100% woman-owned apparel company for tween girls that provides both comfort and confidence in their And our motto "Shine. Bright." Always remember to Shine.
At Girl Lux, everything we do, from design to sales, puts the tween girl first. We chose the word “lux” because it is the derivative of the Latin word “light.”
Girl Lux = Girl Light
Our butterfly icon represents the metamorphosis that each girl goes through in becoming a young woman. The lines in the butterfly resemble a finger print to remind us that we are all unique individuals. is to remind
us that light and beauty always shine from within. We want to help celebrate the transition of becoming a young woman with the support of great friends and the wonderful women in our lives! Our products are meant to be a reminder every day to love who you are, explore your own uniqueness and see all of your beauty. OUR SIGNATURE PRODUCTS
Girl Lux introduces the Debut Bra™, our new and improved version of the training bra. We designed it out of soft fabric that can stretch and grow with your body. We got rid of the back clasp to make it more comfortable. We are offering it in five shades of skintone colors to make it less visible under light colored shirts and tees. We have also designed the new and innovative Pocket Pantie™ which contains a discreet back pocket just large enough to carry a wrapped, pantyliner - here for when you need it! Every product was designed for girls by women. We've been there, and know how important this transition is in every girl's life. And hopefully Girl Lux can be there to make it a bit easier and a lot more fun! OUR PARTIES
We chose to sell our products two ways: 1) online through our Girl Lux website; or 2) through our Girl Lux Parties, hosted by a mom, a grandmother, or a favorite auntie to share and celebrate with friends. At our parties, girls can get measured in the privacy of a home instead of a public dressing room at a department store by a stranger. Samples of our products will be available to try on and orders can be placed with a Girl Lux rep. In two to three weeks, your products will be shipped directly to you in our Girl Lux keepsake gift box. Girl Lux Parties were designed so that women and caregivers around young girls can celebrate together with friendship, encouragement, and most importantly, love. Bright.
