Digital Solutions Nsw/ACT

How to Protect Your Business From Cybersecurity Threats - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

So how do you protect your business against these online threats? Here are some basic security tips you should employ. https://wsbusiness.com.au/cybersecurity-threat-blog/

Social Media Tips - Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre.

The platforms are constantly changing as is what works/doesn’t when it comes to content creation. I have created a list of some of the basics that may assist you going forward, and free up some time to focus on other parts of your business. Read more:

Social Media Tips - Western Sydney Business Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre. There is no doubting that social media pages are getting harder and harder to manage for small business owners. […]

Google Ads vs Social Media Ads: Where to Invest? - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre

In this digital age where organic reach is continuously dropping, paid advertising has been the life-saving option for most businesses. Read more: https://wsbusiness.com.au/paid-marketing-blog/

Tips for creating great reels/TikToks - Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre.

If you are keeping up with the latest trends, you would have found that video is becoming more and more important when it comes to marketing your business. Read more: https://wsbusiness.com.au/reels-blog/

Social Media Content - Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre.

There is no denying the positive impact social media can have on your businesses marketing strategy, but it is definitely not the easiest thing to manage. Read more: https://wsbusiness.com.au/social-media-content-2/

Is TikTok the New Google? - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

TikTok has long been known as the go-to social app for Generation Z, but a recent study revealed that 40% of Gen Z users prefer TikTok and Instagram for search over Google. Read more: https://wsbusiness.com.au/is-tiktok-the-new-google/

Reels/TikTok for Marketing - Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre.

It’s time to take a step back and come up with a marketing plan for your social media. Have you considered Reels and TikTok? Find out why you should 👉https://wsbusiness.com.au/reels-tiktok-for-marketing/

How to Ramp Up Your Content Marketing During Slower Times - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

With interest rates rising, cost of living going up and customers spending less, we need to brace ourselves for a different market ahead. One of the areas we will see impacted is our marketing. Audience engagement is one metric we may see suffer, and no matter what email hacks you employ, getting people to respond becomes more difficult. While slow times can be more challenging, it can also be an opportunity to do something fruitful. Find out more: https://wsbusiness.com.au/how-to-ramp-up-your-content-marketing-during-slower-times/

FREE Digital Advice
As part of our Digital Business Solutions (ASBAS) program, you may be eligible to receive a FREE digital package.
This includes:
✅3 hours of digital advice
✅Unlimited webinars

We are able to assist in the following areas:
💻Website and Selling Online
📲Social Media and Digital Marketing
🖥Using Software Solutions
🛡Online and Data Security

Find out more: https://wsbusiness.com.au/free-digital-advice-8/

⚠️NEW WEBINAR ALERT⚠️
Join Edwin from The Social Sandwich, you’ll learn about why your business needs to be utilising Instagram Reels right now. You’ll learn how Reels work and what makes certain Reels more effective than others. You’ll also see examples of other businesses who use Reels effectively. Then, Edwin will give you a step by step guide to making your very first Reel, or get better at your next Reel.
👉 REGISTER NOW https://wsbusiness.com.au/event/instagram-reels-25july22/

Why You Should Be Using Instagram Reels & How To Create Them - Western Sydney Business Free to attend Webinar Overview In this session with Edwin from The Social Sandwich, you’ll learn about why your business needs to be utilising Instagram Reels right now. You’ll learn how Reels work and what makes certain Reels more effective than others. You’ll also see examples of other busi...

How to Make Your LinkedIn Company Page Stand Out - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

LinkedIn may not be the biggest nor most popular social media platform in Australia today, however it is a must-have for all businesses. Read more: https://wsbusiness.com.au/how-to-make-your-linkedin-company-page-stand-out/

Do you find the social media landscape confusing?

Not sure what to do and where to start?

🆓 Social Media 101 | 📅 Tuseday 19th July @ 10am | Via Zoom 💻 | Register now: https://wsbusiness.com.au/event/social-media-101-19july22/

11th July - FREE WEBINAR – Limited Spots Left!
✅Key social media updates that are coming to Facebook and Instagram!
🤳Where audiences are and the trends that Edwin from The Social🥪 A must for any business!
Register now 👉https://wsbusiness.com.au/event/the-state-of-social-media-in-2022-11july22/

IN NEED OF SOME FREE BUSINESS ADVICE?
Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre.

We have already assisted many businesses through our Digital Business Solutions (ASBAS) program and Business Connect and would love to keep that going by helping you turn an idea into a profitable business. Find out more: https://wsbusiness.com.au/business-advice-june22/

Elevate Your Social Media Strategy With These Tips - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

What is the most difficult aspect of running any kind of social media campaign?

Generating new ideas!

Read more 👉https://wsbusiness.com.au/elevate-your-social-media-strategy-with-these-tips/

Have you been hacked?
Or you heard of someone you know who has had their Facebook, Instagram or website page hacked.
If you continue to put cyber security off your business will be considered an easy target and this could seriously happen to you.
Let us help you!
Stop online attacks before they start

Free Workshops - complimentary lunch included!
Friday 27th May https://wsbusiness.com.au/event/stop-online-attacks-before-they-start-27may22/
Tuesday 31st May @ 10am https://wsbusiness.com.au/event/stop-online-attacks-before-they-start-31may22/

Stop online attacks before they start - Western Sydney Business Free to attend In the last year there has been a 60% increase in cyber-attacks on Australian businesses. Internationally we’re even hearing of cyber-attacks in war. On a local level you’ve probably heard of someone who has had their Facebook, Instagram or website page hacked. If you continue to ...

FREE Digital Advice

At the WSBC, we pride ourselves on delivering a high level of business and digital advice to our clients. We have already assisted many businesses through our Digital Business Solutions (ASBAS) program and Business Connect, and would love to keep that going by helping you turn an idea into a profitable business.

Find out more: https://wsbusiness.com.au/free-digital-advice-7/

When Is the Best Time to Post on Social Media? - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

One of the keys to success when posting on social media is knowing what time you should be doing so. Read more: http://wsbusiness.com.au/when-is-the-best-time-to-post-on-social-media/

FREE Digital Advice
At the WSBC, we pride ourselves on delivering a high level of business and digital advice to our clients. We have already assisted many businesses through our Digital Business Solutions (ASBAS) program and Business Connect and would love to keep that going by helping you turn an idea into a profitable business. Find out more: https://wsbusiness.com.au/free-digital-advice-6/

Now is the time to start planning your EOFY Marketing - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

So, what are some of the most effective EOFY marketing strategies? Read more: https://wsbusiness.com.au/now-is-the-time-to-start-planning-your-eofy-marketing/

FREE Digital Advice
At the WSBC, we pride ourselves on delivering a high level of business and digital advice to our clients. We have already assisted many businesses through our Digital Business Solutions (ASBAS) program, and would love to keep that going by helping your business set up a digital strategy, or get your business online. Find out more: https://wsbusiness.com.au/free-digital-advice-5/

Free Cyber Security Webinars in April.

Find out more and register here: https://www.eventbrite.com.au/o/enterprise-cyber-secure-37925451733

Business email compromise
Tue, 5 Apr 2022 1:00 PM
Presenter: Babette Bottin

Passwords and Identity Security
Wed, 6 Apr 2022 11:00 AM - Jason Murrell from Cyber Hive

Phishing Emails – think before you click
Thu, 7 Apr 2022 11:00 AM - Sasha Hajenko - CISSP

Cybersecurity 101 - Your Questions answered
Tue, 12 Apr 2022 1:00 PM - Babette Bottin

Common Cyber Attacks and Techniques
Wed, 13 Apr 2022 11:00 AM - Jason Murrell from Cyber Hive

Cyber Security for Business Owners/Managers
Wed, 20 Apr 2022 11:00 AM -Jason Murrell from Cyber Hive

Data Protection and Data Breach Reporting
Tue, 26 Apr 2022 1:00 PM -Babette Bottin

Network Security Basics
Thu, 28 Apr 2022 11:00 AM - Hugh McKellar

New Advertising Opportunities Despite Facebook Slump - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

With a new option in the Ad Manager that provides over 20 different video topics, advertisers will be able to narrow down the streamed content they want the ads served on. Read more: https://wsbusiness.com.au/new-advertising-opportunities-despite-facebook-slump/

Register for our 2 hour free webinar and get your website doing the hard work for you!
• How to convince your website visitors to become your next lead
• How to analyze the traffic that is coming to your site
• What a good website design looks like
• How to optimize your site to gain more visitors

Register here: https://wsbusiness.com.au/evrplus_registration/?action=evrplusegister&event_id=584

Small Business Month 2022 - Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre.
Next week marks the start of Small Business Month. With this year’s theme being ‘Rebuild – Recharge – Renew’. This theme is very relevant small businesses who are all working to get back on their feet, to find new opportunities and to prosper. Read more: https://wsbusiness.com.au/small-business-month-2022/

For this week’s Business In Focus, I will be interviewing Grace who is the owner and founder of Ball Balm & Co. Ball Balm & Co is an all-Australian all-natural solution that allows you and your boys to carry on living your best lives without discomfort. Packed full of amazing oils and other natural ingredients, Ball Balm will soothe, calm and hydrate. And it’s not just for the boys as it also eases the irritation of sunburn, friction, bites and shaving. Grace has a great passion for what she does and is already looking at expanding her product line. Read more: https://wsbusiness.com.au/business-in-focus-2/

Business In Focus - Western Sydney Business For this week’s Business In Focus, I will be interviewing Grace who is the owner and founder of Ball Balm & Co.  Ball Balm & Co is an all-Australian all-natural solution that allows you and your boys to carry on living your best lives without discomfort. Packed full of amazing oils and other natu...

Good Advice - Article written by Bob Green, Business Advisor, Western Sydney Business Centre.

We need to pick our mentors and in times of social media, we have a tendency take “advice” and input from all and sundry. Read more: https://wsbusiness.com.au/good-advice/

How to Automate Your Social Media the Right Way - Article Written by Katina Jaye Beveridge, ASBAS Advisor, Western Sydney Business Centre.

Need to save time in your business? Try automating your social media marketing. The process of optimising social interactions by using automated tools is known as social media automation. Read more: https://wsbusiness.com.au/how-to-automate-your-social-media-the-right-way/

The 4Cs of Marketing - Article written by Graham Fitzpatrick, Business Advisor, Western Sydney Business Centre.

The days of supply and demand and mass marketing strategies are long gone. Understanding customers needs is crucial to your brand, your sales and your profitability. Marketing is now about problems and solutions. Read more: https://wsbusiness.com.au/the-4cs-of-marketing/

FREE Digital Advice - Article written by Nathan Todd, ASBAS Advisor, Western Sydney Business Centre.

At the WSBC, we are excited for the year ahead, and look forward to providing a high level of business and digital advice to our clients. We have already assisted many businesses through our Digital Business Solutions (ASBAS) program and would love to keep that going by helping your business set up a digital strategy for the year ahead! Read more: https://wsbusiness.com.au/free-digital-advice-4/