The Craftsman Agency
Weโre a creative shop - helping brands create magical moments through bold and immersive storytelling. Ready to make your masterpiece? Get in touch.
of the many rounds of exploration and design that went into the final Brand Evolution ๐ฆ
We canโt wait to see whatโs next.
Taking time to wander fuels the magic in our work. After all, as says, โNever get so busy making a living that you forget to make a life.โ โจ
Excited to share our beloved CEO or (She)EO, Gina Michnowicz launched a book, โBusiness Bliss or Co-Founder Chaos?โ with life long friend, . These two women share their advice and some clear-cut guidance on how to plan, prepare, and prevent a boardroom blissful union from turning into a business and friendship blunder.
โจ Grab your copy now on Amazon and embark on a journey to build successful partnerships. ๐ญ๐ LINK IN BIO!
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The perfect summer doesnโt exiโฆ? Oh but it does with the help of ๐ฆ to keep your ice cream constantly cool despite the heat. ๐ง to keep you hydrated and performing at your peak. to protect your skin from the summer sun. And ๐ซ๐ท and ๐ to keep you entertained on days where you just want to stay in.
The Craftsman Behind the Work.
Weโre a small but mighty brand consultancy and award-winning shop born from the ink-stained sweat of visionary strategists and creatives. Imagine all the possibilities with us.
Taken during the 2024 company retreat in Austin, Texas.
โThe flower doesnโt dream of the bee. The flower blossoms and then the bee comes.โ -Mark Nepo ๐ธ ๐ .
We like to cut through the noiseโwhich is exactly what we did for Cisco and Equinix! This short video ad uses parts of a fun, decision tree-style we created for them. Want to see the full infographic? Here it is ๐:https://www.cisco.com/c/dam/en/us/solutions/global-partners/data-center.pdf
Not seeing great engagement on your brand's social channels? The Forbes Agency Council shares how to fix 16 common mistakes in their latest article: https://bit.ly/3EdW3jK (We spotlighted our favorite tip here ๐, but they're all awesome, tbh.)
๐ฅณ Check out the team's Craftsman Day in action. โฌ๏ธ From a hike with the pups to a long weekend vacay, itโs time well spent. (Thanks Ginaโฆyou da best.) See you Mondayโweโll be ready!
This , we salute all the trailblazers who came before us. ๐๐ฉ๐ฝโ๐ผ The Craftsman Agency, a certified women-led creative shop, is proud to support women today and every day. Check out our blog about why we love to work at a women-led agency: https://www.thecraftsmanagency.com/post/women-led-creative-shop-benefits
In-person and are the new-new normal. As you plan your next event, what should you know? From top trends to safety tips, our Q&A with our event partner cred's CEO has you covered ๐: https://www.thecraftsmanagency.com/post/what-you-need-to-know-for-hosting-irl-and-url-events
Happy ! ๐๐ As a creative shop focused on storytelling, we're inspired by good books. Here are a few our team is reading rn:
๐ Relentless by Tim Grover
๐ The Great Alone by Kristin Hannah
๐ Get a Financial Life by Beth Kobliner
Take a look at the super-cute activity calendars we've been creating for our lovely client ! โ๏ธ๐๐ป The design is playful, clear, and brightโjust like them! You can get your August copy and a coloring sheet to go with it here: https://pages.tinkergarten.com/guide/
Have 1๏ธโฃ minute? That's all you need to check out a brilliant idea from our CEO that:
๐ฎ Grabs the attention of 's audience
๐ฎ Reveals the benefit of true visibility in a fun way
๐ฎ Compels people to learn more
Play the game (and let us know if you have what it takes to win): https://www.minutetofixit.com/
Skip the tedious research and lean on our expertise! We've teamed up with CRED. to help you pick the best virtual platform for your event. ๐ Get our new Top 6 Virtual Platform Guide ๐ https://www.craftandcred.com/offerings
โ Check your answers from yesterday's post! How many did you get? ๐ค
Happy ๐๐๐! To celebrate, let's play a game! ๐ฒ Make your guesses in the comments ๐๐๐ and we will post the answers tomorrow! ๐ก๐ฅณ
We loved working with Lightspeed Venture Partners and Rich Talent Group to create a memorable aimed at increasing boardroom . Here's how helped make this event shine โจ: https://www.craftandcred.com/lightspeed-rtg-case-study
Ready to turn ๐ customers into ๐ customers? Check out our CEO's blog post ๐ค: https://www.thecraftsmanagency.com/post/focus-on-customer-experience-for-competitive-advantage
Today is the 24th birthday of , who has been advocating for girls' education since she was 11.
As we celebrate , we reflect on our work for the film "He Named Me Malala." As a female-led agency, we are especially proud to have helped share Malala's story of her fight for equal education. Thank you, Malala, for being an inspiration to young women everywhere.
How are you celebrating ? ๐ซ Our suggestion: Check out our Q&A with the amazing Chocolatician! We had the pleasure of working with Jen to promote the Godiva partnership for , and she's incredible: https://www.thecraftsmanagency.com/post/artist-spotlight-jen-lindsey-clark-chocolatician
We have the โจโ expertise and tools โจ โ you need to make your next a whole lot easier.โ Check them out here: https://www.craftandcred.com/offerings
Are you a fan of ? In her latest blog post, our CEO dives into why to reconsider that position ๐๐ผ https://www.thecraftsmanagency.com/post/why-we-should-rethink-performance-marketing
Marketers, if you're not sure what to do on , our CEO has the info you need. Get her tips and go from ๐ค to ๐: https://www.thecraftsmanagency.com/post/marketing-is-in-the-house-aka-clubhouse
Planning a virtual event? Itโs time to celebrate! ๐พ Teaming up with our amazing event partner cred, weโve crafted a host of new tools to help you strategize and pick the optimal platform. โจ Get more info on the blog: https://www.thecraftsmanagency.com/post/new-tools-for-a-flawless-virtual-event