Marketing Company Awake110

Cryptocurrency

Cryptocurrency is a type of currency that’s digital and decentralized. Cryptocurrencies can be used to buy and sell things, and their potential to store and grow value has also caught the eye of many investors.There are thousands of different cryptocurrencies available today. The most popular — and the original — is Bitcoin, which was created in 2009. Other common cryptocurrencies include Ethereum, XRP, and Bitcoin Cash.

Each of these currencies serves a different purpose, with some optimized for use in place of cash, and others designed for private, direct transactions.Cryptocurrencies are wholly digital, so there’s no physical coin or bill connected to the crypto you own. Instead, owners hold cryptocurrency in a digital wallet, and buy or sell through an online exchange. Your wallet may be online (some popular exchanges like Coinbase offer an in-app wallet) or stored offline on a hardware device similar to a USB drive.Decentralization is a primary tenet of cryptocurrency. Whereas most currencies are backed by a central bank — the U.S. dollar, for example, is backed by the “full faith and credit” of the U.S. government — cryptocurrencies are maintained and valued by their users.Cryptocurrency transactions are recorded on a decentralized ledger. This ledger is called a blockchain. Every time crypto is bought or sold, the transaction is added to the blockchain — a public database of the transactions, which is available to other crypto holders. Anyone can join and participate in the blockchain, but data on individual transactions — and the people involved with them — are secured using cryptography (the basis for the term cryptocurrency). For each transaction added to the blockchain, there’s a digital validation process to verify it and prevent fraud.

Blockchain

A blockchain is a public digital ledger of transactions that records information in a way that makes it difficult to hack or alter. The technology allows a secure way for individuals to deal directly with each other, without an intermediary like a government, bank or other third party.The growing list of records, called blocks, is linked together using cryptography. Each transaction is independently verified by peer-to-peer computer networks, time-stamped and added to a growing chain of data. Once recorded, the data cannot be altered.While popularized with the growing use of bitcoin, ethereum and other cryptocurrencies, blockchain technology has promising applications for legal contracts, property sales, medical records and any other industry that needs to authorize and record a series of actions or transactions.

Marketing

Marketing is the process of getting potential clients or customers interested in your products and services. The keyword in this definition is “process”. Marketing involves researching, promoting, selling, and distributing your products or services.This discipline centers on the study of market and consumer behaviors and it analyzes the commercial management of companies in order to attract, acquire, and retain customers by satisfying their wants and needs and instilling brand loyalty.People often do not know exactly what marketing is and, when asked, they define it as selling or advertising. While these answers are not wrong, they are only a part of marketing. There are many other aspects to marketing like product distribution, promotion, designing and creating materials like landing pages and social media content, improving customer experience, doing market research, establishing market segments, and much more.Marketing is very broad and encompasses all the strategies that help a company, brand, or individual achieve their objectives.

Advertisement

Advertising is always present, though people may not be aware of it. In today’s world, advertising uses every possible media to get its message through. It does this via television, print (newspapers, magazines, journals etc), radio, press, internet, direct selling, hoardings, mailers, contests, sponsorships, posters, clothes, events, colours, sounds, visuals and even people (endorsements).The advertising industry is made of companies that advertise, agencies that create the advertisements, media that carries the ads, and a host of people like copy editors, visualizers, brand managers, researchers, creative heads and designers who take it the last mile to the customer or receiver. A company that needs to advertise itself and/or its products hires an advertising agency. The company briefs the agency on the brand, its imagery, the ideals and values behind it, the target segments and so on. The agencies convert the ideas and concepts to create the visuals, text, layouts and themes to communicate with the user. After approval from the client, the ads go on air, as per the bookings done by the agency’s media buying unit.

Entrepreneur

An entrepreneur is someone who develops an enterprise around an innovation. They manage the business and assume the risk for its success.Entrepreneurs are an important aspect of the economy. They help spur growth by taking risks on innovative ideas. The odds of success may not be particularly promising, but if it succeeds, many entrepreneurial pursuits push industries forward dramatically.You don’t have to be rich or famous to be a successful entrepreneur.

There are countless examples of small-time, little-known entrepreneurs who had an idea and turned it into a thriving, profitable business. They are moms who invent a gadget or start a lifestyle blog, teenagers who star in their own YouTube shows, and retired folks who turn a lifetime of experience into coaching or consulting businesses.

Investment

An investment is an asset or item acquired with the goal of generating income or appreciation. Appreciation refers to an increase in the value of an asset over time. When an individual purchases a good as an investment, the intent is not to consume the good but rather to use it in the future to create wealth. An investment always concerns the outlay of some asset today—time, money, or effort—in hopes of a greater payoff in the future than what was originally put in.For example, an investor may purchase a monetary asset now with the idea that the asset will provide income in the future or will later be sold at a higher price for a profit.

You don’t need to be rich or work to start investing. In fact, the sooner you start investing, the better: You want to maximize your time in the market to reap the returns.

Sport

Sports means an an athletic activity requiring skill or physical prowess and often of a competitive nature, as racing, baseball, tennis, golf, bowling, wrestling, boxing, hunting, fishing, etc.Sport includes all forms of competitive physical activity or games which, through casual or organised participation, aim to use, maintain or improve physical ability and skills while providing enjoyment to participants, and in some cases, entertainment for spectators. Hundreds of sports exist, from those between single contestants, through to those with hundreds of simultaneous participants, either in teams or competing as individuals. In certain sports such as racing, many contestants may compete, simultaneously or consecutively, with one winner; in others, the contest is between two sides, each attempting to exceed the other

Psychology

Business Psychology is an applied science that investigates how to make people and organisations more effective. It uses social scientific research methods to study people, workplaces and organisations in order to better align their multiple and sometimes competing needs. Its goal is to create healthy, productive and mutually beneficial relationships between people and organisations.



As an applied science, Business Psychology can inform organisations about what constitutes effective organisational practice. It has a reciprocal relationship with business, drawing insights from those with experience of what works at work to enable psychological research to be applied pragmatically in ways that are appropriate to the situation. It also allows a cross fertilisation of experience: from business into psychology, and of academic knowledge and rigour from psychology into business.

Business

A business is an organization or enterprising entity engaged in commercial, industrial, or professional activities. Businesses can be for-profit entities or they can be non-profit organizations that operate to fulfill a charitable mission or further a social cause. The term “business” also refers to the organized efforts and activities of individuals to produce and sell goods and services for profit. Businesses range in scale from a sole proprietorship to an international corporation. Several lines of theory are engaged with understanding business administration including organizational behavior, organization theory, and strategic management.The business concept is the fundamental idea behind the business. The business model, plan, vision, and mission are developed based on this concept. uber for example, was started on the concept of aggregating taxi drivers and providing their services on demand under one brand. Every other business strategy was developed based on this concept.

AMAZON

Amazon.com, Inc. offers a range of products and services through its Websites. The Company's
products include merchandise and content that it purchases for resale from vendors and those
offered by third-party sellers. It also manufactures and sells electronic devices, including Kindle, Fire
tablet, Fire TV, Echo, Ring, and other devices and it develops and produce media content. It operates
through three segments: North America, International and Amazon Web Services (AWS). AWS offers
a set of technology services, including compute, storage, database, analytics, and machine learning.
In addition, the Company provides services, such as advertising to sellers, vendors, publishers,
authors, and others, through programs such as sponsored ads, display, and video advertising. It also
offers Amazon Prime, a membership program that includes free shipping, access to streaming of
various movies and television (TV) episodes, including Amazon Original content. Jeff Bezos is the
founder of amazon and its networth is $314.9 Billion.

MICROSOFT

Microsoft Corporation is a technology company. The Company develops and supports a range of
software products, services, devices, and solutions. The Company's segments include Productivity
and Business Processes, Intelligent Cloud, and More Personal Computing. The Company's products
include operating systems; cross-device productivity applications; server applications; business
solution applications; desktop and server management tools; software development tools; and video
games. It also designs, manufactures, and sells devices, including personal computers (PCs), tablets,
gaming and entertainment consoles, other intelligent devices, and related accessories. It offers an
array of services, including cloud-based solutions that provide customers with software, services,
platforms, and content, and it provides solution support and consulting services. It markets and
distributes its products and services through original equipment manufacturers, direct, and
distributors and resellers. Bill Gates was the co-founder of Microsoft and right now, he is the world's
fourth richest person. As of forbes report net worth of Microsoft is $162.9 Billion

STARBUCKS

Starbucks Corp is a coffee roaster and retailer of specialty coffee with operations in approximately
82 markets around the world. The Company has over 32,000 Company-operated and licensed stores.
It operates through three segments: Americas, International and Channel Development. It also sells
a variety of coffee and tea products and license its trademarks through other channels, such as
licensed stores, grocery and foodservice. It purchases and roasts coffees that it sells, along with
handcrafted coffee, tea and other beverages and a variety of food items through Company-operated
stores. In addition to its flagship Starbucks Coffee brand, it sells goods and services under various
brands, including Teavana, Seattle’s Best Coffee, Evolution Fresh, Ethos, Starbucks Reserve and
Princi. Starbucks has a total net worth of $110 billion as of 2021

APPLE

Apple Inc. is an American multinational technology company that specializes in consumer
electronics, computer software, and online services. Apple is the world's largest technology
company by revenue (totalling $274.5 billion in 2020) and, since January 2021, the world's most
valuable company. As of 2021, Apple is the world's fourth-largest PC vendor by unit sales,[9] and
fourth-largest smartphone manufacturer.[10][11] It is one of the Big Five American information
technology companies, along with Amazon, Google, Microsoft, and Facebook. Headquarters are
located in Cupertino, California. The Company’s products include iPhone, Mac, iPad, and Wearables,
Home and Accessories. iPhone is the Company’s line of smartphones based on its iOS operating
system. Mac is the Company’s line of personal computers based on its macOS operating system. iPad
is the Company’s line of multi-purpose tablets based on its iPadOS operating system. Wearables,
Home and Accessories includes AirPods, Apple TV, Apple Watch, Beats products, HomePod, iPod
touch and other Apple-branded and third-party accessories. AirPods are the Company’s wireless
headphones that interact with Siri. Apple Watch is the Company’s line of smart watches. Its services
include Advertising, AppleCare, Cloud Services, Digital Content and Payment Services. Its customers
are primarily in the consumer, small and mid-sized business, education, enterprise and government
markets. Apple Net Worth is $2 Trillion in 2021

WALT DISNEY

The Walt Disney Co. is a diversified international family entertainment and media enterprise.
It operates through the following segments: Media Networks, Parks, Experiences and Products,
Studio Entertainment and Direct-to-Consumer and International (DTCI). The Media Networks
segment includes cable and broadcast television networks, television production and distribution
operations, domestic television stations, radio networks and stations. The Walt Disney was founded
by Walter Elias Disney on October 16, 1923 and is headquartered in Burbank, CA. Established as a
cartoon studio, the Walt Disney Company grew into perhaps the world’s best-known purveyor of
children’s and adult entertainment. In 2006 Disney purchased Pixar, and three years later it acquired
Marvel Entertainment, a company best known as a comic book publisher. In 2012 Disney acquired
Lucas film Ltd. from filmmaker George Lucas. The purchase brought the Star Wars franchise under
the Disney umbrella, and the company released three more films in the Star Wars series as well as
several stand-alone Star Wars movies. According to The Latest Reports, Disney's Net Worth is
$122.18 Billion

VIRGIN

Virgin Group Ltd. is a British multinational venture capital conglomerate founded by Sir Richard
Branson and Nik Powell in February 1970. Virgin Group has its headquarters at The Battleship Building
in the Paddington district of the City of Westminster.
Richard Branson diversified added-on industries after unrelated industry to the Virgin brand from
music records to airlines to finance to trains to publishing. The Virgin empire grows in an extensive
but successful manner just like its founder. The principal activities of the Virgin Group are
i) investment management and
ii) brand licensing. Both of these activities are undertaken for the entire Virgin Group by Virgin
Management. There are now more than 40 Virgin companies operating in 35 countries and
employing over 60,000 people.
As of July 2021, Forbes listed Branson's estimated net worth at US$5.7 billion.