Digital Marketing Tribe

Is your homepage making the right first impression on Google?

🏠✨ SEO isn't just about one page, but your homepage holds a key to unlock greater visibility.

Find out its true impact on your SEO strategy in our latest article: https://www.searchenginejournal.com/are-homepages-the-most-important-to-google/504835/

Discover the synergy of Google's ecosystem 🌐

How Google Ads integrates Search, Social, Local, Shopping, and AI to redefine advertising. Get the full picture and harness the power of Google's integrated platform for unprecedented growth.

Dive in: https://www.searchenginejournal.com/how-google-blends-search-social-local-shopping-ai-and-ads/504675/

🚀 Ready to measure what matters in 2024? This list of '16 Essential Marketing KPIs' will help you track your journey to success. From engagement to conversion, know where you stand and where you're headed!

Explore the KPIs that will define your year: https://www.semrush.com/blog/kpi-marketing/

🔍 Google's algorithm is getting smarter with AI, and your content strategy needs to keep up. Find out why Google is emphasising AI-generated content and how it affects your SEO efforts.

Stay ahead of the curve! 🤖

Read more: https://searchengineland.com/googles-shifting-approach-ai-content-435601

🌐 Want to be the Neil Armstrong of SEO? This 'SEO-20 Tips to Boost Organic Rankings & Traffic' from SEM Rush will help you plant your flag at the top of search results!

🚀 Start your journey to stellar rankings with this guide here https://www.semrush.com/blog/seo-tips/

🚀 Exciting News for Advertisers! Facebook's new 'Link History' feature is here to enhance your PPC campaigns.

Dive into a new era of targeted advertising for Facebook! Check out the details 👉 https://searchengineland.com/facebook-link-history-targeted-ads-436197

Applications for our 2022 spring internship are now open. If you are serious about a career in digital marketing in 2023, this is one of the best opportunities you will have.

We have an incredible track record of previous interns gaining full-time positions in digital marketing with companies all over South Australia.

Send your applications to: [email protected]

Make it count! Stand out in your application; we cannot wait to welcome you.

Digital Marketing Tribe would like to invite current marketing university students to participate in a 3 months internship program. You will have the chance to work on real projects while guided by an expert.

If you are:
- Creative
- Self-motivated
- Enjoy a competitive environment

Email your resume & cover letter to [email protected]

Digital Marketing Tribe updated their phone number.

Digital Marketing Tribe is thrilled to be on the ground level with the WCH Foundation and we are so proud of their work in the community.

The Women's and Children's Hospital Foundation Lottery helps to brighten the lives of South Australia's sickest children and their families

Only 250 Tickets Remain!!!
Now is the time to purchase your ticket before they run out, with the lottery closing at MIDNIGHT TONIGHT!!!

Please go and support this fantastic cause

Click here to buy your ticket for the Women's and Children's Hospital Foundation Lottery: https://buff.ly/3FWJUQ6

Google search algorithm is considered quite mysterious and intriguing for those in the world of digital marketing

The algorithm itself is built around the internal process Google uses to rank content

But how does this work?

We've found an in-depth guide on how the Google search algorithm works in 2021: https://buff.ly/3iGHJag

Digital Marketing Tribe is on the hunt for a Business Development Manager to join the Tribe on O'Connell Street

Here's what we are looking for:
- Someone who has the desire to work in an exciting, fast-paced environment
- Excellent interpersonal skills
- A problem solver that can identify and seize opportunities

Sounds like something you're interested in or perhaps you know someone perfect for the role. We'd love to hear from you!

Find out more about the role and what to include in your application here: https://buff.ly/3BYZW9T

Google has announced by the end of 2021 it's shifting to a first-price auction model.

This is an adjustment from the second-price auction model Google has currently.

What does this adjustment mean and how will it affect digital marketers?

Find out here:
https://buff.ly/307g5wH

If you've used Google ads before, it's more than likely that you've come across Google ads editor

It's a fantastic application that enables digital marketers to make bulk changes and managing campaigns

Click the link to learn the basics on Google ads editor and how you can benefit from using the application

https://buff.ly/3Apatua

You've written a blog for your business, but you're unsure of how and where to promote it?

Backlinko's Brian Dean discusses the 21 new strategies of how to promote you blog

Click here for more: https://buff.ly/2ITGIto

It's important for SEO managers and businesses to stay up to date with the latest practices and trends within this field.

Those who don't adjust will cause their business more harm than good

We've found 12 completely outdated SEO practices you should avoid

Click here for more:
https://buff.ly/2EjKaN9

Website domains such as Apple Safari and Mozilla Firefox have blocked third-party cookies while Google Chrome will do the same in 2022

This is in an effort to increase security and privacy

So what does this mean for advertisers?

Here is a 4-step you can use for cookieless marketing

https://buff.ly/306J7MX

One of the more important metrics relating to keyword research is search volume

What is it?

What are its limitations and how can I get the most out of keyword search volume for my SEO?

We've found a fantastic in-depth guide on keyword search volume here:
https://buff.ly/3uMe04l

Google recently announced further adjustments to its keywords on Adwords.

This will now see preferential treatment to broad and phrase match keywords that are identical to the searches query.

What does this mean?

We've found an excellent article explaining what this means for an advertisers keywords: https://buff.ly/3o10wR9

The final round of the 2021 Internship Program is ending soon. If you are serious about a career in digital marketing in 2022 this is one of the best opportunities you will have.

We have an incredible track record of previous interns gaining full-time positions in digital marketing with companies all over South Australia.

Apply today [email protected]

Make it count! Stand out in your application and we cannot wait to welcome you.

Offline conversion tracking is fast becoming necessary because of recent updates made by Google and the introduction of iOS 14.5.

Check out how to set up offline conversions in Google ads, here: https://buff.ly/3hxhUch

Google has been making a bunch of updates to how SEO works on their search engine. With these changes, those who don't act are unable to benefit from having a strong SEO strategy. So what do I need to know?

Read our blog on the changes of SEO in 2021 and what you need to know: https://buff.ly/3CfbjLc

For early-stage startups, developing a powerful go-to-market strategy and getting product-market fit on point is key.

This article looks at how SEO can help with your go-to-market strategy:
https://buff.ly/3CnHSGL

Are you interested in learning about the wonderful world of SEO?

Why not come to our event tomorrow night?

Digital Marketing Specialist Corey Wolf will be hosting his SEO Guide for everyone!

Don’t miss out on your chance to receive industry-leading tips that you can use to develop your SEO skills.

Join us at the Benjamin on Franklin from 5:30pm with a 6:05pm start

https://buff.ly/3F1rfTp

To help optimise Google ads, digital marketers use keywords as a technique to help improve the awareness and position of the ads within Google. So what are the most searched keywords?

SEMRush has compiled a list of the top trending searches on Google: https://buff.ly/35opQqH

WordPress is one of the best content management systems when it comes to SEO. But despite getting a lot right when you first use the program, there are so many more ways to improve your website's performance.

Check out Yoast's definitive guide to SEO: https://buff.ly/1XuV0BM

The Tribe has moved to North Adelaide

We are excited to announce our brand new office located on the prestigious O'Connell Street.

This marks the next phase in our agencies plan for continued innovation, growth and development

As our business continues to grow, the necessity for larger office space was required. We are very excited about our new office

We've been overwhelmed with the support over the last 4 years, building a solid foundation of meaningful long-term relationships

We are excited for what the future holds and hope you will join us on our special journey

It would be fair to say that Google ads are the number 1 PPC platform in the world, and by a fair margin.

The metrics that Google produces as a result of ad campaigns are fascinating, especially to digital marketers. But what do these metrics mean and what do they tell me?

Check out our blog which goes into detail about Google ads metrics and what they mean:

https://buff.ly/3zfmKRb

We are looking for a confident Google Ads professional who loves data and driving ROI for their customers. This isn't just a mid-level role. This is an opportunity to lead and develop a department in our growing agency and eventually lead a team of Google Ads Experts!

Apply here: https://buff.ly/3hNB6T2

Google search is rolling out a new spam algorithm aimed at fighting link spam more broadly. So why is this important and how will this affect you?

Click here to find out: https://buff.ly/376tPI0