HolisticWebsites.net
Helping therapists like you to stand out, attract more clients and grow your therapy business. WEBSITES | CONTENT | MARKETING | TRAINING
HolisticWebsites.net was created to help all therapists, practitioners and coaches working in the holistic health and therapy world to promote themselves more professionally; to be perceived in a better way to boost credibility, trust and rapport. We want to help you help more people and make more money along the way.
Content is king but if you want results, give much thought to its delivery!
The vast majority of clients don't care about the technique, they want results! What does your marketing focus on?
Are you enjoying the summer? It's often a quiet time of the year for business but as September kicks in, those who need a therapist will start to look for one.
Are you ready?
What are you doing to make sure they call you?
Just look and you'll see new clients everywhere!
There is no lack of clients, only ineffective ways of attracting them into your business. FIND BETTER WAYS.
People connect with people. If prospective clients don't like you they won't book with you. Get out there and show them what you're like. (Video is awesome for this)
Don't hide away! That looks terrible and people may wonder what it is you're hiding. If you want to be seen as professional get some professional headshots/photographs taken and if you are looking to build a proper business, get some videos produced too.
http://holisticwebsites.net/video/
Getting known is a good start but if you want more bookings you need to show professionalism, credibility and knowledge. You need to be seen as the authority in your field.
Don't fall into the trap of thinking that clients will come to you because you're good at what you do, they won't!
Clients will only come knocking on your door if they know you exist...YOU DRAW THEM IN WITH MARKETING.
There are two sides to a successful ; the therapy and the business!
You have to be able to do your job and at the same time, attract more clients in to do your job.
Spend more of your time and effort selling yourself and how you benefit the client. The technique isn't as important as you think it is...the result and service is!
People want their information fast and according to Forester research, 1 minute of video is equivalent to 1.8 million words. So, instead of a massive wall of copy that's an effort and time consuming to read, with video, you can get your message across quickly and in a way that people want.
OMG! Many therapists still don't have professional images of themselves on their websites or marketing material.
Potential clients are looking to you to help them and want to see you in a good light...literally!
If you can't do that for them why should they book with you?
http://holisticwebsites.net/2015/09/how-do-clients-see-you/
How Do Clients See You? Have you ever sold anything on eBay? If you have you’ll have seen that as well as having the option of adding a free photograph of what you’re selling, eBa
Just think about this...
Using the word “video” in an email subject line boosts open rates by 19% and clickthrough rates by 65%.
Are you still using nothing but copy?
By presenting yourself on video, increasing familiarity and building rapport you'll be able to attract more of your ideal clients because, quite simply, those who like you and get your message will get in touch. http://holisticwebsites.net/video/
Online Video for Therapists The popularity of on-line video continues to grow at an incredible rate with experts predicting that it will soon account for a whopping 90% of all web tra
Why you?
What makes you special?
Why should they pay your fee's?
Just like deciding on who to vote for in a general election, prospective clients will listen, watch, read and research what is on offer before making a decision.
If your spin (marketing) is better than the others you may get their vote. If your spin (marketing) is poor, or worse, you don't do it, then they may listen to fake news, made up stories or the fear mongers and make a poor decision.
How do you want your to be perceived? What do you stand for? How do you get that across to clients who will vote by giving you their business...or not?
Want to attract more new clients online?
Produce more valuable content that will help and benefit them.
Boosting your credibility as an expert can never be underestimated. Posting regularly on social media, writing blogs and creating videos is all important.
How you deliver your message is all important. It's no good shouting in an empty market if your potential clients are at home, in the office or on a bus watching video on their phone!
What's possible can sometimes seem amazing but unless people know about it, their choices are limited. Want more clients, share your message!
Have you seen this TV advert and wondered why? Well, they are trying to reach a specific demographic - so their marketing works for them. Trying to reach everyone doesn't work!
https://www.youtube.com/watch?v=2Vo6YG9U_o8
Skeletor Feels Epic in our New Advert | MoneySuperMarket | 2017 [OFFICIAL] [HD] Watch our new advert as cartoon super villain Skeletor shows his softer side after he saved at MoneySuperMarket.com. Skeletor emerges from his lair and takes...
Potential clients tend to ignore images like this because they don't mean anything...they are looking to you to help them and they want to see who you are and what you're like!
Don't expect many clients to contact you if you hide away from them.
Professional personal branding images and Video all the way.
The overall trend on websites is to access information quickly. Visitors often only scan copy so it's helpful to share your message in short, easy to read sentences. Leave huge paragraphs and intricate punctuation to your next novel.
As a therapist, your income can often be limited by time but it's never been easier to create a passive income...what can you create that will earn you extra income even on your days off?
Before you do any marketing or price your services you need to have answered this question.
http://holisticwebsites.net/2016/02/who-is-your-therapy-business-for/
Who’s Your Therapy Business For? Is your therapy business available to everybody? In this blog post, I share why that might not be the greatest idea… How many presents have you b
Interesting conversation with a marketing guru yesterday...apparently it's no longer about U.S.P and all about engagement. But you knew that didn't you..?
If you don't get your story out into the world people will believe what they hear from others. Therapy is still seen by many as a long winded thing that may help you to cope! NOT IN MY WORLD.
I've helped people resolve all sorts of life long issues in minutes but if people don't know its possible their choices, their health and happiness and your business will be limited.
Mental Health is all over the news at the moment. What are you doing as a to make the most of it, especially if you're a mind therapist - hypnotherapy, NLP, Havening, TFT, EFT, RR etc, etc :-)
Happy Easter everyone.
Before you spend any more money on marketing your you should read this.
http://holisticwebsites.net/2015/08/how-to-catch-more-therapy-clients/
How To Catch More Therapy Clients When it comes to attracting clients to your therapy business many therapists still try to target anyone who’s out there: Like trawler fishermen they’ll cas
Your business shouldn't be about you, it should be about your clients.
How can you serve them?