Sonic Union

Sonic Union

Sonic Union is trusted with some of the highest profile commercial audio post work in the business.

A prize wheel and coffee-driven company that just happens to be more than ok at sound

Record • Sound Design • Mix • Cast • Music Search • Original Composition • Immersive Audio Eleven mix engineers/sound designers are led by industry vets Steve Rosen and Michael Marinelli, applying their deep experience, nurturing exciting new talent and staying away from the donuts!

20/07/2022

With the launch of the first-ever 700HP F-150 Raptor R, and created one hell of a short film called, “Scary Fast.” It’s a gritty flick best served with the volume UP!

The grindhouse film aesthetic combined with appropriately gnarly sound design from Bill Chesley at , gave our mix engineers Steve Rosen and Julienne Guffain a terrifyingly unique palette to dig their fangs into!

19/05/2022

Big shout out to the 72andSunny crew who rolled out a fresh campaign for LegalZoom this week!

With all of the fun visuals, there were plenty of opportunities for our David Papa to get in there with sound design and mix. (Bonus: we'll listen to entrepreneurial motivation from comedian Sam Richardson any day of the week.) Great work team! 🙌

Ad Agency: 72andSunny
Creative Directors: Geno Burmester, Peter Hughes
Producer: Caitlin Culhane

Production Company: Reset
Director: Henry Schofield

Audio Post Producer: Patrick Sullivan

AICP - 2022 AMP Awards for Music & Sound 19/05/2022

Goodness, there are some incredibly talented teams on this list! Congratulations to our agency, music house and production friends who have made some outstanding work this year. We look forward to celebrating you all!

Special shout out to mix engineers Kelly Oostmanand Steve Rosen for their work with Instagram, and mix engineer Rob Ballingall for his work on Tiffany & Co.!

Both projects have been shortlisted for the Association of Music Producers (AMP) Awards in the Outstanding Mix category, and we couldn't be prouder. 🥂



https://www.aicp.com/events/2022-amp-awards-for-music-sound/

AICP - 2022 AMP Awards for Music & Sound Your home for the Association of Independent Commercial Producers.

14/02/2022

Hera snaps Zeus out of the retiree doldrums by gifting him a new all-electric BMW iX!

Congratulations to the creative crew at Goodby Silverstein & Partners for delivering such a fun and lovable Super Bowl spot! With so many teams working in synchronicity to make it happen, we were thrilled to work alongside the talented teams of Hungry Man and No6 Edit. Amazing working with you all!

Mix Engineer: Steve Rosen
Audio Post Producer: Justine Cortale

Uprising: Being Ridiculous and Rebellious with Kelly Oostman | LBBOnline 08/02/2022

In a stable full of unicorns, be a narwhal with sharp wit and mad skill. Sonic Union’s Kelly Oostman is a talented sound engineer on the rise!

LBBonline - Little Black Book sits down with our multi-hyphenate who has a gift for crafting sounds for the things that may be considered abstract, unconventional or squishy.

https://www.lbbonline.com/news/uprising-being-ridiculous-and-rebellious-with-kelly-oostman

Uprising: Being Ridiculous and Rebellious with Kelly Oostman | LBBOnline Little Black Book, The Sonic Union sound engineer speaks to LBB’s Ben Conway about harnessing “chaotic energy”, the “truly absurd” world of sound design and, surprisingly, studying battle strategy at university

19/01/2022

Verizon is letting us live lag free in 2022! 🙌

Thank you to the sweet people at McCann and Verizon for their hard work in 2021, and kicking off the new year with a fun campaign. Special shout out to the talented teams we’re already jumping off with - let’s do this!

Mix: Joe O'Connell
Agency: McCann New York
Music: JSM Music
Color: Company 3
Editing: NO6
Production: Imperial Woodpecker

21/12/2021

Since 2020, we’ve fine-tuned Zoom etiquette, perfected Slack tone and even got the hang of discussing NFT markets.

Our Partner and Mix Engineer Joe O'Connell took a moment with POST MAGAZINE to discuss how we’ve adapted by mixing a splash of cautious optimism with heaps of teamwork and high-speed data transfers between 17 Avid Pro Tools systems.

https://www.postmagazine.com/Publications/Post-Magazine/2021/November-December-2021/Outlook-Navigating-the-pandemic-and-adapting-rem.aspx

Photos from Sonic Union's post 15/12/2021

As soon as you step into Adam Pendleton’s exhibit of “Who Is Queen?” in the Marron Atrium of the MoMA, it feels personal. The towering five-story structures make a visitor feel small, but the layers of text and soundscape draw you in.

Before you even begin processing the written and over-written text on the massive structure, Pendleton’s curated audio elements are filling the room with emotion. “When the whole piece is “on” and all elements are conversant, you hear the sound collage, and then when the sound collage is not audible, you’ll hear the audio from the video works. They phase in and out,” notes Pendleton.

Executive Creative Director, Halle Petro, and Mix Engineer, Owen Shearer supported and collaborated with Pendleton and his team for the audio portion of this exhibit. We encourage all to visit this wonderful and dynamic work, available through February 21, 2022 at MoMA The Museum of Modern Art.

https://www.shootonline.com/spw/sonic-union-crafts-soundscape-adam-pendleton%E2%80%99s-%E2%80%9Cwho-queen%E2%80%9D-display-moma

Thinking In Sound: Music First Mixing with Rob Ballingall | LBBOnline 10/11/2021

THINKING IN SOUND: Check out Rob B's feature in LBBOnline! Rob chats about his creative approach, developing his own sound effects, and how his love of nature influences his work in creative audio.

https://www.lbbonline.com/news/thinking-in-sound-music-first-mixing-with-rob-ballingall

Thinking In Sound: Music First Mixing with Rob Ballingall | LBBOnline Little Black Book, Sonic Union composer and mixer on interconnecting sound and music, recording his own effects and listening to music in an a la carte, 'snobby' way

Kenan Thompson shows how easy car buying from home is in new Autotrader campaign | shots 21/10/2021

Allow us a moment to spotlight one of our own - Gina Petrarca joined up as an intern in 2018, left to finish her studies and came back earlier this year to join our production team from LA. We’re incredibly proud to lift up her first major production as a post producer!
Mixed by Rob DiFondi, this Autotrader campaign from the lovely peeps at 72andSunny and Arcade Edit features actor-comedian Kenan Thompson doing what he does best!

https://www.shots.net/news/view/kenan-thompson-shows-how-easy-car-buying-from-home-is-in-new-autotrader-campaign

Kenan Thompson shows how easy car buying from home is in new Autotrader campaign | shots Iconic comedic actor touts Autotrader’s at-home car buying features in new Finally, It’s Easy ads.

Sonic Union | NYC Audio Post Production 14/10/2021

We took Monday off for a combo morning discussion in groups small and large, and to take a mental health day off shortly thereafter.
A few special guests showed up! We got in the ring with our data management inventor/guru (way cooler than it sounds). We heard from our social maven for all things hype and then Adam’s bleached denim jacket from ’86 showed up and stole the show.
Sure, there was a lot of coffee, but our excitement to see clients in the near future was pure! We are eager to share all the new tech, new looks, and layouts at the studios, new food, and new community involvement.
As those elevator doors open for you once again, we’ll be there to welcome you and you can trust your work-away-from-home will be in good hands. See you soon!

Sonic Union | NYC Audio Post Production Sonic Union is a leader in Audio Post Production and Creative Sound. Our Award Winning group of Sound Designers, Mix Engineers, Creative Producers, Casting Directors, Composers, and VR/Immersive Experts can help bring your project to life. Also, we have snacks.

29/09/2021

The race for creating the ultimate electric pickup is on! ⚡️Wieden + Kennedy helps Ford announce a revolutionary time in the automaker’s production + assembly history with a stunning piece of work, directed by Terrence Malick.

Exile Edit's edit is fantastic and we absolutely love the soundscape featuring VO from Don Cheadle and mix + sound design from Joe O'Connell.

AGENCY: W+K NEW YORK
CREATIVE DIRECTORS: Stuart Jennings & Eric Helin
COPYWRITER: Thea Ryan
ART DIRECTOR: Michael Lee
SENIOR PRODUCER: Bianca Cochran
GROUP ACCOUNT DIRECTOR: Mike Welch
ACCOUNT DIRECTOR: Phil Pennington
ACCOUNT SUPERVISOR: Guy Campbell
DIRECTOR OF BUSINESS AFFAIRS: Amber Lavender
TRAFFIC: Sonia Bisono

PRODUCTION: SUPERPRIME
Director: Terrence Malick
Managing Director/Executive Producer: Rebecca Skinner
Managing Director: Michelle Ross
Executive Producer: Charlotte Woodhead
Head of Production: Matt Sanders
Producer: Vincent Landay
DP: Alexis Zabé
1st AD: Garrett Freberg
Editor: Joe Gleason

EDITORIAL COMPANY: Exile
Editor: Grant Surmi
Executive Producer: Sasha Hirschfeld
Post Producer: LauRenn Reed
Editorial Assistants: Eliza Kanter, Evan Frediksen

VFX/Finishing: Exile
Visual Effects Supervisor Dino Tsaousis

COLOR: Roundabout Entertainment
Colorist: Bryan McMahan
Color Producer: Jeanette Zepeda

AUDIO POST: SONIC UNION
Mix Engineer/Sound Designer: Joe O'Connell
Mix Engineer/Sound Designer: Julienne Guffain
Audio Post Producer: Justine Cortale

McDonald's Saweetie Meal Arrives With New Ad and Sweepstakes 10/08/2021

Riding the wave of success with Famous Order partnerships (Travis Scott, BTS), McDonald's presents Saweetie as their newest star to mix up some tasty classics!
The Wieden+Kennedy crew do an amazing job of making these spots fun, and Fernando Ascani put in some early Egg-McMuffin-worthy ADR sessions to knock this out! Great job team!

https://www.adweek.com/creativity/saweetie-demonstrates-the-possibilities-of-her-new-mcdonalds-meal-in-glitzy-ad/

McDonald's Saweetie Meal Arrives With New Ad and Sweepstakes Fans are encouraged to order the deal through the McDonald's app for a chance to win bags by Brandon Blackwood and more.

Sonic Union expands the team | shots 09/07/2021

Three is a magic number - and we've got the news to prove it!

Congrats to Kelly Oostman and Michelle Madias on your promotions to Sound Designer/Mix Engineer and a big warm welcome to the Sonic Union fam, Rob DiFondi! Check it out in shots.net!

Sonic Union expands the team | shots Sonic Union promotes Kelly Oostman and Michelle Kerzner, and welcomes Rob DiFondi.

11/06/2021

National treasure Kate McKinnon swung by the Bryant Park spot for some overdubs in the latest Verizon 5G campaign!

It's always a good time with the McCann team!

Mix by Joe O'Connell

Our Story

Sonic Union is trusted with some of the highest profile commercial audio post work in the business.

11 mix engineers/sound designers, along with composers and VR/Immersive experts are led by industry vets Steve Rosen and Michael Marinelli, applying their deep experience, nurturing exciting new talent and staying away from the donuts!

Videos (show all)

With the launch of the first-ever 700HP F-150 Raptor R, @ford and @wiedenkennedy created one hell of a short film called...
Big shout out to the 72andSunny crew who rolled out a fresh campaign for LegalZoom this week!With all of the fun visuals...
BMW - "Zeus and Hera" Super Bowl LVI
Verizon 5G Ultra Wide Band
The race for creating the ultimate electric pickup is on! ⚡️
Verizon - "Every Customer"
Gainbridge - Tulips
Siemens - Solid Edge
"Are You Ready?"