CharacterCreative

Another one for the books, and this may just be our favourite yet! For the third year in a row, we’ve gotten to work with to come up with a new look for the the Farm Run. This one-of-a-kind evening race in the Central Experimental Farm lets you “run with the cows”. Creating a new design that really captures the event and stands out from years previous is always a fun challenge. We think we did a pretty good job at milking the mooood of the event...Scroll to see the evolution of this year’s logo and head over to our website to see the difference over the years!

That feeling of the first sip of a new can never gets old. We were pumped to give this Kichesippi classic a fresh look for a hot summer. Kich asked us to come up with a retro label that called to mind the beers that inspired them while making this North American Light Lager. This reimagined classic has the same great taste you already know and love. No dry summer over at Kichesippi Beer Co. Support local businesses and pick up a pack of their new Kich Light and other favourites over at their Bell’s Corners or 187 Sparks location.

Tackling CyCognito’s latest project was a blast, as always! We love when clients like CyCognito trust us to transform complex insights into fun, engaging designs that people are sure to remember. We went all out with this one and created comic book style illustrations to highlight the worst security nightmares of 2023. Check out our work in our bio and stay cyber-safe!

What an incredible experience after months of hard work and anticipation. Congratulations for a succesful . It was a blast to go on this creative journey together. Thank you to all who donated to our Character team in support of The University of Ottawa , and to all who cheered us on, online or IRL. To our buddy , it was an honour to watch you cross that finish line after such a difficult recovery.
It’s not too late to show your support and become part of the Character team. 50% of the proceeds from every sale of our running hats will be donated to supporting the vital work of the Heart Institute. Link in Bio

It’s such a great feeling to have two of our favourite clients come together on a project! It’s been a fun year of developing the branding for the 2024 and getting to design some commemorative beer cans is the cherry on top! Thanks !!

As the Ottawa Race Weekend approaches, we’re excited to announce our Character Running Team comprised of friends and family. Together, we’re rallying behind a cause close to our hearts: supporting the in honor of our friend Eric Chamois.

Last February, Eric faced a life-altering moment when he experienced a sudden cardiac arrest, leading to triple bypass surgery. Despite the challenges, Eric’s resilience and determination have been inspiring. Through unwavering willpower and sheer perseverance, he has not only regained his strength but is now gearing up to conquer his first-ever 5K run.

We’re aiming to raise $3,000 to contribute to the vital work of the Ottawa Heart Institute. Every contribution, big or small, makes a difference.

https://raceroster.com/events/2024/76026/tamarack-ottawa-race-weekend-2024/pledge/team/600310?fbclid=IwAR2bh96jjBSZJd-x9ND_sDBJwwGs9fqly6Eh-DdDa-GW373iGL2NNzmOCpU

Fresh new look for a fresh new year! We’re excited to share our latest design for FRESH NON-ALCOHOLIC BEER.

Wishing you happy holidays from everyone on our team!🎄

We’re grateful for the incredible year we’ve had, and we are excited to see what 2024 has in store. 🎉

We will be back in the office on January 2nd. See you all in the new year!

Check out our new sticker pack we designed for 50th anniversary! One sticker for every decade of the Tartan Ottawa International Marathon which each sticker designed to reflect that decade’s style.

Which one is your favourite? Don’t just tell us, head over to their page and enter for a chance to win a sticker pack.

Cheers to the season! 🎄 We’ve designed a new batch of limited, special edition cans of some of your favourites. Sound like the perfect gift? Well you’re in luck! Today is the opening day of — a new Holiday Pop Up shop at 187 Sparks street. Head over to get your hands on this limited festive pack.

📸 by Kichesippi

The shirts are in! We can't wait to see these running around next year.


#50

We’re excited to share our latest design. Congratulations to on the launch of Musicman Irish Whiskey. Our label design was custom made to honour the memory of a young musician and the music he loved. Musicman is on shelves now!

🚨WE HAVE A WINNER!🚨
Congrats to ! You’ve won a free Character hoodie and a $50 gift card.
A big thank you to all those who played along and took time to share your support. Here’s to another 10 years and beyond!

* 🚨 CONTEST 🚨*

We've been so fortunate to work with amazing local breweries over the past 10 years that we want to celebrate with YOU! We're launching a contest to celebrate 10 Years of making a career out of brands and beer by giving away our limited edition anniversary hoodie and a 50$ gift card to a one of our brewery pals of your choice:
To Enter:
1. Like this post
2. Follow
3. Tag a friend and comment with your favourite kind of beer. Contest closes Nov. 6 at 6pm EST. The winner will be drawn at random and will be announced the following day. We will contact the winner directly through DM’s and the prize pack can only be picked up at Character Creative's studio.
This giveaway is in no way sponsored, endorsed, associated, or administered by Instagram.

We love and appreciate all the support we received over the past TEN YEARS. What a wild ride! As a thank you, we are hosting a pretty great giveaway. It'll be launching on Monday, so stay tuned!!

Can you believe it?…Cheers to 10 years of making a career out of brands and beer!🍻Character has been lucky to work on so many can designs over the years. How many can you pick out from this fun illustration?

Part 3 of our final branding for Ottawa Race Weekend! As the next batch of races gear up for a new year, asked us to set the tone for a year of celebration. We're keeping it old school with a '70s inspired design to commemorate 50 years of running in the nation’s most popular race weekend. We're combining supergraphics, elements taken directly from vintage race weekend designs, groovy type, and stellar photography from for this creative sprint. This is only the start of our year long marathon with and we're excited for you to follow us to the finish line.


#50

50 years of running in Canada's capital region amounts to decades of inspiration to draw from. When our team gathered to brainstorm for this milestone event, we hit the books—literally. We scoured the internet for any past designs and even took a field trip to the library for a book dedicated to the marathon written by . Armed with mounds of research, we went through different decades of design until finally getting groovy with retro inspiration from '70s athletica. Just wait 'till you see the shirts...


#50

We are running wild with excitement over our latest collaboration. As the next batch of races gear up for a new year, asked us to set the tone for a year of celebration. We're keeping it old school with a '70s inspired design to commemorate 50 years of running in the nation’s most popular race weekend. We're combining supergraphics, elements taken directly from vintage race weekend designs, groovy type, and stellar photography from for this creative sprint. This is only the start of our year long marathon with and we're excited for you to follow us to the finish line.


#50

Taste of Wellington is back in full swing featuring dozens of vendors local to Hintonburg and Wellington Village. For this year’s campaign, we decided to do a refresh that reflects the exciting changes to the festival. It’s a visual invitation to savour the flavours, come together, and celebrate the art of food. Check it out at Hintonburg Park this Saturday!

We're pleased to share a recent project we've undertaken in collaboration with Universities Canada. Our team had the privilege of creating a brand identity for the Universities Canada Flight 302 Legac Award - an award that pays tribute to the lives lost in the tragic Ethiopia Airlines accident on March 10, 2019.

The focus of this brand identity is the logo. A hand that can be interpreted as giving, but also receivil a seed, the seed itself a scholarship. The gift of knowledge and growth to students who are pursuing areas of study that honour the remarkable lives of those who were lost.

Through making this identity, we are excited to help perpetuate the legacy of these remarkable individuals.

The graphic design program at Algonquin College just got a little fuller!

Our creative director is about to put his 22 years of experience into the classroom. The third year students won’t see the dad jokes coming.

Jamie specializes in branding, graphic design and illustration for a variety of local businesses, NGO and non-profit clients. He's a music loving, motorcycle-riding father of 2 incredible girls. He is active in his community and always has a creative side project in the works. Outside the classroom, you might just spot him on the road with his bicycle gang, The Daggers — the friendly kind, of course.

Photography by the talented and .devine over at

Here’s another look back at some of the visuals we created for FCM’s Annual Conference earlier this month.

Check out more of the branding we created for the 2023 Annual Conference for , which included some pretty big guests!

📸 by FCM

Good people playing bad hockey while raising money for charity. It was a blast working on the creative for the 2023 who is partnering with for this year's event.

Photography by
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Good people playing bad hockey while raising money for charity. It was a blast working on the creative for the 2023 who is partnering with for this year's event.

Photography by
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Good people playing bad hockey while raising money for charity. It was a blast working on the creative for the 2023 who is partnering with for this year's event.

Photography by
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The Collaborative is a multi-institutions network led from . Their focus is enhancing social sciences, humanities and arts’ contribution to innovation through campus and community partnerships.

We had a fun time coming up with branded illustrations that highlight the diversity and innovative/educational collaborative initiatives.