FRWRD Skincare

🎉 Big news! After a rollercoaster journey, filled with the many ups and downs of starting a new business, we're thrilled to welcome a co-founder to our mushroom beauty mission.

🍄 Your feedback matters! Get ready for our Mushroom Super Serum in a gorgeous new opal glass bottle.

✨ Revamped website + subscription perks for our loyal fans coming soon!

As a mushroom skincare brand, we were curious - how might mushrooms influence fashion in a fabulously fanciful way? We let our imaginations fly free and prompted the AI to create stunning visuals of models wearing mushroom-inspired outfits. The results were magical, mystifying, and downright mind-blowing! 🍄

Shroomtastic Style: Exploring Mushroom Couture with AI In honour of International Mushroom Day, we decided to take our love a step further by having some fungal fun with Stable Diffusion AI

Happy Holidays to everyone from FRWRD. May this year end on a high note for you and your close ones. May you enter the New Year with a renewed self-confidence. May you find the grace to forgive yourself for your short-comings and find the discipline to do the small things consistently.

Much Love. 🍄

Happy Monday Mushroom lovers 🍄

Did you know that Chamomile Flower Extract contains many beneficial active compounds? This deeply skin soothing, anti-inflammatory, anti-septic has been shown to help treat skin conditions such as eczema, psoriasis and acne! ​​​​​​​​
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Chamomile is an ancient Eastern European remedy for healing various persistent skin conditions, and it works!

Real talk. Here are 3️⃣ toxic habits that you may not realize are causing you stress:​​​​​​​​​​​​​​​​
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1. Overthinking 🌪 Instead of thinking so much about the problem, focus more on the small steps that will address the problem and get you into action. ​​​​​​​​​​​​​​​​
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2. Too much caffeine ☕️ High levels of caffeine have been shown to elevate cortisol levels, your primary stress hormone. Find a natural alternative to caffeine (eg. lemon water, herbal tea, wheatgrass juice).​​​​​​​​​​​​​​​​
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3. Not enough sleep 🌙 Get your sleep. A lack of sleep can stress you out and exasperate your anxiety. According to the Journal of Neuroscience, insufficient sleep increases the odds that you'll get "anticipatory anxiety".​​​​​​​​​​​​​​​​
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It's one thing to feel stressed, hopeless, or drained, but it can become TOXIC when you tell yourself you shouldn't feel this way. 🥀 ​​​​​​​​
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Toxic emotions have been linked to high blood pressure, cancer, ulcers, and more.​​​​​​​​
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We celebrate purity in our thoughts and our products. Nothing is worth robbing our health and happiness.​​​​​​​​
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Our favourite way to release emotional tension: bubble baths. What are yours? 🧼​​​​​​​​
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The number one reason why you won't trust yourself:​​​​​​​​
You break your own promises when it comes to your health, your interests, and your relationships. ​​​​​​​​
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But even worse than that is that you define yourself by these shortfalls. ​​​​​​​​
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Let's stop this. Today. ✋​​​​​​​​
One essential tactic is to shift your focus from the things you lack to focusing on the things that bring you more happiness and humility.​​​​​​​​
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Connecting with your parents. Going to bed at an earlier time. Having a skincare routine. Sending a thoughtful text. ​​​​​​​​
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Don't overlook the small things that you do for yourself or others. Everything. Everything we do comes from a place of humility. 🤍​​​​​​​​
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Share with us. What is one area that you're looking to improve your trust in?​​​​​​​​
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Three new beauty rituals for the spring season: 🌷​​​​​​​​
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1. Develop or deepen your yoga practice outside.​​​​​​​​
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2. Learn a new recipe high in healthy fats, protein, and vitamin A that'll make your skin glow. ​​​​​​​​
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3. Add 4 drops of the Mushroom Super Serum to your skincare routine and share your favourite affirmations with the reflection in front of you.​​​​​​​​
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This spring hits different. What's the spring ritual you're looking forward to the most? ​​​​​​​​
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Credit: ​​​​​​​​
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Give the gift of glow ✨🌿​​​​​​​​
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Buy 1 Get 1 for 50% OFF during our Mother's Day BOGO SALE ending May 8th. ​​​​​​​​
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Simply add 2 products of the same size to your cart for an automatic 50% DICSOUNT to be applied at checkout. ​​​​​​​​
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Shop Now! 🍄​​​​​​​​
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Looking for a product to soothe, and plump tour skin without any greasy residue? Look no further because our Mushroom Super Serum is a no-brainer filled with hand-foraged superfood ingredients that are actually good for you!

Is it genetic? What does the Asian culture know about mushrooms and beauty? 🍄​​​​​​​​
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In fact, mushrooms have long been used in Asia for their ability to improve health, maintain vitality, preserve a youthful appearance, and to counter the adverse health effects of chronic stress.​​​​​​​​
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Because mushrooms are classed as , they work at a molecular level to bring balance and regulate cell function. Mushrooms contain omega fatty acids and ceramides which can help to build up the skin’s moisture barrier.​​​​​​​​
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That means it's not just good for your brain. It's good for your skin too!​​​​​​​​
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Share this post if you learned something about mushrooms today. ✨​​​​​​​​
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Dealing with sensitive skin? Unsure if the skincare products actually work? We've been listening. 💥​​​​​​​​
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Here's how to make your skin less sensitive:​​​​​​​​
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1. Honour the SPF, even in the wintertime, to protect your skin from UV damage.​​​​​​​​
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2. Avoid harsh astringents and exfoliants that strip your skin from its natural oils.​​​​​​​​
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3. Haven't tried organic yet? It's about time. The gentle formula in Mushroom Super Serum was created to reduce skin sensitivity and improve your skin barrier to environmental irritants like UV rays and pollution.​​​​​​​​
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If improving your skin barrier isn't already a part of your routine, please visit our website to learn more.​​​​​​​​
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Did you know mushrooms can be a natural alternative to Hyaluronic Acid? It's able to hold more moisture thanks to its smaller particles size thus creating an instant lift and noticeable glow​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​

3 Reasons why you should be using Mushroom powered Skincare. 🍄​​​​​​​​
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1. They promote collagen production and regeneration. This helps your skin retain it's bounciness, youthfulness and moisture.​​​​​​​​
2. Filled with the good stuff. They are full of Beta-Glucans helping reduce redness and even skin tone. They're brimming with Vitamin D the essential Skin building block. ​​​​​​​​
3. Mushrooms are natures secret weapon. They are naturally antimicrobial. They help slough old skin cells and promote cellular regeneration.​​​​​​​​
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And they happen to be one of the most diverse, and adaptable organisms on the Planet. 🌎 In fact, we're more related to Fungi than plants. They are our distant relatives.

Learn to Meditate in 7 Simple Steps 💆🏽‍♀️​​​​​​​​
(from a meditation teacher)​​​​​​​​
Step 1 Get in place. Place one hand on your belly and another on your heart. Close ur eyes, and place feet firmly on the ground. ​​​​​​​​
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Step 2 Begin to visualize you feet growing roots in earth to ground you.​​​​​​​​
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Step 3 Slowly become aware of heart rate. Start to feel it in your belly or your chest.​​​​​​​​
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Step 4 Take a big breath in and feel your belly press into hand and feel your chest rise while your ribs begin to expand from side to side. ​​​​​​​​
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Step 5 Make note of how you feel before exhaling slowly.​​​​​​​​
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Step 6 Begin inhaling for a count of 5 and exhale for count of 7. Be aware of the stillness at the top of the inhale and the at the end of the exhale. ​​​​​​​​
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Step 7 Acknowledge your feelings and allow yourself to process how it made you feel. Thank yourself for taking time out of your busy day to connect to your mind and body."

Have you ever wanted to try meditation but don't know where to begin? The benefits of mindful meditation can range from building skills to manage your stress to increasing self-awareness, being more positive and reducing negative emotions. There are so many reasons to give it a try. Here are 4 apps to help begin on your meditation journey:​​​​​​​​
1. Calm ​​​​​​​​
2. Insight Timer ​​​​​​​​
3. Headspace ​​​​​​​​
4. Waking Up

We are busier than ever, and more digitally connected to our work, our networks, and to strangers than ever before in history. Yet with all this connection, the world is strife with loneliness, self-doubt, anxiety, and weak social connections. ​​​​​​​​
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Anxiety and negative self-talk aren't unique to any of us, yet there are some among us that have chosen to strive for better, to adapt the negative voices, and to recognize that their greatest potential still awaits them if they take the right steps to get there. ​​​​​​​​
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Stay tuned for a series on the 7 Steps to emotional freedom. Coming up every Tuesday.🍄

You've got tons of products, but your skin looks dull, irritable and unpredictable.​​​​​​​​
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STOP with all the products! Yep. You heard it right.​​​​​​​​
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Too much of a good thing, is still too much. Those fancy products you're using and layering are absolutely demolishing your skin's natural protective barrier.​​​​​​​​
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And a compromised barrier is the number one reason you can't get your skin under control. ​​​​​​​​
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Sometimes LESS really IS more in skincare.​​​​​​​​
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That's why we developed our Super Mushroom Serum to be powerful, yet gentle a one stop multi-corrective hero in your skin routine.​​​​​​​​
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Shop now and become our next raving fan. Your skin will than you later! 🍄🌿​​​​​​​​
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Swipe for the top three reasons why to switch to clean skincare. What’s your favourite reason? ⁠⁠⁠⁠⁠
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Swipe for top three reasons to switch to clean skincare. What is your favourite reason? ⁠⁠⁠⁠⁠⁠
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Men need skincare too.

The holy grail for sensitive skin. This multi-corrective mushroom powered serum has a natural scent and goes on like a fine water-based gel, leaving your skin soothed, plumped and radiant, without any greasy residue.

Results: Our Triple Mushroom Complex™ works to visibly improve texture and elasticity, calm irritation and redness, reduce signs of aging, and breathe new life into your skin.
Calm the most sensitive skin, while reducing redness and breakouts.
Visibly plumps and firms within minutes.
Lock in deep hydration for that long-lasting dewy glow.
Improve the texture and feel of your skin in the first 2-3 weeks of use.
Reduce signs of aging by rebuilding your skin's natural collagen and elastin.

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Do you take a daily mushroom supplement or incorporate mushrooms into your diet? Maybe you should be and here’s why: according to Web MD, mushrooms are loaded with essential antioxidants, health-boosting vitamins and minerals. When incorporated into diet, they have been shown to:⁠
1. Lower blood pressure⁠
2. Boost immune system ⁠
3. Aid in weight loss⁠
4. Serve as great sources of selenium, copper, thiamin, magnesium and phosphorous⁠
We all know a beautiful outside starts on the inside, so why not use mushrooms for both? What are your favourite mushroom meals? ⁠
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Find some time to relax today.⁠
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Mushrooms. Mindfulness. Motivation. What's your pick-me-upper in the morning?⁠

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"Before using the FRWRD Super Mushroom Serum, I was using a combination of a natural Hyaluronic Acid product during the day and a Retinol at night. My skin-tone was uneven, dull, and generally lacking that "healthy glow" we all want. I replaced my old products with a combination of the Super Mushroom Serum and a Vit C serum. After one month, my skin has improved immensely, from the texture and tone to the plumpness and volume. I find myself constantly looking at myself in the mirror; I'm that impressed. What I love most about the Super Mushroom Serum is it's lightweight, non-greasy texture, and it's delicate zesty scent. It leaves your skin feeling nourished, hydrated, and fresh. Best of all, you know the ingredients are free from nasties and sustainably harvested. And as an added bonus, the packaging looks great on my bathroom counter – what more could you ask for!"

Is beauty skin deep or on the surface only? What do you think?⁠
We challenge our to soak in your reflections while facing yourself.⁠
Our definition of beauty is unfading, that's shown through the ways we treat ourselves and nourish our body, our spirit and our mind. Our Mindfulness Deck is designed to mirror the true beauty that we believe is born out of self-care.⁠
Want to draw a card? See our bio link to add the deck to your morning ritual.⁠
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According to Forbes, positive affirmations and expressing gratitude is scientifically proven to motivate you and increases mental strength (Morin, 2014). Using positive affirmations to remind yourself of your worth can boost your mood and improve your self-esteem. ⁠
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Our Best Self Ritual Kit includes a Mindfulness Deck with 44 prompts for more presence in your day. What is something (or someone) you're grateful for today?⁠
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