Serviceplan International

Haus der Kommunikation Köln | Building Best Brands

19/03/2024

are out! 💥💫

And we are super proud to take top spots in the and rankings:

✨ Media 100 – has been named best 'Independent Agency' and placed a remarkable third in the 'Agency Overall' category of the 'Media 100' ranking. In addition, we were awarded best 'Independent Network'!

✨ Creative 100: We are rankked third among "Independent Networks". In addition, has made it into the top 10 of all agencies worldwide for the very first time and is ranked third in the "Independent Agencies" ranking!

The WARC rankings are published annually and list the most awarded campaigns, advertisers and agencies of the previous year in the individual Creative 100, Media 100 and Effective 100 rankings. At the agency level, a distinction is made between agencies, independent agencies, networks and independent networks.

Congratulations to everyone involved in this fantastic result! ❤️

More details via https://sp-url.com/warc-media100-en.

14/03/2024

30 pills, 30 stories, 30 ways to quit!

Every 6 minutes, someone in the United States dies from opioids and today, there’s more than 2.1 million people suffering from opioid use disorder.

We are proud to unveil our new campaign, "855-HOW-TO-QUIT-(OPIOIDS)" – this initiative by , and a coalition of partners, from NGOs to healthcare professionals, tackles the opioid crisis, transforming the very object of addiction into a lifeline. Utilizing a blend of skilled craft and impeccable design, we're offering a new way out.

The core of the campaign is a toll-free helpline, designed to reach people at the most critical moment – when they have a pill in their hand. Each pill bears a unique identifier, such as OP for oxycodone, IP33 for codeine, or C for fentanyl. The helpline transforms these imprints into phone extensions, connecting those grappling with addiction to individuals who have successfully quit that specific pill.

More insghts via https://855-how-to-quit.org/.

This wouldn't be possible without all the amazing collaborators involved: We Are Those People, PAIN, Anzen Health, Upstate Medical University, just to name a few.

13/03/2024

What if was asked to create a showreel of our best international cases from the past year?

We took on the challenge – from writing the lyrics to producing the music, from rough cut to final polish. Always curated with a human passion for craft and creativity. So, get ready to watch our new showreel! 🎬

Photos from Serviceplan Group's post 11/03/2024

Howdy y'all from SXSW! 🤠

We are three days into one of the most important media and tech conferences of the world. The programme is packed with interesting talks, panels or trade exhibitions, revolving around trends such as , and 🚀

For glimpse behind the scenes and exciting impressions from our innovation experts Kai West Schlosser ( ), Alex Turtschan & Simone Jocham ( ), Nina Matzat & Deborah Montag ( ) and Lisa Pandtle from our team, check out Instagram via https://www.instagram.com/serviceplan/. Or read daily updates on our blog: https://serviceplan.blog/en/

And fingers crossed for our projects and AIZOME ULTRA™ that have been selected as finalists at the Innovation Awards! 🤞

Photos from Serviceplan Group's post 06/03/2024

Drum roll! 🥁 has been named the most awarded creative agency in EMEA and third in the world in The Drum .

Also a big shout out to our amazing team: Shruthi Subramanian is named the world's most awarded copywriter. Kai West Schlosser and Rohil Borole are the most awarded Art Directors, and Lorenz Langgartner and Franz Röppischer share second place among the world's most awarded Executive Creative Directors. Congrats on this success!

Curious to know how we balance creative flair and commercial growth? Our Global CCO Alexander Schill recently spoke to The Drum to illuminate our unique approach to creativity and business. Explore the full article here: https://sp-url.com/thedrum-wcr-24-alex-schill.

26/02/2024

Did you ever sit on a plane, looking around and asking yourself: Where are all these people going? What's her story? Who is waiting for him?

Our colleagues from created a new campaign film for Lufthansa that places the individual experiences and stories of travellers at its core:

Even though we all fly for different reasons, there is one thing that unites us: Every seat has a story. And it all starts with a Yes.

The 'Yes' campaign film has made its worldwide premiere today and is now available on TV, online, and in cinemas across Germany. The campaign is set to launch in the USA in March, with further international releases planned.

More info here: https://www.house-of-communication.com/de/en/newsroom/2024/02/serviceplan-lufthansa-yes-campaign.html

16/02/2024

Dive into the world of skiing with Charlotte aka "Austria's Youngest Ski Instructor" ⛷️

In Austria, it is said that some children can ski before they learn to walk. Österreich Werbung and our colleagues from WienNord Serviceplan are taking up this established stereotype and making three-year-old Charlotte the testimonial of their new social media campaign.

As "Austria's Youngest Ski Instructor", she teaches adults how to ski in more than 15 short video episodes – and is a resounding success on TikTok and Instagram with more than 50 million views.

18/01/2024

Time to Ball: A New Era of Football!

18 bekannte Fußballer:innen, Influencer:innen, Gamer:innen und Artists als Teammanager:innen, 12 Teams, 11 Spieltage: Am Montag startet mit der eine brandneue Liga, die dem Straßenfußball Indoor die große Bühne bietet. Gespielt wird im 6-gegen-6-Format über zweimal 15 Minuten.

Gegründet unter anderem von den beiden Fussballweltmeistern Mats Hummels und Lukas Podolski, ist nicht nur das Konzept der neuen Liga einzigartig, sondern auch die Kommunikation: Als absolutes -Projekt findet sie zu 100% auf den Owned-Kanälen der Baller League und der Team-Manager:innen wie Kevin-Prince Boateng, Jule Brand, MontanaBlack, Felix Lobrecht oder Jens Knossalla aka Knossi statt. Und wir sind als Leadagentur für CI und Design, PR, Website, Social Media und Partner Akquise on board. S/o an unser integriertes -Team mit Kolleg:innen von Saint Elmo's, Serviceplan und Mediaplus!

Weitere Infos warten auf der Website via https://ballerleague.de.

31/12/2023

Goodbye 2023 👋 You have been exciting, challenging, fun and most of all unforgettable!

We hope you enjoyed our behind-the-scenes looks at , , and more, or the fireworks at our .

Thanks to all of you - our team, partners, clients and followers - for traveling with us this year!

Excited to see what 2024 has in store for us? 🎈✨

#2023

24/12/2023

Holiday greetings from outer space! 💫

During the festive season, stars shine in windows, on trees and in the sky! In fact, the sky is increasingly populated by various celestial bodies: satellites and their remnants. Space debris that threatens vital infrastructure on Earth.

To address this, as part of our commitment to sustainability — on Earth and beyond — we’re launching the initiative early next year.

So, stay tuned and happy holidays! 🎄✨

13/12/2023

Final awards show of the year – and we are “Independent Agency of the Year” at Eurobest Festival of Creativity! ✨💥

Congrats to our colleagues from and on winning 1x Grand Prix, 2x Gold and 3x Bronze for AIZOME ULTRA™, AIZOME WASTECARE™ as well as for PENNY – that’s a fantastic result to wrap up the year 🚀

16/11/2023

"What about us?" the new PENNY film is here just in time for the festive season and is once again addressing a highly relevant topic!

Climate change, war, societal division and inequality are affecting the world, but those whose future is most impacted are usually not asked for their opinions or wishes. At the end of the year, and our colleagues from are focusing on what all the debates and protests are really about in the end: a future for children.

With , PENNY is committed to amplifying the voices of those who are frequently overlooked. PENNY reached out to children and young individuals from the over 100 youth clubs and social initiatives clubs that the discount store has been supporting through its initiative, asking them about their hopes for the future. The narratives portrayed in the film draw inspiration from real-life responses.

So, let's listen!

More details on the social awareness campaign: https://www.house-of-communication.com/de/en/newsroom/2023/11/serviceplan-campaign-penny-christmas-2023.html

07/11/2023

VIVA LIA VEGAS! ✨

After being awarded with a Grand Prix, 2x Gold, 5x Silver and 10x Bronze at this year's LIA - London International Awards, we are excited and super proud of being named "Independent Network Of The Year" as well as, for Germany, "Independent Agency Of The Year", "Regional Independent Agency" and "Regional Design Company for Europe"!

A huge thank you to our Houses of Communication from around the world and each and every one who is part of them for these outstanding results!! 🚀✨💫

12/10/2023

High Five! 🙏

We are super proud to be named "Independent Network of the Year" at – for the fifth time in a row 🚀

So, congrats to our teams in Germany and the USA for winning 3x Gold, 3x Silver and 7x Bronze for , "AIZOME ULTRA™", "ADC 101+1", , our new and "The iii Museum".

Photos from Serviceplan Group's post 15/09/2023

Five days, three summits and 90 colleagues from 15 locations!?

We are talking about our at the in Munich – it has not only been bigger but also more integrated and international than ever before!

We had three summits that were all about : our that we hosted for the first time ever for our colleagues working in account management, our for young talents and our for our creative leaders.

Thank you to our team for organizing the event – and to everyone who joined us in Munich for all the creative exchange!

17/08/2023

Family, Awards or ?

At this year's , we asked our colleagues from around the world what Serviceplan Group means to them – the challenge: answering with only one word and one gesture.

Here is the result – so, enjoy our video 🎬

02/08/2023

Great News: With a revenue of 739 million for our fiscal year 2022/2023 (ended in June) we continue to grow – by 19% compared to the previous year's 623 million euros.

Decisive success factors for our growth are our , across all our agency brands as well as our concept offering an interplay of Creative & Content, Media & Data, and Digital Experience & Technology that makes us competitive, unique, and ultimately successful.

A huge thank you to all our colleagues who made this result possible!

Further details: https://sp-url.com/fiscal-year-22-23-en.

Photos from Serviceplan Group's post 27/07/2023

🎉 Iconic... is not only the song title by Swedish singer SVEA, iconic was also her concert last week in our Munich! We were absolutely thrilled to host another unforgettable event together with ADC - Art Directors Club für Deutschland.

The day started with an inspiring art exhibitions and interactive installation by 22 female photographers: the Herspective Collective. And the evening continued with lots of women's power at Svea's rousing concert.

Thanks to all people who joined us and made this day so perfect! ❤️

20/07/2023

It's time to celebrate: We've been awarded 4x gold, 3x silver and 11x bronze at the New York Festivals! 🏆✨

Between many inspirational submissions from agencies from over 60 countries, we are incredible proud to announce that "Can do decoded", "Dot Pad.", "Freedom Grams", "The Rift", "Aizome Ultra", "Aizome Wastecare" and "The Drop" got us shortlisted in 32 categories and awarded by an international Grand Jury.

Congratulations to everyone involved for these amazing results!

14/07/2023

Curtain up for great cinema! We proudly present the new international showreel! Get ready for creative international cases and exciting clients. Lean back and enjoy!

P.S.: Interested in more insights? Global Creative Lead, Maximilian Schöngen, reveals how our Mediaplus colleagues understand creative and effective media and how they create their best cases. Read the full article in our Innovation Update: https://sp-url.com/bt11-creative-media-fb-en

Photos from Serviceplan Group's post 03/07/2023

Happy !

To kick off the new fiscal year, our colleagues from all over the world came together at Lake Wolfgang. Under the motto , our agenda was packed with inspiring masterclasses and interesting talks by our clients BMW, De'Longhi and o2cando.

Have fun checking out our impressions!

27/06/2023

All about our !

Last week's Cannes Lions International Festival of Creativity is the world’s leading award for creativity and a global benchmark for ground-breaking creative excellence!

🦁 So, we are happy about bringing home 11 Lions: 1 Gold, 5 Silver and 5 Bronze. This included 1 Gold, 3 Silver and 4 Bronze for Serviceplan and Mediaplus, as well as 2 Silver and 1 Bronze for L&C NYC, our new partners at

Also, we are still super excited about everything that has been happening with our young talents:

🦁 We had four teams from Germany and Austria joining the Global Young Lions Competition in Media, Design and Digital at the Croisette – s/o to Victoria Wißmann and Max Zorg from , Hila Narducci and Mareike Dubbels from , Leonie Krein from as well as Johanna Praschberger and Michaela Mandl from !

🦁 On top of that, we hosted the final stage of our year-long Spark Experience Program in Cannes. Young talents from eight different Houses of Communication around the world came together to get inspired and to work on ideas in an ÜberJam for o2cando.

Last but not least, thanks to everyone for stopping by at our in Cannes: W&V, HORIZONT, GWA, AdForum and Muse by Clio!

More details on our experience via https://sp-url.com/cannes-lions-2023-en.

23/06/2023

✨ CONGRATS ON GRADUATING TO OUR SPARKIES! ✨

This year's was all about our young talents: we had seven from Austria and Germany taking part in the Global Young Lions competition at the Croisette and young talents from eight different locations joining us at our in Cannes for the .

After two days full of inspiration, creativity and the chance to widen the network in Munich back in November and the Virtual Spark Day in February, we entered the third and final stage of the Spark Experience Program in Cannes.

On the agenda: a meditation and yoga session to kick-off the day, inspiring talks – and an for our client o2cando that is all about answering a brief.

And now, get ready for our – and have fun watching what the past couple of days looked like.

Also, thank you to our team for organizing the program and to Myles Lord for hosting it!

20/06/2023

IT'S A GOLD LION! 🦁

Our colleagues from and the Japanese textile startup Aizome have just been awarded a Gold and Bronze Lion for WASTECARE™ in "Design" at Cannes Lions International Festival of Creativity. Congrats to the team – that's a fantastic result!

WASTECARE™ is a skincare product that is actually wastewater sourced from AIZOME’s textile dyeing factory. Their process AIZOME ULTRA™ uses only plants, water, and ultrasound to dye textiles, so the wastewater retains the health benefits of the plants.

Also, s/o to our colleagues for winning 1x Silver for our as well as 1x Bronze each for PENNY , and for AB InBev by our partners from L&C!

20/06/2023

Meet our 🦁

We are so excited to have four teams with seven young talents from our Houses of Communication in Hamburg, Munich and Vienna join the global Young Lions competition in Cannes: Hila Narducci and Mareike Dubbels from in , Leonie Krein from in , Victoria Wißmann and Max Zorg from as well as Michaela Mandl and Johanna Praschberger from in !

All the best for your respective competitions – and fingers crossed 🤞

P.S.: Interested in more insights on all things Young Lions? Victoria shares what really got her the ticket to the Young Lions and why her journey to Cannes actually started five years ago. Read the full article in our Innovation Update: https://sp-url.com/bt11-younglions-2023-fb-en.

12/06/2023

We are very happy to announce or partnership with the award-winning creative agency L&C New York to further strengthen our global creative power. A very warm welcome to Gian Carlo Lanfranco and Rolando Cordoba!

And we proudly present: Our for the American markets.

The newly founded completes our integrated offering together with Pereira O'Dell and .

Our new House of Communications Americas will be led by Andrew O'Dell as CEO, PJ Pereira as CCO and Nancy Daum as CFO/COO in addition to their managment positions at Pereira O'Dell.

More information via Adweek: sp-url.com/hoc-americas



Photo f.l.t.r.: Andrew O'Dell (Serviceplan Americas), Gian Carlo Lanfranco (L&C), Mona Gonzalez (Pereira O'Dell), PJ Pereira (Serviceplan Americas), Elizabeth Camden (L&C), Alex Schill (Serviceplan Group), Rolando Cordova (L&C)

Übersetzung anzeigen

09/06/2023

Japanese textile startup Aizome has partnered with to launch WASTECARE™, a skincare product that is actually wastewater sourced from AIZOME’s textile dyeing factory. Because their process AIZOME ULTRA™ uses only plants, water, and ultrasound to dye textiles, the wastewater retains the health benefits of the plants. Sent to key opinion leaders in textile, fashion, and healthcare, WASTECARE™ demonstrates a scalable solution for eliminating toxic chemicals in textile production.

More information: https://wastecare.aizome-textiles.com

31/05/2023

Fantastic news: has been selected as a winner in the Asia-Pacific category of the 2023 "World Changing Ideas Awards"! 🚀

Fast Company's annual honor the businesses and organizations that are developing creative solutions to the most pressing issues of our time.

The Fast Company recognition comes hot on the heels of success at CLIO Awards where Dot Pad was awarded a Grand Clio. At by CES, the leading consumer electronics conference, the game-changing tablet for visually impaired people has been honoured with an award in "Best of Innovation in Accessibility".

Launched in 2022 by Dot Inc. and our colleagues from and , Dot Pad can display any visual content from any source using its Dot Image Processing and actuator technology. This makes images tactile through 2,400 pins in a pixel-like grid that can be set up to form letters, shapes, and charts.

More details on the via https://sp-url.com/fast-company-dot-pad-23.

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