I am a pharmacist by trade, but always had a creative fire that was unfulfilled practicing pharmacy. All of our products are printed and finished by hand.
✨believes in good vibes, a stellar squad, and a strong drink✨
a brand with a purpose, inspiring women everywhere, empowering women in Haiti
❤️ made with love in JAX ❤️ I began doing social media for the Pure Barre Riverside and Pure Barre San Marco studios and connected with other women in a new and incredible way. I received feedback that my posts helped many women, both friends and strangers, ge
t through difficult times or find motivation in the mundane daily grind. Several of my posts were re-posted by dozens of Pure Barre studios and individuals nationwide. After months of seeing this happen, I wanted to continue this positive impact in a more concrete way. I began with funny and sarcastic t-shirts as a way to garner interest in the brand, and am currently incorporating more motivational quotes and designs. I cater to the "basic" girl- she has a busy life and balances career, family, the wonderful nuances of adult friendships, fitness and spirituality. Her life can be overwhelming even at its most wonderful and she handles it with a joke, a big heart, and a smile. I want her to wear that joke long with her heart on a t-shirt (er, sleeve) and show the world that basic is beautiful! I have been traveling to Haiti for 10 years, working with women in small rural villages that have no skills to earn income to support their families. A portion of my profits goes to Paving Pathways, LLC a not-for-profit organization established to help women in Haiti learn skilled trades and become self-sufficient. Our dream is to ultimately bring together the Basic B Tees brand and our work in Haiti by employing and teaching women to manufacture and print some of our shirts. We value the artistry that goes into every piece, and hope you will as well. lots of love- Julie