P.J. Camm & Associates

Need a Client Newsletter for your accounting practice?
We offer an annual (and quarterly) newsletter service. The Tax Time newsletter is available now and provides a round up of the Federal Budget key points, tax planning as well as a Tax Return Checklist for businesses and individuals …
https://www.pjcamm.com.au/products/annual-client-newsletter-for-accountants/

COVID-19 has crippled some industries and some of your clients may not come out the other end of this crisis. Will you lose fees? Are you looking to cut your marketing or is it time to ramp up your marketing? For the first time in several years we have opened membership of the Accountants Accelerator Group and these firms are experiencing phenomenal growth
https://www.pjcamm.com.au/blog/want-to-grow-your-firm/

Need a Newsletter that is On the Money?
The pandemic has highlighted the importance of regularly communicating with your clients. Newsletters are absolutely essential but don’t under estimate the importance of the content. Your clients want to know how to grow their business, their profits and their wealth. They want ideas on how to manage their cash flow and tips on tax planning. They don’t want do a Masters of Taxation by correspondence …
https://www.pjcamm.com.au/blog/need-a-client-newsletter/

The General Journal is our very popular e-magazine exclusively for accountants in public practice. It is full of practice management tips, marketing ideas and provides an insight into the latest trends and software tools available to the profession.
https://www.pjcamm.com.au/our-resources/the-general-journal/

Want to Generate More Revenue in Your Practice?
No doubt, you’ve had clients finance cars and equipment but they’ve leased the vehicle instead of using a chattel mortgage (or vice versa) so they didn’t maximise the potential tax benefits. There’s a service available that helps accountants and rewards them …
https://www.pjcamm.com.au/our-resources/the-general-journal/want-to-generate-more-revenue/

Does the age of your client base really matter? What trends do buyers want to see? Are your staff, technology and website an important part of the valuation? While every firm is different, we examine 7 key criteria that might impact on the value of your accounting firm ...

What's Your Accounting Firm Worth? Find out what your accounting firm is worth by exploring some of the factors that add value and the issues that can have an adverse effect on prices

Every financial crisis seems to leave a permanent mark on the profession. COVID-19 is certainly no exception as almost overnight, a high percentage of staff were working remotely and face to face meetings with clients and staff were replaced by ‘virtual’ meetings on Zoom. Some of these temporary measures might become the new norm ...
https://www.pjcamm.com.au/blog/the-practice-of-the-future-just-arrived/

The Accountants Guide to Dealing with a Pandemic...
There’s no text book that tells accountants how they should help their clients prepare or deal with a pandemic. Despite the fact that there’s no way to fortify a business against an unexpected natural disaster, right now your clients expect you to have all the answers!

The Accountants Guide to Dealing with a Pandemic Despite the fact that there’s no way to fortify a business against an unexpected natural disaster, right now your clients expect you to have all the answers ...

How Accountants Can Avoid a COVID-19 Plane Crash...
One of my accountant clients described the last month as a plane crash complete with fear, panic, spot fires and mass casualties. He said the advice he was giving clients was based on their degree of ‘injury’ or even survivability. He was very clear, some of his clients won’t survive this crisis but what are the smart firms doing to help their clients ...
https://www.pjcamm.com.au/blog/how-accountants-can-avoid-a-covid-19-plane-crash/

A bit of nostalgia today when a copy of our accountant's magazine*, The General Journal was returned to sender from, wait for it, 2010! Those days of envelope stuffing are long gone in the electronic age.
*magazine exclusively for accountants in public practice. It is full of practice management tips, marketing ideas and provides an insight into the latest trends and software tools available to the profession.
You can subscribe here:-
https://www.pjcamm.com.au/our-resources/the-general-journal/

So many accounting firms are flat lining or in decline and they continue to rely on SALY (Same As Last Year) marketing. There's a better way ... https://www.pjcamm.com.au/blog/are-you-still-relying-on-saly/

Those accountants subscribed to our quarterly client newsletter service will have received their bumper June edition for distribution to their clients. The June edition provides a round-up of the Federal Budget changes and other articles to engage with your client base.
Accountants can be notorious for not communicating with their clients, use this service to promote engagement.https://www.pjcamm.com.au/products/on-the-money-client-newsletter/'On-The-Money'-June-2018-Sample.pdf

We've rebuilt our web editor from the ground up With this redesign we've made it easier than ever to edit your website using Synergy 8.

In business, first impressions count. While a lot of accounting firms are sceptical about marketing it could be the difference between Doom, Gloom and BOOM in 2018 https://www.pjcamm.com.au/blog/doom-gloom-or-boom-for-your-firm/

Those accountants subscribed to our quarterly client newsletter service will have received their March edition by now. Feedback has been terrific for this edition which features articles on;-
- Buying a Franchise
- Accessing Your Super & Preservation Ages
- ATO blitz on cash-based businesses around the country
- Single Touch Payroll
and other articles to engage with your client base.
Accountants can be notorious for not communicating with their clients, use this service to promote engagement.