Kyubi
Content, branding, and design
β¨ When social proof affects a consumer's purchasing decision...
People naturally look to other people's actions to gain confidence in trying something new. User reviews, data, and recommendations from similar people boost trust and influence. We are social creatures β always keeping an eye on what everybody else is doing.
Interestingly, a study by Park, Shin, and Xie examined the impact of the first consumer review. When a product receives a negative first review, it not only suffers low initial sales but also loses the chance to redeem itself through subsequent reviews. π
The influence of social proof on consumer buying decisions is considerable and multi-faceted, and stems from our inherent desire to conform.
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βοΈ
In the race of business, speed is more than just momentum - it's your winning edge. Embrace speed to seize opportunities, outpace competitors, and respond to ever-changing customer needs in real-time. Don't just stand around waiting. In business, those who act swiftly claim victory!
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In today's world, where endless choices are presented daily, we're no strangers to 'choice overload'. Every day we need to sift through a maze of options, be it searching for the perfect movie to watch, selecting a phone plan, choosing a doctor, or picking cereal from the supermarket aisle.
Having many options may seem good, but sometimes it can lead to confusion and disengagement. It becomes hard for us to make a satisfying decision. Believe it or not, sometimes having fewer options can lead to greater happiness.
You can help your customers overcome choice overload by keeping it simple. Offer fewer options and make comparing your products and services easy for them.
Take a strategic approach to the complexity problem - understand your customers and simplify choices without limiting the freedom to choose.
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Here's to the importance of storytelling in today's world, where attention is the new currency. Express with passion, and those who aren't interested in your story aren't your ideal audience anyway.
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When you try to do it yourself vs. hiring a pro - the struggle can be real.
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If you're finding it hard to differentiate yourself in the market, start by getting clear on the overall vision for your business.π―
You need clarity on who you serve, your business goals, and your unique offer. Being clear allows you to be focused and intentional with your actions and communications so that your brand message speaks to your target audience. π―
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Thinking about making content vs actually doing it?
As soon as it comes to the crunch, we're suddenly presented with alluring ideas of mopping the floor or doing the laundry instead of actually making the damn content. π€£
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Okay, so we're kidding about the fish π ... But we're serious about helping you get a brand spanking new website! π
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βοΈ
Sales. Surely any business want more of those? π β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β β
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βοΈ
Kyubi offers creative consultancy for local businesses. π
We work together with you. Our team comprises professionals from diverse business backgrounds who bring their unique perspectives and insights to create effective solutions. π―
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π―
Are you looking to amplify your content without putting in more effort?
Content repurposing is taking your existing content and adapting it for use in a different format or medium.
Here are 3 reasons why your business might want to repurpose content:
π₯ You can increase your reach by adapting your content for different formats and introducing your brand to people who may not have seen your original content.
π Repurposing content is an efficient way to create more content, as you are reusing existing material rather than starting from scratch. This saves time and resources.
π Repurposing content can help you put a new spin on it and make it more engaging for your audience.
A single piece of original content can be used in multiple ways. When combined with other forms of media like images or video, it can be an effective method of increasing engagement with your target audience.
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