Elibin Trading Investment has been in existence since 1998, and has established itself as a customer-oriented retail organization. And how do we achieve this?
Elibin Trading Investment has been in existence since 1998, and has established itself as a customer-oriented retail organization providing comprehensive access to a broad range of retail products and allied services developed in response to its customers' requirements for convenience and value.It was founded by the the honourable Dr E.B Ndlovu.Elibin Trading Investments has become a regular shopp
ing destination with over 19 stores across South Africa. At Elibin Trading Investments, we strive to give our customers an all-round better shopping experience – from ease of shopping, greater variety and innovative products to competitive prices and regular promotions. By putting ourselves in our customers’ shoes to fully understand their wants, needs and expectations from their supermarket. Business operations
The Company is a leading supermarket retailer, whose business covers two major categories, comprising groceries and textiles and house ware products. The groceries category includes dry groceries, butchery, delicatessen, takeaways, bakery, provisions and fruit and vegetable sections. The diversified distribution channel allows the Company to target all segments of the desired market. In this regard, the Company has specifically profiled its stores in terms of design, product range, services and other offerings in a way that effectively caters for the specific requirements in the low, middle and high income consumer categories.Elibin Trading Investment has maintained its position as one of the dominant supermarket retailers in the country's competitive retail sector, despite the effect of liquidity constraints and low disposable incomes. Mission statement
Our business is general retailing, providing quality merchandise and service while offering value for money to our customers in all market segments in South Africa
We are committed to the development and welfare of our employees. We will achieve an optimum return of investment. We will strive to build long-term relationships with our suppliers and the community. We want our customers to have a positive and stress free shopping experience. We strive to add value and convenience whilst all the time focusing on what's best for the customer. Better savings
At Elibin Trading Investments we understand that these economic times are trying. In fact, we know that maintaining one’s lifestyle can be expensive and, at times, difficult to do. That’s why we want South Africans to understand that there’s no need to change one’s lifestyle when shopping at Elibin Trading Investments because customers save every time they make a purchase at our stores. Better quality
It’s not enough for us to offer a wide range of products, but rather a wide range of quality products. That’s why we offer things like restaurant-quality, Steakhouse Classic steaks; Certified Natural Lamb that’s free of added hormones and antibiotics; limited editions of famous wine brands in our Odd Bins range; hundreds of cheeses to choose from; the world’s finest coffees at supermarket prices; and more. Better services
We want our customers to spend more time enjoying life, and less time shopping. That’s why we provide services in-store to allow our customers to get more done, faster. Better and better
We believe there is always room for improvement. That’s why we won’t stop searching for new and innovative ways to bring customers the products they want, at the prices they want. Keep your eyes on Elibin Trading Investments – better things are always on the horizon!
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