Stairway to CEO Videos

Videos by Stairway to CEO. An entrepreneurial podcast, hosted by Lee Greene, featuring inspiring stories from top founders plus expert advice for starting and growing a business.

“Focus on the product. I've talked a lot about recruiting and retention, but you have to focus on product, because product market fit is ultimately the most important.”

Episode 131: High Stakes Game, with Yani Hufnagel, Founder & CEO of Lemon Perfect

→link in bio!

Big thanks to Evermill and Equipt for sponsoring this week’s episode!

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“Focus on the product. I've talked a lot about recruiting and retention, but you have to focus on product, because product market fit is ultimately the most important.” Episode 131: High Stakes Game, with Yani Hufnagel, Founder & CEO of Lemon Perfect →link in bio! Big thanks to Evermill and Equipt for sponsoring this week’s episode!

“When you're absolutely exhausted and thinking about quitting, don't think about quitting while you're still walking. Keep moving forward. You don't have to be sprinting all the time, don't sit down and contemplate it. Keep moving in the direction you already decided.” Episode 130: Chocolate, Creativity, and Commitment, with Alexandra Clark, Founder & CEO of Bon Bon Bon → link in bio! Big thanks to Evermill and Equipt for sponsoring this week’s episode!

“Don't be afraid to try different things. As CEO, you have to look after many different aspects of the business. Getting those varied experiences earlier in your career is only gonna serve you well if this is where you wanna end up. Seeking out those opportunities and experiences is super important.” Episode 122: Testing Over Failure, with Erin Moennich, CEO of Draper James → LINK IN BIO Big thanks to Okendo for sponsoring this week’s episode!

“I would also suggest that people don't wish away the journey, savor those moments. When they're gone, they're gone. You get to experience that national launch once, you get to experience the first launch once. So savor those moments because that's the whole journey is the destination.” Episode 119: From Scare to Scale, with Denise Woodard, Founder & CEO of Partake Foods → LINK IN BIO! Big thanks to Okendo for sponsoring this week’s episode!

“You have to be willing to risk it all and be willing to have the confidence in yourself that you are the person to bring your idea to life. Have a conviction so strong that nothing's gonna stop you.” Episode 118: Reflections and Resets, with Lisa Odenweller, Founder & CEO of Kroma Wellness →LINK IN BIO! Big thanks to Okendo for sponsoring this episode!

“It's really tempting to your point, quit your job, start selling the product, but you’re really well served by learning way more than you might need.” Episode 117: Persistence and Patience, with Paul Voge, Co-Founder & CEO of Aura Bora →LINK IN BIO Big thanks to @getokendo for sponsoring this week’s episode!

“You never know what the ultimate thing you need is, if you're not sure what the big idea is, start doing stuff and tune in to what parts you love and what brings you joy and the parts that you don't wanna replicate, you’ll find it.” Episode 116: Jobs, Joy, and Joining Forces, with Jen Zeszut, Co-Founder & CEO of GOODLES →LINK IN BIO! Big thanks to @getokendo for sponsoring this week’s episode!

“Bet on yourself. If it makes you really uncomfortable, cover the downside, but still place the bet. Your risk tolerance will determine what cover the downside looks like.” Episode 114: From Spark to Wildfire, with Joe Ens, CEO of HighKey → LINK IN BIO! Big thanks to Gorgias and Okendo for sponsoring this week’s episode!

“Talk about your ideas, wear crazy costumes, believe in yourself, and build your networks. Many people have an openness to new ideas, and have this kind of mindset of encouraging different people on their journeys.” Episode 113: Tiny Foods and Big Ambitions, with Sofia Laurell, Co-Founder & Co-CEO of Tiny Organics → LINK IN BIO! Big thanks to Gorgias and Okendo for sponsoring this week’s episode!

“It's good to start just taking action because maybe you have many ideas and you don't know which one to start with. Start testing them out. Take it day by day, try out a few ideas, do some research, you'll be surprised how quickly you'll figure out which ones to cancel out.” Episode 112: Fear, Family, and Focus, with Laura Xiao, Founder & CEO of Henné Organics → LINK IN BIO! Big thanks to Gorgias for sponsoring this week’s episode!

“I'm a huge believer in if you want to do it, you definitely can. It doesn't mean everyone should sign up to go be an entrepreneur or a founder because the struggle is real, but you can get started if you want to get started.” Episode 110: Bellies and Billboards, with Katie Wilson, Co-Founder & CEO of BelliWelli → LINK IN BIO! Big thanks to Gorgias for sponsoring this week's episode!

“There are so many different ways to be involved in the excitement, learning, growth, and the startup journey without being the Founder or CEO. I would try to talk yourself out of it, and if at the end of the day you can’t be talked out of it, good luck, you gotta do it.” Episode 109: From Spinout to Standalone, with Maggie Winter, Co-Founder & CEO of AYR →LINK IN BIO! Big thanks to Gorgias for sponsoring this week’s episode!

“There is going to be resolve that is required to push through every single obstacle that is going to be against you. You're doing something new and novel that hasn't been done before. There is no roadmap, it's going to be brutal. Episode 107: Skin in the Game, with Matt Weiss, Founder & CEO of RIND Snacks → LINK IN BIO Big thanks to @liveouter & Gorgias for sponsoring this week’s episode!

“Make sure you are working on what is important because that doesn't change, the heart of the business rarely changes. Of course, you'll hear an occasional success story, but more often than not, that doesn't change and it's important that you set the right north star.” Episode 106: Luxury Without Labels, with Jeremy Cai, Founder & CEO of Italic →LINK IN BIO! Big thanks to @rewind.backups , @liveouter , and @gorgiasio for sponsoring this week’s episode!

“Start an actionable start, instead of talk, because who's actually doing it? Try it. And if it fails, it’s not a failure because you learned from it.” Episode 105: Dreams, Dares, and Dates, with Sydney Karmes-Wainer, Founder & CEO of French Squirrel →LINK IN BIO! Thanks SO much to @rewind.backups , @liveouter , and @gorgiasio for sponsoring this week's episode!