Pulp Digital Marketing

Getting in the right mindset to start or grow your business can feel like one of the most daunting tasks. ✨

Check out these 5 books for some major inspiration:

1. Year of Yes: How to Dance It Out, Stand in the Sun, and Be Your Own Person by Shonda Rhimes

2. How Women Decide by Therese Huston

3. The 4-Hour Workweek by Tim Ferriss

4. The Obstacle Is The Way by Ryan Holiday

5. The Creators Code by Any Wilkinson

What are some of your favorite entrepreneurial mindset books?

It seems like everyone and their grandmother has had their Instagram account hacked lately. And when that happens, it usually means that Facebook and WhatsApp go along with it. 😬

Taking steps to secure your account in advance is so worth it in the long run, especially if you’re a business owner!

It’s a hard-knock life in the Northern hemisphere 😒

When was the last time you checked your websites Domain Authority? 👀

A fancy term for how well your website scores on search engines compared to others, your DA is made up of a bunch of factors over time. Some of these factors include backlinks, quality consistent content, and traffic metrics.

Any questions about increasing your DA? DM us!

When you think of your goals, are you happy bunting to first base or are you aiming for the home run? 👀

Me? Forever team paper. ✍️

I’m also suuuuuper picky with my planners. They need to have weekly spreads and be fully dated. 📚

I’ve tried using almost every digital scheduler under the sun, and I always forget about them roughly a week in. 🤷‍♀️

What are some of your day planner must-haves? ✨

Something I learned the hard way in running my own businesses — being efficient does not always equal being effective. 🤷‍♀️

Having worked as a corporate employee for years, I was constantly encouraged to “find something to do” and “look busy” even when all my tasks were completed and I could have been putting my energy into better areas. But my butt had to be in that office chair 8 hours a day, and that meant learning how to do menial tasks very well. Not exactly a training ground for effective production. But each task was efficiently and beautifully done. 😅

It was only when I started working on my own projects that I had to unlearn the corporate structure. I quickly realized that being efficient means nothing when the task isn’t that important. And that forcing myself to do lower-level tasks was usually just a waste of time. 🙄

Today, I strive to focus on the things most important, for peak effectiveness. And to do that, I refer to this Gary Keller quote all the time. ✍️

Some ways I’ve learned to be more effective:
✨Outsource whatever I can
✨Organize tasks in order of importance & do the hard ones first
✨Spend less time in meetings
✨Audit my work and the rate of return

What are some systems you created that help you be effective in your business? 🕵️‍♀️

🔎What is SEO?🔍

Search Engine Optimization is the process of optimizing a piece of content to be seen on a search engine or other platform. ✍️

Almost all digital content needs SEO to be seen, but you’d be surprised by how many content creators and business owners have never heard of it!

This is where we come in y’all! Send us a DM for an SEO consultation — we’d love to chat about how we can make your content shine! ✨

If you’re anything like me, then you’ve already mapped out your business goals for 2022 💪

Though I’m not a fan of New Years resolutions, I am a fan of goals, and I’m feeling so inspired about everything I want to accomplish in the year ahead. So without further ado, here are some ideas for how to level up your biz:

1. Education - I firmly believe that investing in education can be the single most important ongoing thing to creating a business you love.
Some education ideas are photography, language, accounting, marketing, etc.

2. Outsourcing - eventually, every business owner realizes that if they want to scale, they can’t do it all. Learn how to outsource and do it early in your endeavour.

3. Networking - Nobody is an island, and meeting people will skyrocket your biz in ways you’ve never dreamed. Attend that networking sesh ASAP!

4. Time management - Take note of how you spend your time and what you’re wasting precious hours on. There are plenty of time management theories, so invest in learning about the one that works best for you.

5. Cyber security - I can’t tell you how many people I know who have been hacked lately. Invest in a VPN and password service (such as Lastpass) and make using them a habit.

6. 80/20 rule - this is much in line with my time management point, but it’s said that 20% of the work you do will garner 80% of the results. Cut the unnecessary crap and focus on what makes you money / what you love and just can’t give up.

Now tell me! How do you plan to level up your biz in 2022?! ✌️

I originally wanted to post a quote about how being consistent and allowing myself to put down roots in the digital marketing field has been a huge life changing thing for me. Which it has been. But then I googled it. 👀

Turns out, I agree with all of these statements. Consistency will get you to your goals with some things - work, relationships, money, etc. But being too consistent in others can kill creativity and intrigue.

This isn’t really that deep. I realize. It basically boils down to “Everything in moderation; including moderation.”

Which is your favorite consistency quote?

Welcome to Pulp Digital Marketing! Your source of digital marketing tips and questionable pop culture references. 🙃

We’re excited to kick off 2022 with a brand new design and social media channels, with a team of creatives ready to tackle your digital marketing needs.

We specialize in social media marketing, copywriting, SEO, E-mail marketing, brand design, and more.

Check out pulpdigitalmarketing.com for our full menu of services!

Cheers to a juicy 2022!