LeadEngin, Inc.

We're celebrating a day of gratitude for women in our lives, both personally and professionally. Happy International Women's Day!

To prosper in the insurance business, your knowledge must encompass every aspect of the industry. Here are eight essential books for insurance agents that we think you should read as soon as possible.

Agents looking to get new business often turn to cold calling. Seems obvious, right?

But have you ever stopped to think whether this is a good idea or not? Actually, it's not.

Cold calling is ineffective for insurance agents and even more so if you're inexperienced. Cold calling is one of the fastest ways to lose your caseload and any prospect of providing value for your clients.

Luckily, there are plenty of alternatives for insurance agents who want to start generating new business.

At Leadengin, we always take great consideration of our clients' insights and opinions because serving our clients is our mission.

Here is a very interesting cue from one of our clients.

Many people often ask us how we deliver real results with our system.

In this video, Danny explains step-by-step how Leadengin guarantees you appointments with pre-qualified prospects.

The current state of insurance lead generation

It's not just about the leads, it's about being there for you when you need us most and providing you everything you need to close more insurance deals.

Here's the best way for an insurance agent to connect with qualified prospects.

Having a hard time following up with insurance leads? Leadengin is the solution.

Imagine, saving 6 hours of work a day. This is what our insurance agent clients are doing with Leadengin. We do not guarantee leads we guarantee closing!

Here are two inspirational quotes to get you fully pumped up this weekend.

If you are not leveraging your Google My Business page, you are missing out on insurance sales.

Google My Business helps you reach millions of new customers looking for help with their insurance needs.

1: Claim your GMB listing on Google
2: Edit your listing accurately and allow customers to review you
3: Reply to every customer review with a quick response
4: Post blog posts to your GMB profile for building credibility

Claim your listing today

CTA: Claim your listing today.

Productivity is the most underrated skill in business
Here are 6 ways to improve productivity

#1: Encourage accountability
#2: Track metrics and results
#3: Stop being a perfectionist!
#4: Make small changes every day
#5: Cut out distractions
#6: Go to bed on time

If you want to succeed in insurance marketing in 2022, this is for you.

Forget the golden rule. The key to crafting solid insurance marketing campaigns is about knowing what your customers care about.

Here are 7 smart tips for your insurance marketing in 2022:

#1. Promote content your customer cares about.

#2. Be honest in your marketing efforts by demonstrating the value of investing in your product.

#3. Be clear and concise with your messaging.

#4. Get Personal! Nail down a brand identity that reflects the real you.

#5. Be consistent with customer service, claims, and other concerns.

#6. Improve your stream of leads by leveraging social media.

#7. Get video testimonials from clients.

Catch the right wave of opportunities in insurance marketing in 2022 with Lead Engin!

Happy Holidays from Lead Engin

May your holiday season be joyous, and may you and your loved ones enjoy good health.

So you’ve decided to submit an insurance solicitation letter. You know what they say: “For every action there is a reaction”, so naturally you need to make sure it will bring the desired result. 😎😉

So which one is right for your business? Which format do you choose? How long should it be? And finally, how to write the perfect insurance solicitation letter?

Here few tips to write a perfect solicitation letter.

✅Include the client's name and address
✅Express your sympathy in regards to the clients' circumstances
✅Explain the obligation of the client to protect himself/herself from any potential losses.
✅Sell the value of your service
✅Shatter any objections about price or service quality
✅Conclude with a call to action

When working in the insurance industry how do you improve your insurance client meetings and make them successful? There are a number of different ways to do this, but here are few key ways to do so effectively:

✅Get their name right
✅Don't make them feel like a number in the system
✅Listen attentively, take notes and ask questions
✅Make sure they're clear on what you'll do for them
✅Share useful resources they wouldn't find on their own
✅Send them a thank-you note shortly afterward

Skills you need to be an insurance agent 😎

✅Be an active listener
✅Build a relationship with people, not just leads
✅Know how to solve headaches for your prospects
✅Understand your audience and the market

If you need a tool that helps you engage with your audience LeadEngin is the perfect tool you’re looking for!

Try it today for free.

As an insurance agent maybe you're struggling to get more qualified leads, increase your conversion rate and close deals faster.

Sorry about that. Don't give up.

Try Leadengin for free.

Leadengin will automatically find the best prospects for your business and send them to you.

Speed Up Insurance Quotes Process and make more money from today!

The world of e-mail marketing consists in a lot of numbers and metrics. One of the most important is the open rate.

The higher your open rates, the more customers you will have reading your message and clicking on your links.

If your open rates are low, it might be time to take another look at what you're doing.

Here are a few tips for Improving your e-mail open rates.

Personalize your copy and write as if you were writing to only a single recipient.

Keep your subject line under 30 characters.

Adjust your sending frequency based on customer interaction.

Personalize your subject line.

As an insurance agent, you might be asking yourself, “Why can’t I just buy all the leads I need?”

The answer is that the lifespan of your business depends on more than just buying leads.

There’s a difference between spending $1000/month on marketing that’s generating leads vs. straight buying $1000 of leads from vendors.

Buying leads from vendors is fine, but you have to know that it's a strategy that will only take you so far.

To stay ahead of the competition and be successful as a company, you need to focus on building your customer base and nurturing those relationships.

It is important to invest in long-term strategies for success in this industry.

A successful business should invest in branding, building an authoritative website, and creating content that educates the user.

These investments will allow the business to become more efficient and profitable.

Insurance Agents should continue to make themselves available in customers' favorite channels.

Some people may want an in-person meeting, others prefer social media contact and others might appreciate reading your blog.

Personalized outreach can be a powerful way to make your clients feel valued and build relationships with them.

Agents should think about how they can create a positive customer experience for clients across all channels and stages.

From new clients who might find your brand on social media to existing clients who might be used to having meetings with you about renewals, aim to create a full, positive experience.

Great customer experience can help you build strong relationships with clients.

The right technology can help you personalize the customer experience and build great client relationships with clients.

See how Leadengine can help.

Why Purchased Leads are Costly and Ineffective

Purchasing leads is costly and ineffective.

Purchased leads are also less targeted which means you won't be able to reach your desired customer base as well as you could with a prospected lead.

Leadengin captures high-intent leads to get a quote by using consumer-behavior modeling, Lead Automation & AI.

Try Leadengin today for FREE.

How do you get email addresses for your email marketing campaigns?

Create Gated Content.

Gated content is any content that your visitors can access only after providing their email address.

This marketing strategy is called Inbound marketing, which is a method that engages potential customers by creating content that they are interested in.

You can also buy email addresses from lead vendors.
However, the personal element is lost when buying emails because people don't know what your brand is, who you are, or what your products are.

This could also create a reputation of spam within your e-marketing platform.

I'm sure that you've experienced it before.

You put the time into meeting new clients and nurturing them into your business.

You gave them excellent customer service, went out of your way to make sure they were happy with their purchase, and genuinely made an effort to make connections with them.

And then at some point, you stopped doing all these things because now they are a client and must be expected to take care of themselves.

Customers should still feel valued after you’ve closed the deal.

While it may seem normal to work hard to attract customers and connect with them to close deals, that needs to continue during onboarding.

Customer onboarding is the key to excellent customer service and retention.

In a competitive, customer-centric culture, onboarding can give your business the edge and reduce customer churn for maximum profitability.

It's not a good idea to bombard prospects with mailings, as it generally doesn't build relationships.

How do you build relationships with new clients who aren’t also committed to your business in some way?

Create a great customer experience when prospecting.
Create an experience where prospects see you as a trusted, helpful resource.

Leadengin will enable you to create an amazing customer experience for your clients. Try it today for FREE.

Don't use these words when marketing Medicare

Can I use superlatives when marketing Medicare?

The Medicare Marketing Guidelines (MMG) has strict rules for what you can and cannot say about Medicare products and services.

The MMG does not allow the use of superlatives.

A superlative is an adjective or adverb used to express the highest or a very high degree of quality.

For example “one of the best” or “among the highest rated.”

Although the MMG prohibits the use of superlatives there are exceptions.

If the superlatives are proven with supporting evidence or data, there is a way for an agent or agency to use a superlative.

Superlatives used in logos and taglines are also allowed.

First and foremost, if you're having a hard time with sales be sure to have good prospects.

This will not ensure you are closing your prospects, but it will increase the probability of a more significant close.

Objections can quickly be eliminated by agreements.
Ask clients if you can meet their conditions and satisfaction at a price they can afford.

If your prospect says "I have to think about it", there’s either something still uncovered, something was not explained well enough, or they missed it.

Review the fact-finding, present it to your clients and continue to investigate the problems your prospects may face.

Do you want to generate your own Medicare leads?

With baby boomers moving into the Medicare eligible age, your opportunities to find Medicare eligible prospects will be “booming.”

If you want generate your own leads with our proven successful method, you could be tapping into a gold mine.

The market of independent agents purchasing leads is very crowded.
However, there are many options for generating leads that will give you an edge over the competition.

Fortunately, Leadengin will give you many options for generating leads that will give you an edge over the competition.

If you are skeptical, do not hesitate to try it completely for FREE for 14 days.

Should You Sell Medicare Supplements Over The Phone?

These days, most carriers prefer an electronic application over a paper one.

The advantage to selling over the phone is cutting out time and expenses.
Some agents spend more time behind the wheel than they do meeting with their clients.

An experienced telephonic sales agent can easily speak to 8 or more prospects per day.

However, the traditional driving agent would have a difficult time with the same amount of prospects daily.

Remember, you can never create more time, and your hours are the one thing you cannot replace.

If you’re looking for insurance leads, you can pay a vendor to generate them on your behalf and cross your fingers hoping you'll make money off it.

Making quick decisions like this may work half the time, but eventually you need to learn from actual data.

Use our lead generation software and get high-quality insurance leads generated for you.

Try it Leadengin today for FREE.

What are you thankful for?
Cheers to all our wonderful clients. You guys are awesome! Thank you for choosing us to help you with your insurance marketing automation.

Warning ⚠️⚠️⚠️

This is the reason why most insurance agents fail. 😕😕
Insurance agents who hate marketing and sales will never sell anything.

You don’t need me to tell you what a tough job insurance selling is – especially in today’s market.

If you’re not generating leads, the only thing you’re doing is wasting money.
Achieve more in less time with Leadengin. ☑☑

Our all-in-one, innovative software includes Marketing Automation, Sales Automation for insurance agents like you. ☑

And the good news is that you can try it completely for FREE.
Don't procrastinate try it today.

In the media, insurance video marketing is still overshadowed by tradition text and print media.
But, fewer people are reading newspapers and more consumers are accessing information via videos on the Web.
The traffic from video is growing faster than any other Internet traffic.
Have you ever thought about how important is a video marketing strategy for insurance?

It’s no secret that cryptocurrencies are on the rise. But a recent survey of financial advisors shows that more than half of them have been asked by clients about investing in cryptocurrencies lately.

The trend is attributed to “an increase in price and popularity, as well as due to the potential for extended-returns with low volatility."

More than 26% indicated that they plan to increase their recommendation of cryptocurrencies over the next 12 months. Furthermore, 49% of advisers said that clients have asked them about investing in cryptocurrencies in the last six months.

Sometimes, we all need a good laugh. Take a look at our favorite financial adviser jokes. 😁😁

Cybersecurity firm Sophos warns its clients: “If you're not worried now then you should be really scared."

Cybercriminals are devious, and they have been targeting financial service firms with increasing success. They know these companies have sensitive data, and they target them because of it.

Now the companies that were once considered "too big to hack" face an unprecedented threat from cybercrime due in part because of their high volume of sensitive data such as personal information on customers or company trade secrets on products still under development at major corporations like Apple Inc., Google LLC, Amazon Web Services (AWS), Microsoft Corporation (MSFT) etc..

These criminals cost the company millions by attacking their systems through malicious software or denial-of-service attacks - but there's hope in innovation!

The way to stop this problem might be making a more intelligent system with artificial intelligence or cloud computing; either one could protect against heavy losses due to cybercrime.