Adsomenoise

Giving a voice to the countryside 📣🧑‍🌾

We’re thrilled to share one of our latest campaigns for .be. Enter: “Platteland met Stem” – a campaign created to amplify rural voices ahead of the upcoming elections 🗳️.

"Platteland met Stem" took us on an incredible journey across Flanders with a mobile voting booth, where we gathered insights and interviews from the very heart of the countryside. From personalized posters to eye-catching OOHs and a dedicated website, we aimed to further empower our rural communities to make their voices heard ✊.

Hit the link in bio & check all their stories!

Thanks for the trust: .be , , , , & 🙌

ADSOMENOISE USES CLICKBAIT?! 🔥😱🤬💯

Did you know we spend an average of 1 hour and 12 minutes per day on social media? Much of that time is wasted on mindless scrolling and clickbait. saw an opportunity: why not use that lost time to switch energy providers? 💡

We created a digital campaign with clickbait parodies in social, display, and native ads. Instead of aimlessly scrolling, you could save up to €500 on your energy bill with a 5-minute simulation!

On Instagram, we use travel influencers and cat videos to make the message even more impactful.

Building on 's offline campaign, we target users during idle moments in the real world with OOH ads in train stations. This combo ensures you make the most of your lost moments, both online and offline! ⚡

PS: Have you seen our clickbait ads on Instagram? 😏

At the previous our lovely strategist Rebecca interviewed a bunch of interesting guests.🎙️A curious cat by nature, she loves to dive deep with anyone that crosses her path, making her the ideal podcast host. With office lunch table questions ranging from ‘What sandwich would describe you best?’ to ‘What motivates you in life?’, Rebecca seems to have been preparing for this moment her entire life. Hit the link in bio and listen to the Casual Talks podcast on Spotify, Apple Podcasts, YouTube and Google Podcast to see how she did for yourself! 👀

Team AdSomeNoise rocked the last week! In a new podcast series, we chatted with the most interesting speakers like global social media manager 🌟 Hosted by none other than our strategist Rebecca , the episodes will give you fresh insights in a wide variety of marketing topics. More info coming soon!

Special thanks for the support: , , .nv , 🙏

👻 Our early Halloween bash was a blast! With the cobwebs cleared, we're back to business and have some exciting roles open, including a vacancy for a Digital Campaign Manager / SEA Expert! Hit the link in bio, join our team and let's brew some advertising magic together 🎃

Unveiling Flanders' Hidden “Topstukken” 🌟

and .cjm joined forces to bring you the rare and essential gems of our cultural heritage. From vintage planes to timeless art and archeological marvels, they’re showcasing the best of Flemish culture! And we gave them a hand in promoting this unique initiative.

For this campaign, we created a striking master visual and captivating museum displays. Plus, we've designed accessible templates for museums to showcase their own "Topstukken". Let's celebrate our heritage and share these hidden treasures with the world!

Hit the link in bio and discover more than 1000 “Topstukken” 🔍

Meet Lotte, our multi-talented creative extraordinaire ✨

Lotte’s journey at AdSomeNoise began in 2020, armed with a master’s degree in media & information design from .schoolofarts in Brussels. Since then, she’s been donning multiple creative hats as copywriter, concept creative and designer.

When she’s not crafting copy or conjuring up concepts for our clients, Lotte dives into a world of artistic exploration! 🖌️ From digital illustrations to weaving carpets, her imagination has no bounds. She’s constantly in search of that sweet spot where text and design merge in compelling stories. Don’t forget to give this carousel a swipe and explore her creations! ➡️

Lotte’s passion and dedication are truly inspiring, and we’re lucky to have her on our team! We can’t wait to see where her creativity takes us next 🌈

Cheers to our new team members! ✨
Let's give a big hello to Patrick, Angelo, Brenda, Julien, Tijl, and Erwin. 👋
Sharing some snaps from last week’s welcome party. 📸

Interested in joining our crew? Explore opportunities through the link in our bio! 👀

ADSOMENOISE TAKES OVER SHORTCUT ADVERTISING 📣

For 17 years, this Brussels-based agency has been creating phenomenal advertising campaigns. And now, we're thrilled to welcome two new powerhouse partners aboard – Angelo Callant and Patrick De Win! Or, more correctly, four new partners, as our own media director Pieter Jadoul and creative director Gert Pauwels also join Steven Verbruggen at the helm 🫡

With our seasoned and complementary team, we're more fired up than ever 💪 Our mission at AdSomeNoise remains unchanged: to build an alternative advertising agency with a forward-looking perspective that considers the entire customer journey. This means integrating strategy and creativity, production and media – and yes, it goes way beyond just digital. This is an evolution that AdSomeNoise had already embarked upon, but with the integration of Shortcut, we're accelerating into the future.

Stay tuned for more exciting developments as we continue to reshape the advertising landscape! 🌟

Full press release (NL/FR) through link in bio

Huzzaaaa, we won a new pitch! 🥁 Drumroll, please... Introducing our fabulous new client, none other than , the biggest administration platform in Belgium! Nearly 3 million consumers already use Doccle to get a clear overview of their administration from member companies such as Telenet, the CM, KBC, etc. 💡What fewer people know is that Doccle also allows you to make phishing-proof payments directly. One place to store, manage and pay for all paperwork. So the central challenge here is to motivate the growing group of users to make even more payments via Doccle. We’re super excited to work on this, so stay tuned! 💪🏻

The news is out: AdSomeNoise is partnering up with 💥
With the legendary ‘museumpas’, you can enjoy more than 225 musea and the offer keeps on expanding. So, evidently, we’re more than stoked to help and Publiq with their ambitious growth plans 🙌 Stay tuned because awesome stuff is coming!

Have you checked out the innovation and networking festival ?💬 Next week, start-ups & scale-ups are welcomed in the Flanders city of innovation: Leuven!💥
Great speakers are lined up to share their knowledge and experience, including insights into Ritchie's business model and the secret to Shazam's billion downloads.🍋🎶

Our Digital Campaign Manager helped them gain awareness and boost ticket sales by campaigning on Meta and LinkedIn.
Special shoutout to for organizing this event with his And& Connect colleagues! 👏

Grab your tickets now via https://lnkd.in/ePADGVdk

Huuuuray, we'd like you to meet someone special! 🎉

Starting today, Gert Pauwels is reinforcing the AdSomeNoise squad as Creative Director! Previously, Gert was at the helm of some big boys like BBDO, TBWA and Accenture Song. But at AdSomeNoise, he found the perfect mix between creativity, technology and entrepreneurship: “Ultimately, it’s about impact for the customer and brand: to achieve that, you need to constantly adjust the mix perfectly.”

It's good to have you Gert! 🙌

And since he loves his quotes, we gladly return the favor: the best definitely is yet to come ✨

🎷 "Marketing theory is very much like a waltz, 123, 123, 123. One step after the other. In real life it’s all a bit more jazzy, integrating the different steps instead of separating them."

🎙️ In this latest editorial, managing director Steven Verbruggen summoned his inner scatman and skibabopbadopbopped his thoughts about marketing innovation.

👇 Read it now (3 min.) !

AdSomeNoise // Marketing Should Be More Jazzy Building the agency of the future. We help navigate customer journeys in a connected world by integrating creativity, media and technology.

🏆 Last Friday, our Business Director Sam Buyst pitched at Leuven Value Network. He presented a platform for intelligent online video ads and won the first prize!

👀 Wanna know more about this exciting new platform we're aching to develop? Drop us a line and Sam will gladly tell you what's up!

🎌 AdSomeNoise is pioneer in Dynamic Creative Optimization for Video with Quick-Step

After a successful proof of concept and lots of testing and testing and...testing, we finally let DCO for Video loose in the ✨real✨ world!

🎥 For Quick-Step, we have created personalized video ads which adapt to each individual in real time.

🗣️ "Over the years, we have gained a lot of experience with Quick-Step with DCO for display and social. But with DCO for Video, we are now also able to combine inspirational video with dealer marketing. That was not possible until now" - Jolien Janssens (Unilin Group)

🗣️ "The importance of video continues to grow. But even more than with display, video advertising is still largely 'one size fits all'. With DCO for Video we are changing that. From now on, customers can contact us for real-time personalized video ads” - Steven Verbruggen (AdSomeNoise)

👇 Hit the link and read the full article (NL)
https://www.adsomenoise.com/article/adsomenoise-over-de-grens

AdSomeNoise // AdSomeNoise pioniert met DCO for video voor Quick-Step Building the agency of the future. We help navigate customer journeys in a connected world by integrating creativity, media and technology.

🥳 Hooray, we're nominated for the Leuven Innovation Awards in the Best Agency category.

🗳️ And there's a Loved By Leuven Award you can help us with! Hit the link below, enter "286907" and vote for us.

We promise you good karma in return! 👇

http://live.voxvote.com/ #/

😴 Aren't you tired of seeing the same ad, over and over again?

📓 We sure are. That's why we wrote a white paper on Dynamic Creative Optimization (DCO).

Get the free white paper and learn all about creating personalized ads at scale! 👇

https://www.adsomenoise.com/dco

🤔 Do you also find data difficult to grasp? Who actually owns it? The advertisers themselves? And does big tech really know your customers better than you do?

📖 Together with MultiMinds, we answer these questions and more in our new white paper. We want to show you the way to a future-proof data strategy.

🎙️ More than that, we’ll host a webinar on April 28 in which you’ll hear all about concrete success stories from advertisers. It’s the ideal opportunity to be inspired from the front row about how you can breathe new life into your marketing.

💪 Are you ready to take back control of your data?

You can download the free whitepaper and subscribe for our webinar through this link 👇

https://whendatameetsmarketing.be/?utm_source=facebook&utm_campaign=ASN067_DDM_Whitepaper

👑 "My all-time favorite fairytale is Hans Christian Andersen’s The Emperor’s New Clothes. Like any fairytale, it uses a simple narrative to touch on human behavior. This tale examines how greed combined with a fear to be less than other people is a deadly combination. It reminds me a lot of marketing."

In his newest editorial, managing director Steven Verbruggen examines the similarities between The Emperor's New Clothes and marketing.

Read the full editorial here 👇

https://www.adsomenoise.com/article/the-emperor-s-new-clicks

👀 Did you check our monthly newsletter yet? Each month we share campaigns, opinions or just fun news. Go to our website and subscribe now!

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https://www.adsomenoise.com/

Our managing director Steven explains in an editorial why "context" is the most important word in marketing.

"Back in 2008 I read a small snippet in Wired Magazine about 'The Big Word Project', a project from Paddy and Lee, two Irish lads I later met. Through this project, you could buy words from the dictionary and link them back to your website. I bought the word CONTEXT and linked it to my marketing blog, with the reasoning that context might be the most important word in marketing. After almost 15 years of added experience, I don’t agree anymore that it might be the most important word in marketing. Today I know it is the most important word.

Read the full article through this link 👇

https://www.adsomenoise.com/article/?id=it-s-all-about-context

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Adsomenoise is looking for an Account Manager to service the growing portfolio of A-class clients. Interested? Have a look at their offer 👉https://bit.ly/33f24Pq

"Haal alvast popcorn in huis!" 🍿

Onze media director Pieter Jadoul gaf vandaag in Data News-Knack zijn ongezouten kijk op de beslissing van de Belgische privacycommissie . Zij bevonden dat het Interactive Advertising Bureau (IAB) wel degelijk de privacywetgeving schendt. Groot nieuws dat een echte aardverschuiving in de online advertising sector kan betekenen!

Lees het volledige artikel hieronder 👇

Haal alvast popcorn in huis: de uitspraak van de Belgische privacycommissie over het IAB consent framework is een gamechanger! De uitspraak van de GBA dat de standaard voor Europese online advertenties de privacywetgeving schendt kondigt een nieuwe lente aan. Pieter Jadoul van Adsomenoise ziet één uitweg en die kan ook positief zijn voor Europese technologiespelers.