The Floral Criteria

This afternoon I close an incredible chapter, the chapter of as we’ve known and loved it for over five years.

Soon I will be welcoming my second child into the world and the call to be a fully present mother is louder than the call to be in this space at the moment. It’s certainly not goodbye forever, just farewell to you all for a while and goodbye to our Criterion St store forever.

Thank you for building beautiful relationships and connections with me, for allowing me to create for you, to celebrate and to mourn alongside you and everything in between. It has been my greatest pleasure being here and serving you all. How truly lucky I am 💫

Closing our doors at 3pm, but until then we still have up to 70% off storewide!

Boundless love and gratitude, Ali x

Today we celebrate five years of . Five of the most incredible, inspiring and impactful years of my life 💛

Beyond thankful for every single person who has stepped through the door, for those who’ve shared their passion and lent me their hands and hearts as we worked together, to our incredible clients who’ve trusted us to create magic on their behalf and to our world class growers and wholesalers who work way harder than any of us and get less than half the credit! We wouldn’t be who we are or able to do what we do without you 🥹❤️

The business will be changing over the next few months but to celebrate how far we’ve come in the last five years we’re having an up to 50% off sale store wide (flowers excluded).

Open today and Friday 9 - 3 and Saturday 9 - 2.

Biggest love, Ali x

Pre-orders for this weekend close at 2pm today 💥 We will be rocking a stand of pre-made bouquets ready to grab and go at varying prices from tomorrow onwards, but if you want something specific let me know by 2 o’clock. Trading Saturday 9-2 & Sunday 8 - 11am 💛

We’re away until Wednesday 23rd Feb! We’ve got work that takes us from Bruny to Swansea and everywhere in between over the next five days 💫Obviously standing orders will be filled as usual, we’ve got your back.

Any floral needs hit up the plethora of epic souls creating in nipaluna and beyond - , , , just to name a few!!

Thankful to you guys for allowing us to do what we love on the daily ❤️❤️

CLOSED TODAY. Friday we’re working as a studio (still taking phone orders/deliveries). Working towards a big wedding this weekend and it’s all hands on deck. Thank you as always for your understanding and unwavering support. It’s because of you gets we get to do these kick ass jobs 😘😘

We’ve been a bit hush hush on here for the last little bit. it’s been heads down and bums up!

We’ve updated our shop hours for the next little while and are currently working 10am - 3pm, Monday - Friday! Closed Saturday and Sunday.

Hope you are all keeping well and doing at least one thing each day that makes your heart and soul sing ✨

D O N E , D U S T E D & S O L D O U T

Christmas is creeping up! If you would like some flowers please give us a call on 0437508232 or come in and see us in store! We’re in the shop 8.30 - 5.30 today and tomorrow. Friday we’re in from 7.30 - 3 unless sold out earlier. Lots of flowers to choose from: bunches ready to go, single stems, straight bunches etc.

We’ve got some set ups coming up this week and next which means our shop hours will be a little inconsistent! Keep an eye on our stories for late starts and early finishes. As always thank you for your love and support of us and what we do 💫🤎

🧚‍♂️

💘 💘

A cheeky ninebark party for our friends over the weekend. They were part of and were reopening back down on the waterfront!

It’s our Row’s last day today! So if you’re around town come and say farewell ❣️
•
We’re gonna miss you so much but are so thankful that you’ve been in our world for the last four years. We ❤️you forever xx
•

•

She’s full today! Give us a call or pop by if you need some spring goodness 🌸

Sending out big bright bunches to brighten up this grey spring day! Hope you’re all keeping dry 🙆🏼‍♀️

Dreamy details from Katherine & David’s elopement a few weeks ago 💌 with 📸 .gazzignato

Seasonal beauties making our job so so easy today 🥰

Locally grown Cymbidium Orchids on the street to start the week!

What a beeeeeautiful day! Happy Friday 🥳

An all Australian extravaganza for - brightening up this very miserable spring day ☂️

Spring is in full swing! Hope you’re all enjoying this lovely Hobart sunshine x

Using the show holiday to take a little break.. Don’t panic, any deliveries already placed for Friday/Saturday will still go ahead! We’ll be back in store Monday from 9 💌

Back on the tools 😊

Back tomorrow from 9! Can’t wait to see you all (masked up of course) 💚

Well! We’ve closed our little shop for the week, and we’ll reopen when it feels safe to do so (fingers crossed for Tuesday!) if you’re in desperate need of flowers between now and then please DM us and we’ll see what we can do, stay safe and lots of love, Ali & Rowena x

In Carnation heaven today!!

The plants are loving the sunshine and so are we! Happy Friday 🥰

Annual Flannel Flower appreciation post 🥺

Books are back! Some old faves and some newbies, come and have a flick through!

Something weird and wonderful 🐍