Finch Media

Finch Media is a full-service marketing and communications agency, providing clients with effective

The 25 most influential people in Canadian television 04/17/2023

Congrats to all those mentioned in this article on the 25 most influential people in Canadian Television, including our client Scarborough Pictures!

The 25 most influential people in Canadian television Ahead of Sunday’s Canadian Screen Awards, Barry Hertz, Radheyan Simonpillai and Amber Dowling present the changemakers whose creativity, ideas and sheer will are reshaping the country’s TV industry for the better

Pitching in: Canadian charity One Girl Can offers education, training and mentoring programs for girls in Kenya 04/16/2023

A wonderful article on our client One Girl Can and new CEO Natasha Questel in the Globe and Mail! Don't miss their IWANTtoBE Gala on April 19th!

Pitching in: Canadian charity One Girl Can offers education, training and mentoring programs for girls in Kenya Natasha Questel will be spearheading the charity’s major fundraising event on April 19, a gala in Vancouver called ‘I Want to Be’

03/24/2023

Congrats to our client Thunderbird Entertainment on their inclusion in Globe and Mail's report!

Thunderbird Entertainment is pleased to announce it has been included on The The Globe and Mail’s 2023 Report on Business magazine’s Women Lead Here list. This annual editorial benchmark identifies top-notch Canadian businesses with the highest executive gender diversity.

Thunderbird is among the 90 companies that made the list having 60% of our executive roles held by female-identifying individuals, including our CEO and chair, Jennifer Twiner McCarron, Chief Financial Officer Barb Harwood and Chief Operating Officer, General Counsel and Corporate Secretary, Sarah Nathanson.

The 2023 Women Lead Here list is in the April 2023 issue of Report on Business magazine, distributed with The Globe and Mail on Saturday March 25th, 2023 and online at tgam.ca/WomenLeadHere

Atomic Cartoons Inc Great Pacific Media Inc.

What does 2023 hold for Canadian marketers? 12/21/2022

Read predictions from industry leaders, including our founder, on and trends for 2023 in this article from Marketing News Canada.

What does 2023 hold for Canadian marketers? These are just a few of the countless happenings over the past year, in which we are reminded of the talented and valuable work performed by Canadian marketing professionals. From digital ads experts to public relations campaigns that captured our attention, there are countless ways that marketing h

Photos from Marketing News Canada's post 12/15/2022

Congrats to our Principal Kylie McMullan on receiving this award from Marketing News Canada!

Photos from Marketing News Canada's post 12/15/2022
Finch Media, Author at Life Sciences British Columbia 12/13/2022

We're delighted to have joined Life Sciences BC as a member! As a not-for-profit, non-government association, LSBC supports BC's world-class community.

Finch Media, Author at Life Sciences British Columbia Finch Media is a public relations, strategic communications and health communications agency that supports clients in a wide variety of sectors, including automotive, education, entertainment, biotech, life sciences, and consumer packaged goods (CPG). We help our clients identify, develop, and deplo...

DocTalks vodcast for World AIDS Day: How doctors can promote equality around testing, prevention, and treatment 12/02/2022

This week is and the start of . The President of Doctors of BC, Dr Dosanjh, spoke to Dr Julio Montaner, Dr Chelsea Elwood, and Andre Picard about how doctors can promote equality around testing, prevention, and treatment on the new vodcast.

DocTalks vodcast for World AIDS Day: How doctors can promote equality around testing, prevention, and treatment December 1 is World AIDS Day and the start of Indigenous AIDS Awareness Week in Canada.

Common types of media questions to prepare for before an interview - Finch 11/15/2022

Preparing for an interview? Learn more about the common types of media questions in our latest blog post.

Common types of media questions to prepare for before an interview - Finch The common result of any successful media relations campaign is landing an interview. As you prepare for a media interview, it is important to practice for the many different types of common media interview questions. It’s also critical to have key messages prepared that you can return to in your ...

Home - Finch 10/11/2022

Finch Media has a new look! We're so excited to launch our new website and new division Finch !

Home - Finch We work with organizations and individuals to position them as thought-leaders and experts in their respective fields. We have decades of experience in PR and strategic communications, which helps our clients identify, develop and deploy their most compelling stories. It also ensures that our client...

Thunderbird’s CEO has Disney-sized plans for the company, but is not losing sight of what really matters: her employees - The Globe and Mail 03/25/2022

Congrats to our amazing client Thunderbird Entertainment for the great profile in the Globe and Mail's Report on Business!

Thunderbird’s CEO has Disney-sized plans for the company, but is not losing sight of what really matters: her employees - The Globe and Mail In the cutthroat, highly-competitive entertainment business, Jennifer Twiner McCarron has put together a string of hits by treating people fairly

Photos from Marketing News Canada's post 03/07/2022

Congratulations to our founder Kylie McMullan for being inducted into the by Marketing News Canada and to all the outstanding #2022 inductees!

Photos from Marketing News Canada's post 02/22/2022

Thank you Marketing News Canada for nominating our founder, Kylie McMullan for this prestigious recognition and congrats to all the nominees!

PR Practitioners Joining an Agency — Marketing News Canada 02/15/2022

What should new practitioners know before starting at their first job? Find out from our founder Kylie McMullan in Marketing News Canada.

PR Practitioners Joining an Agency — Marketing News Canada Joining your first agency or starting your first public relations job can be intimidating. There’s no need to worry. Most agency employers I know are willing to coach and mentor new practitioners as long as they’re reliable, try hard, and willing to learn. But there are some ways new hires can s...

02/15/2022

Congratulations to our clients and Thunderbird Entertainment on their Canadian Screen Awards nominations!

Opinion | Canadian film and TV industry must change its practices if it wants to become more inclusive 11/30/2021

In a recent in the The Toronto Star, Amar Wala talks about his experience working on and how to build a more diverse and inclusive CA Film and Television industry.

Opinion | Canadian film and TV industry must change its practices if it wants to become more inclusive “That’s just how it’s done” simply isn’t good enough anymore. The Canadian screen industry needs to understand as more BIPOC, q***r, and other margina...

Spare ready to roll with $18 million Series A funding for its on-demand transit software 11/30/2021

Congrats to our client Spare Labs on their recent funding!

Spare ready to roll with $18 million Series A funding for its on-demand transit software An oversubscribed $18 million Series A round is going to help Spare further build out its mobility software platform for public transit.

Paul Nixey and Kylie McMullan: You’re doing it wrong—six ways you can do corporate social responsibility right 10/25/2021

New: Our founder Kylie McMullan and Paul Nixey breakdown why you're probably doing wrong in The Georgia Straight.

Paul Nixey and Kylie McMullan: You’re doing it wrong—six ways you can do corporate social responsibility right CSR is an important part of organizations’ community relations and communications strategy.

'Next Stop' is the web series everyone is talking about 10/19/2021

Great piece by etalk on season 2. Watch it on CBC Gem.

'Next Stop' is the web series everyone is talking about The show highlights Black Torontonians' experiences, and the cast and crew dish on why this perspective is so important

Managing the tensions in marketer influencer relationships 09/23/2021

Our founder recently published a paper on in . The paper looks at the tensions must manage when working with including fit vs reach, long-term relationships vs short-term metrics and creative autonomy vs contract specificity.

Managing the tensions in marketer influencer relationships The use of influencers in marketing is not new. However, the advent of the internet, and more recently various forms of social media have both acceler…

Paul Nixey and Kylie McMullan: COVID-19 changed how brands (should) communicate 06/14/2021

Our founder Kylie McMullan and Paul Nixey breakdown the lessons every organization should learn from in their latest column for The Georgia Straight.

Paul Nixey and Kylie McMullan: COVID-19 changed how brands (should) communicate Paul Nixey and Kylie McMullen write about public relations for Straight.com.

How Plastic Bank Trades Ocean-Bound Waste For Cash 06/04/2021

“What we collect we call ‘Social Plastic;’ it’s helping transform communities and empower people while we get quality post-consumer material, and we work with local processors to add more value,” says Plastic Bank CEO David Katz."

Great article on Plastic Bank in Waste 360.

How Plastic Bank Trades Ocean-Bound Waste For Cash About one garbage truck full of plastic is dumped into oceans every minute.

Paul Nixey and Kylie McMullan: Communications lessons from the European Super League that wasn’t 05/20/2021

Our Kylie McMullan and Paul Nixey wrote about the beautiful game for the The Georgia Straight.

Paul Nixey and Kylie McMullan: Communications lessons from the European Super League that wasn’t They call it the “beautiful game” but the short-lived and failed launch of a new league was pretty ugly.

04/22/2021

Congrats to Plastic Bank for reaching the incredible milestone of stopping one billion bottles of ocean plastic from entering our oceans!

Happy ! 🌏 Today is dedicated to celebrating the planet, learning how we can protect it, and acting today for positive impact tomorrow! We've changed the world by stopping one billion bottles of ocean plastic - that's over 20 million kilograms of plastic waste prevented from entering our oceans.

Every day, our 17,000+ collectors in the world's most vulnerable coastal communities bring their plastic to Plastic Bank. They exchange this for bonuses that help provide basic family necessities like groceries, cooking fuel, health insurance and school tuition.

Together with our partners, we're making lasting environmental, social and economic impact that will continue to empower generations to come!

Get involved today: https://bit.ly/3u8sn1o

Thunderbird Leads In Bringing Inclusion And Diversity To Entertainment 04/14/2021

Great article in Forbes about our client Thunderbird Entertainment, a great company, doing great work.

Thunderbird Leads In Bringing Inclusion And Diversity To Entertainment Thunderbird Entertainment Group was named to Fast Company’s 2020 list of Most Innovative Companies in the Film and TV category for its commitment to diversity. CEO Jennifer McCarron prioritizes inclusion both on and offscreen, developing shows that bring underrepresented stories to life.

Kylie McMullan and Paul Nixey: What companies can learn from the Cinnamon Toast Crunch fiasco 03/25/2021

What should you do when someone posts a picture of shrimp tails in their cereal and your company made the cereal? Paul Nixey of Nixey Communications and our founder discuss.

Kylie McMullan and Paul Nixey: What companies can learn from the Cinnamon Toast Crunch fiasco Social media managers are not crisis experts.

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