and Credibility
& More

So we want to help you get overcome brand challenges with strategies that are effective. 🔗Hit the link in bio and grab your spot.

🥂What’s better than having breakfast and mimosas while learning strategies to elevate your brand without having to leave your home 🤷🏾‍♀️👈🏾Right! Click🔗

Photos from Hey Gurl Hey's post 17/05/2023

Are you struggling as a Boutique Owner??? If you're experiencing low engagement and no sale conversions from Instagram or Facebook, we want to help you improve your results:

⬆️ Swipe to see solutions to fix your problem⭐️

Post high-quality content: Make sure that your posts are visually appealing and informative. Use high-quality images or videos and write engaging captions that will encourage people to like, comment, and share your posts.

Engage with your audience: Respond to comments and messages promptly, and interact with your followers by liking and commenting on their posts. This will help to build relationships and create a loyal fanbase.

Use hashtags: Hashtags can help to increase your reach and attract new followers. Use relevant hashtags in your posts, and consider creating a branded hashtag that people can use to share their own content related to your brand.

Run targeted ads: Consider running targeted ads on Instagram or Facebook to reach a wider audience. You can use targeting options like location, age, interests, and behaviors to reach the right people with your message.

Analyze your metrics: Use Instagram or Facebook insights to track your engagement and conversion rates. This will help you to identify which posts and strategies are working best, and make adjustments to improve your results.

Remember that building a successful social media presence takes time and effort. Be patient, consistent, and keep experimenting until you find the strategies that work best for your brand.

👉🏾👈🏾 Follow us for more ⭐️marketing tips, strategies, and ideas.

Photos from Hey Gurl Hey's post 15/05/2023

You’ve probably seen or heard this over and over again but the thing is it actually works. You just have to apply the process to your business and strategize the specifics of it to make it work for your business. It’s key to understand the sales process..why?⬇️

1️⃣When you identify your target audience it means you’ve identified how your solution will help solve the one main problem of a group of people in your market.
2️⃣Next, you create content that will focus on educating about the problem and how to fix it through your content. Let your audience how you can fix that problem. Answer your audience questions through your content, share personable experiences with them to let them know you relate.
3️⃣ Use Reels, IG Stories, Facebooks Ads, IG Lives to promote your services and products. Share Testimonials of the results or happiness created when someone use your services/products. Create the hype!!!
4️⃣ Let them know they can get even more from you by becoming on your VIP list. This how you capture emails to start building relationships off of social media.
5️⃣ Actually send out emails that offers them more education or tips, special offers, share stories of how someone use your products, be motivational, ask for feedback. Build the relationship🫶🏿
6️⃣ Now you have got your audience attention, built connections, shared social proof, and resonated. You can deliver your paid offers or promote products that they will pay for
Knowing this will solve 1 of their problem or need.

🍃It’s what You Put Out in your sales process that will stem the growth you want.

What do you feel needs within your sales process? Let us know

Photos from Hey Gurl Hey's post 09/05/2023

Is this You? 😩……We all have a story to tell because the struggle is Real! It's a great idea to start a business right! You going after your passion with the goal to change your lifestyle or many other reasons.

Well it's year 2 or year 3 and you haven't quite reached your goals. We're here to tell you to keep going but without getting clear on a few things.

See when we first started we was making $200 here and $500 there. Then we became clear on what problem we were going to solve, showed the value in our offers. We showed on social media, we held free local workshops, and word of mouth was our best friend. That helped us turn $200 to $20,000. This can be you too. Let us help you change struggle to money making strategies in your business.

Connect with us and hop on call to discuss your needs. The link is in our bio🔗.

Social media marketing
Marketing coach
Business strategy

Photos from Hey Gurl Hey's post 03/05/2023

Struggling with Sales? Or need a better sales process?…no problem join us this month as we talk Sales and Marketing on social media.

Let’s jump right in with the steps to developing your sales process on Social Media 📱

Use these steps ⬇️
1. Indentify your specific target audience for your offers. Use date and analytics to understand the demographics, behaviors, & interests.
2. Develop content that resonates with your target audience. Use visuals, videos, Lives, to grab their attention and keep them engaged.
3. Promote your content by using social media Ads, but build organically first, use influencer all to promote your content to your target audience. Be sure your using the right platforms to reach your target customer.
4. Use lead magnets such as free guides or ebooks, free masterclasses, or discount offers to capture contact information of potential customers. Links to these offers should be posted on your social media or use a landing page.
5. Nuture leads with email marketing providing value through educational content, exclusive offers, and personal-able content.
6. Close the sale- this is done on discovery calls, DMs, etc. Take these moment to answer all questions and provide a quick view on how you can provide value and solve pain points. Use social proofs to show how you helped others with the same problems.
7. Measure your results to see if your sales process is working for you. Track your conversion rates, costs per lead, and how much revenue you have generated. See what tweaks need to be made if any.


social media marketing
social media agency
social media manager
instagram marketing
social media management

Photos from Hey Gurl Hey's post 27/04/2023

Let's take a look as our Gurls Rih & Bey Marketing Strategies. They both have been successful off the stage. Of course, their celebrity and fan base contribute to their growth. However, each has their own marketing team with different marketing strategies.

Rih started Fenty Beauty with the goal of serving underrepresent, unserved women and cultures. Let's just say sis made an impact. Her marketing team understood her vision "Beauty for ALL" and they Bodied It Ok! Then she carried this vision into Savage Fenty her lingerie line, which now offers more apparel products; Fenty Skin; and sis is not done.

Bey, she partnered her line IVY Park with Adidas. She brought a new look to alethic wear. This was exclusive and you had to be in line when it first drop because it sold out in mins. The campaigns ran weeks before the drop building the anticipation using FOMO method. As we know, Adidas ended the partnership due to not hitting the target sales. We know this results from marketing strategies in place.

We ask which one is in for the long run?

We would have to go with Rih, Sis, is building a global brand with Fenty. You can tell she has a marketing team that is putting in work aligning her vision with her brand, connecting with her audience/fans, and positioning Fenty in the market industry.

Let us know in the comments which one.
📍Share & Save for Later

Let us help you with your marketing strategy..start by scheduling a call with the link in our bio.

Photos from Hey Gurl Hey's post 24/04/2023

Your brand story should communicate the history, values, mission, and purpose of your brand to your target audience. It's through your brand story that conveys its personality and unique identity, and helps to differentiate you from competitors.

This include information about you, the company, the mission and values, the products or services offered, and the impact it will make.

>It's a tool to build emotional connections with customers and create a sense of loyalty and trust.
> It helps you to attract new customers,
>Build brand recognition and awareness
> Create a strong sense of brand identity.
> It is an important element of your brand strategy that is conveyed across your marketing channels.

So What's Your BS? Need help elevating your brand message and positioning? We can help you. Let's connect by clicking the link in our bio or DM us BrandStory.

social media marketing
social media manager
instagram marketing

Photos from Hey Gurl Hey's post 19/04/2023

Let's get into why Instagram is a struggle. To be honest...Your Instagram strategy probably sucks! Here's why:

1).You're NOT using your Insights Effectively! Your insights provide more context about your audience and you can personalize your content and social media outreach campaigns.

2).You're NOT posting with purpose! Knowing your purpose will help you engage with your audience better and grab their attention.

3).You DON'T KNOW your target audience. You need to know your target audience or you'll be wasting time & money marketing to people who have no interest in your product or services.

17/04/2023

Happy Monday! Today is the day to an awesome week.✨ Another day another opportunity to take steps toward your journey.

We are going into this week feeling refreshed from a vacation with the kiddos & ready to dive in a successful week.

We are excited for this week as we aim to reach new goals in our business and in our lives.

Each day is an opportunity to focus on goals & welcome all new things into our lives that will contribute to a successful journey. No matter what your journey is it all starts with You.👈🏾

How will you plan to focus on your goals this week? How are you kicking off this Monday?

Photos from Hey Gurl Hey's post 07/04/2023

It’s important to outsource some business and marketing activity in your business. This allows for you to implement your strategies to make sure their working for your business.

If your experiencing growth delay in your business or your just getting started with your business and need coaching. Hire us!

This why you may need to work with us:
↪️Your overwhelmed and your current strategy is not working
↪️Your brand positioning is not identified clearly in your social channels
↪️Need consistent content strategy and need to understand how to use tracking metrics to build from.
↪️You need a stronger business framework

Not sure what exactly it is you need help with. Start with a 📞Discovery Call, where we will have a conversation with you to understand your business needs. 💨Run to our calendar and book your call Today!

Photos from Hey Gurl Hey's post 05/04/2023

Does your page show when your audience search?

If your not sure, then let’s take a look at your Instagram bio. You need to ✨optimize ✨ your bio, especially if your just getting started on Instagram.

Swipe ➡️ to see the break down of each section an Instagram bio and how it should be structured.

➡️Your handle is searchable and should be your business name or business industry

➡️Your Name should include keywords related to what you do. This will pop up in searches.

➡️Your bio should be short and sweet while highlighting what exactly it is you do what pain points you solve

➡️Your link should be listed on how your audience can connect with you, work with you, or get your offer. Please make sure your links are updated and work.

💥Boom your bio is good to go.

Now go take a look at your bio and make the needed changes.

Was this helpful?

📍Save this, Share this, and follow for more tips

We can help you transform your Instagram bio to make it more searabke by your audience. Plus divide in on your Insight metric for growth. 🔗Click the link in our bio to schedule your IG Audit.

03/04/2023

What’s holding you back? 🤔
This is the time to go after all that you deserve! This is a new month and it’s time to establish your business goals! Whatever happened in March, leave it there! Make peace with it and this month!

Here are some goals we’re working on in April:

💐 Going live 3-5x a month
💐 Posting consistently on our page and in our stories
💐Build our email lists
💐Practice self care

What goals will you be working on in April! Comment below!

Photos from Hey Gurl Hey's post 27/03/2023

Have you tried this marketing strategy to drive sales in your business?...

A Lead nurturing strategy. Nurturing leads is good for any business. This strategy is used to build and maintain relationships with potential customers.

This is how you will build trust and increase sales in your business.

One lead nurturing strategy is to use email marketing to nurture leads. It allows you to communicate with both new and existing customers- using email newsletters, surveys, and promotional. This can all be set on automation using a CRM system such as Converkit, flodesk, mailchimp, active campaign etc.

Email marketing is the most cost effective than running advertisements.

Are you using email marketing?

Follow for more tips!

Need help building a lead offer and email list? Book a discovery call (link in bio) so we can help you with your needs.

Photos from Hey Gurl Hey's post 20/03/2023

Need a refresh to your marketing plan when it comes to growing your business? Try asking your self these marketing questions...

>What want or need are you fulfilling?
>Who is your target market?
>Who are your competitors?
>What are the goals of your marketing plan?
>What is your strategy for building a strong online presence?
>What is your sales process once you generate a lead or sale?
>How will you nurture your customers or clients?

Answering these questions will provide you with more clarity on what you should be doing when it comes to marketing your business.

We can help you answer these questions for your business. Let's chat on a discovery call to see how we can help you. Click the link in bio to get on the schedule.

Photos from Hey Gurl Hey's post 14/03/2023

Not connecting with your audience…your message may not be sticking.

You need to have messaging that is ✨hyper-specific✨ because it sticks in your audience minds. Let’s be real you need to get inside of your audience heads. It’s like taking the words right out of their mouths on what they need help with. You have to paint the picture in there heads on how you can help solve their problems.

Although you hear that demongraphics, physocgroahics, and collecting data is key. Yes, they help you learn about patterns of your audience but you have to dig a little deeper to see the results of knowing your audience.

Swipe ➡️to see 3 ways to really get to know your audience so you can position the right marketing message to your audience.

📍Share, save & follow for more more tips!

📱Need to chat about your marketing needs? We can help. Shoot us a DM or directly use the link in our bio💚

09/03/2023

Am I good enough? Yes, I am.- Michelle Obama

You hold your own power and it’s up to you how you will use it. Don’t let anyone else, and we mean any self rip you if it.
You have the right to become who you want to be, to create, to transform, so take that leap stop self doubting yourself you never know what’s on the other end.

It’s women’s day everyday!

Photos from Hey Gurl Hey's post 09/03/2023

Marketing is Communication!

You have to communicate the offer not sell it. Your audience needs to understand the value of your product and services before they make a purchase.

Your audience is relying on the information you put out into market to make a purchase decision. To build a strong communication process you will need to focus these 3 things:
1.Creative marketing strategies
2.Building and maintaining relationship 3.Transparency
(Swipe to see breakdown)

It’s important for you have a ✨listening✨ear to your audience. You can do this by researching on social media, reading comments of others in your industry, asking questions, bringing your customers to a private community to discuss their needs. This will help you create better solutions through your products or services m.

📍Share, save & follow for more more tips!

📱Need to chat about your marketing needs? We can help. Shoot us a DM or directly use the link in our bio💚

07/03/2023

The truth is….it’s never ✨too late ✨no matter the timing of you have a passion and you believe in it then that’s all you need to start.

Many of the brands we know of founders started late in age and are now global brands. So why would you feel it’s too late? We’re here to tell you to go for it.
No matter the challenges get the game plan rolling and play ball.

Who are your Gurl Strategists

Tareca and Latisha launched Hey Gurl Hey in efforts of building a business networking platform to help women just like us start their own businesses. It is not many networking opportunites created to bring minority women in one room that are like minded. We wanted to be that voice as well as resource for these women. Then we decided to create the Gurl Firm, which offer coaching services to apsiring entrepreneurs and small business owners. We used our knowledge, experience, and skill set to give business strategy that works. Now we are serving our purpose to helping minority women grow and scale their businesses as we all work to build a new business empire in our communites.

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Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00