Profirst

Ruinart Art Lounge at

Since 2008, gives Carte Blanche to an artist to pay tribute to the Maison's legacy. This year Ruinart represented for the first time a collective vision. Six artists for one message. "Conversations with nature".

Ruinart showcased the art pieces of at the Ruinart Art Lounge 2024.

Designed and produced by Profirst.

HELMUT NEWTON - FACTS & FICTION by in A Coruña, Spain.

This exhibition comes to a successful closing, celebrating the exceptional talent of Helmut Newton. It was an honor to be part of this unforgettable journey. We thank everyone who shared this experience with us and can’t wait for what comes next.

A project by the Marta Ortega Perez Foundation, produced by Profirst in collaboration with the Helmut Newton Foundation.

ZARA, flagship store opening in Dubai. A collaboration with TUNDRA.
ÉXÕ - Haptic audiovisual installation.

ZARA reopens at Mall of Emirates with an enlarged flagship store, showcasing the latest collections including lingerie for the first time in Dubai. The new store reflects Zara’s commitment to innovation, featuring spacious layouts and advanced technological tools for a seamless shopping experience.

An opening orchestraded and produced by Profirst.

ZARA, flagship store opening in Dubai.
ÉXÕ - Haptic audiovisual installation.

Immersive artistic installation, featuring ÉXÕ by media artist collective Tundra, pushing the boundaries of art and perception.

An event produced by Profirst.

LOEWE - After show dinner during Paris Fashion Week FW24 Women at Bibliothèque nationale de France, Paris.

Every detail was meticulously curated for an exclusive private dinner, acknowledging both the rich heritage and the demanding logistical requirements of this exceptional venue.

Scenography, creative concept and event production by Profirst.



- Michelin 3 Star Chef.
- Sommelier from restaurant.

LOEWE - After show dinner during Paris Fashion Week FW24 Women at la Bibliothèque nationale de France, Paris.

An event produced by Profirst.

- Launch event for the new perfume MassimoDutti1985 , London.

A private walking dinner with actor Oli Green and VIP guests.

Produced by Profirst.

Bold Woman Award by V***E CLICQUOT

Celebrating boldness, encouraging, and inspiring the new generations of female entrepreneurs.

Marion Schoutteten: Bold Woman Award Winner for ORTA’s unique, ethical, and affordable creations crafted in Europe.

Amandine de Paepe: Bold Future Award Winner for revolutionizing nutrition with INSENTIALS, a science-based platform dedicated to empowering women to lead healthy lives by addressing their nutrient deficiencies.

An event organised and produced by Profirst

Spain, Barcelona, Villa Mayfair. 
Live cooking dinner, cocktails mixing and partying beneath a swimming pool at this private restored interior designer house.

Catering :
DJ:
Location :

Creative concept, design, event production and catering management by Profirst.

Spain, Barcelona, Espai Corbero.

A dinner scenography imagined and produced by Profirst.

2-Star Michelin Dinner by mother and daughter:
Location:

USA, New York, Soho.
ZARA x STEVEN MEISEL pop-up store.

Creative concept, development and production by Profirst.

Campaign video editing: .post

An exquisite five-course dinner to celebrate 43 years of Excellence and Trust between x .

A one-of-a-kind and intimate showcase of 120 Patek Philippe watches.

Dinner by .hardiquest
Location:
Pianist:

By Profirst

The atmosphere in Saint-Tropez 🍋

Table set-up for a BVLGARI dinner.

By Profirst.

A summer in Saint Tropez with BVLGARI.

Dinner for Bvlgari, for the Haute Joaillerie défilé.

By Profirst.

The Louis Vuitton Yacht this summer in Monaco.

A sunset dinner or even a private party while discovering the new collection on the Louis Vuitton Yacht.

An exclusive experience by Profirst.

The Louis Vuitton Yacht on the French Riviera.

Production of on-board events such as lunches, dinners, parties and private meetings on this yacht customized in full Louis Vuitton look.

By Profirst.

ZARA X STEVEN MEISEL LAUNCH AT DOVER STREET MARKET LONDON

A 3 days pop up unveiling the collection during London Fashion Week through two installations:

First set up: Immersive led screens installation featuring models such as , or

Second set up: A captivating showcase of Steven Meisel’s personal style, weaving his artistic vision into every detail.

A night celebrating the collection with friends of the iconic fashion photographer and of the brand.

By

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A brunch for the occasion of the opening of the Takashi Murakami show at Gagosian, Le Bourget.
About 2500 guests visited the exhibition during the opening event, and 600 people experienced the Flower Jet Coin NFT’s free minting event organized and executed by Kaikai Kiki, TakeFrontier, NiftyKit, and Ashley Overbeek.

Event experiences designed, produced, and managed by Profirst.

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Louis Vuitton takes over Saint Tropez for a night 🦀



Last summer, Profirst created and produced a fashion show for the iconic fashion house inviting 220 exclusive guests to discover its latest collection.

A show having taken place at the citadel of Saint Tropez and followed by a cocktail and dinner by the now unmissable Chef mory_sacko_ and then continued with a dj set of .



Discover our latest projects (link in bio)

A private dinner to celebrate the opening of the Body Field show by Antony Gormley for Gallery.

Produced by Profirst.

dinner at

The night before Givenchy's fashion show during Paris Fashion Week, the house hosted a dinner for 24 exclusive guests around caviar in private apartment.

An event created and produced by

Discover our latest projects (link in bio)

Producing a night to remember for Brussels’ social club

A night to listen & dance to , , , , , , , A night to taste the best of , , .richard , ,

A night to receive a bouquet from , to make your own piece of jewellery with .be and to watch live painting by

Creating unforgettable experiences for , the most open private social club in Belgium.

Free Your Mind was a night to break the codes, and allow TheMerode's members to think up the impossible and encounter the completely unexpected.

A night of dancing with , , , , , , .wav , .17__

A night of bistronomy with .brussels & , , .brussels , , .club , , , ,

Unveiling collection by , « Dior print » last summer in Sicily.

A Dinner Gala Grand Hotel Timeo, Taormina – Produced by .

Photography by

Unveiling collection by , « Dior print » last summer in Sicily.

took over the in Taormina for an instant, from the swimming pool to parasols and cushions covered with the emblematic toile de Jouy.

Produced by .

Unveiling collection by , « Dior print » last summer in Sicily.

To celebrate the new collection, several dinners hosted friends of the Maison in a charming atmosphere with long tables adorned with tableware by .

Produced by .

Photography by

Transforming three old industrial silos into high-end gift shop, café & photo studio for the exhibition Steven Meisel 1993 A YEAR IN PHOTOGRAPHS.

Reinvesting an old industrial space but keeping the initial aspect of the building intact.

Offering comfortable accommodation to visitors while providing a unique and inspiring setting to learn, create, and engage with the arts.

A project by , in collaboration with

Production of the exhibition STEVEN MEISEL 1993 A YEAR IN PHOTOGRAPHS in A Coruña, Spain. Designing an immersive artistic experience for visitors, that includes a high-end exhibition hall, a majestic water mirror and completely refurbished concrete silos hosting a gift shop, coffee spot and photo studio.
One of the hottest cultural event this year in Spain.

Production of the exhibition STEVEN MEISEL 1993 A YEAR IN PHOTOGRAPHS in A Coruña, Spain. Designing an immersive artistic experience for visitors, that includes a high-end exhibition hall, a majestic water mirror and completely refurbished concrete silos hosting a gift shop, coffee spot and photo studio.
One of the hottest cultural event this year in Spain. coruna

MOËT & CHANDON - EFFERVESCENCE PARTY

A night in the Antwerp Zoo fueled with art installations of “Palythoa 01” & “Bubble Room” and live performances with &

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