BOXR BOX is a luxury men’s underwear brand offering high quality garments, all designed and manufactured in the UK, and delivered directly to your door.
BOXR BOX was founded with three core aims:
3) To change the way men value and replenish their underwear drawer
BOXR BOX is the brainchild of Cheshire-based Christopher Barlow, who set up the company with the support of his wife Georgia. The aim was to produce a premium quality luxury menswear brand and establish a major new voice within the UK fashion industry. Christopher and Georgia are passionate about supporting both the British textile industry and the UK economy in general, and the high quality materials, all of which are sourced from within the UK, clearly reflect that passion.
The core BOXR BOX team comprises: Co-owners and directors, Christopher and Georgia, Creative and Marketing manager, Adam Gonet, and IT and Technical manager, Thomas Andrews.
In the lead up to his wedding, Christopher found himself needing to go out to buy new clothes accessories for their honeymoon. However, when he later returned from his shopping trip and realised he had forgotten to buy the obligatory new underwear, the light-bulb moment occurred and the idea for BOXR BOX was born.
The idea was as follows: Since most men do not go out and buy underwear for themselves frequently, wouldn’t it be convenient to have a fresh supply of new, high quality underwear conveniently delivered to your door on a regular basis.
Many men think nothing of spending large amounts on shoes, t-shirts and jeans, but often neglect to spend money on the most intimate part of their body. When acquiring underwear, most men seem to follow one of two journeys:
1) Wait for the contents of your underwear drawer to wear thin and/or fade, then bulk buy multipacks
or, more commonly...
2) Wait for a birthday or Christmas and have other family members buy their underwear for them … isn’t it time things changed? It would not be deemed acceptable for a father-in-law to buy lingerie for his daughter-in-law, so why is it deemed acceptable for a mother-in-law to buy underwear for her son-in-law? Men shouldn't let others dictate what they wear. Take back control and let BOXR BOX do the rest. Combining luxurious design, high quality packaging and unrivalled comfort.
BOXR BOX garments are the epitome of style and sophistication, guaranteed to increase confidence from the waist down and impress anyone fortunate to see you wearing them.
BOXR BOX offers three styles in its ‘Essential’ range:
BOXR Brief
BOXR Trunk
BOXR Short (coming soon)
Brief & Trunk materials: 93% Micro Modal 7% Elastane
BOXR BOX is passionate about providing the best handcrafted products available, and the BOXR Briefs & Trunks offer the highest levels of long-lasting comfort and quality with a ‘second skin’ feel.
The Essential BOXR Briefs & Trunks are handmade in the UK from a blend of soft, durable micro modal with a hint of elastane for added stretch and an optimum fit. BOXR Briefs & Trunks feature a no-fly design, soft lined pouch and a stylish, ultra-soft waistband with embossed BOXR logo.
Unlike cotton, the Micro Modal textile fibre is shrink resistant and more resistant to fading, so colours stay sharp and brighter for longer. Obtained from Beech trees, the high-end, breathable fibre notably absorbs up to 50% more moisture than cotton, with the added elastane content giving it maximum support. The fitted briefs and trunks are designed to sit low on the waist, offering incredible comfort for every day wear. Created for an active lifestyle, the product is durable and supportive.
The Essential BOXR range is handmade in the UK and can be bought either as one-off purchases to add a few pairs of "best" pants to your collection, or if you feel that you want ultimate luxury delivered to your door every month, you can setup a subscription. A tailored service with the flexibility to change, quantity, style and colour requirements to suit you needs; replenish your underwear drawer with no hassle.
BOXR Trunks feature a thicker gusset panel to offer enhanced comfort and strength around the seam, preventing uncomfortable chafing which often leads to wearing or thinning of materials.
Delivery & Packaging:
To reflect the premium quality of the products, all BOXR BOX garments will be carefully wrapped in acid free tissue paper (to prevent colour bleeding into the garments) and packaged in branded, matte-finish mailer boxes.
Mailer boxes measure 350mm x 250mm x 25mm and are conveniently sized to fit straight through the mail box without the need to be signed for. We appreciate that people have busy lives and cannot always be around to sign for deliveries. With BOXR BOX you don't have to be.
Due to the premium quality and delicate nature of the materials, BOXR BOX garments cannot be tumble dried, dry cleaned or ironed at a hot temperature.
Garments have been tested with repeat washes at 40 degrees and have retained their size, colour and ultra-soft quality.
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"Life's too short to wear mediocre underwear!"