IWA OutdoorClassics

Business Insider: A look at the hunting clothing market shows an increasing demand within this sector. 🚀

▶️ A recent study by business research company Persistence revealed that the hunting apparel markets growth rate is estimated at around 8.6% by the end of 2030.

Our guest author David Guest asks the question: Why is this the case? What influences the sector and favours growth?

In our new article, David provides 6 answers to these questions and gives the industry and trade an insight into hunting apparel market. It's worth taking a look! 👀

Link: www.iwa.info/en/knowledge/2024/article/growing-sectors-in-hunting

📸 : at IWA OutdoorClassics 2024.

New website, new design. 🚀

The IWA OutdoorClassics website has been shining in a new design since this week!

With the changeover, many areas have been reorganised and are now much better structured to simplify use for exhibitors and visitors. The website also offers a lot of new content and areas that will enhance the trade fair experience in future. 🔎

Take a look at the new website at www.iwa.info/en!

Participating in the .outfluence Content Camp as part of the also meant that we were able to take part in a real hunt for the first time.

Together with we accompanied a buck hunt.

We learned a lot from this experience, which we can use to keep improving IWA OutdoorClassics and aligning it with the community. Thank you, Tobi, for taking us along and for these great insights!

We are guests in Poland! 🇵🇱

The IWA Campfire will be a guest at OCC 2024 for the next few days - our arrival was celebrated in true campfire style. Tomorrow we’re off to the hide. There is a lot to learn and experience.

The OCC is organized by .outfluence, thanks for having us! 🤝🏼

🌟 Ready to boost your brand in the hunting and shooting sports industry?

Join us at IWA OutdoorClassics 2025 from February 27 to March 2! Showcase your products, connect with over 40,000 trade visitors, and gain valuable industry insights.

Secure your stand today and be part of the world’s leading trade fair for hunting, shooting sports, outdoor, and security industries.

📅 Mark your calendar: 27.02.-02.03.2025
🔗 www.iwa.info/en/territory

IWA | SECURE YOUR TERRITORY. REGISTER NOW!3 REASONSVIDEOREVIEWCONTACT IWA OutdoorClassics 2025 REGISTER NOW!3 REASONSVIDEOREVIEWCONTACT Choose language DeutschEnglish

Lynx is not only about the competition. At the Expo, many cool brands present their newest products - and you see a lot of familiar faces. 👋🏼

We enjoy the conversations with our friends and partners outside of our exhibition halls and want to share our joy with you. 👋🏼😍

brutality 2024 is action packed as ever. 💥

Make sure to visit the livestream if you are not able to come by. Link in our story. 🤝🏼

The campfire continues: Lynx Brutality is coming up. 🔥

Starting tomorrow at the Lynx Training Center in Kocevje, it's back to pure action! For the second time, we will be stopping by our partners and immersing ourselves in the world of tactical shooting competitions. 🤝

However, there is a premiere to celebrate: together with we are bringing Lynx Brutality to your home. The live stream accompanies the entire competition, it's worth tuning in!
To the stream: https://vimeo.com/event/4304241

IWA OutdoorClassics: a portrait of Knife Hall 5!🔪

Hall 5 at IWA OutdoorClassics was once again the center for knife designers and specialist retailers from all over the world this year. Not only the BLADE DEMO Area and the IWA KNIFE AWARD once again attracted a lot of attention, but also the many new products from the exhibitors drew visitors to the hall. 🤙

We take you into the action: Follow Sam aka Raven the Pirate on his exploration tour and rediscover many highlights of this year's IWA.

Watch the vlog: https://www.youtube.com/watch?v=W3X6YtD9dE4&t=79s

IWA OutdoorClassics 2024 - The fabulous world of knives feat. Raven the pirate IWA OutdoorClassics is the home of knife manufacturers and retailers from around the world. Follow on his journey through Hall 5 - the heart ...

GAMEPLAY INSIGHTS! 💥

Its Game-Day 1 at ! Get into Action with .

Talking to some brands at . 💥

🔎 We turn day into night! 🌙

This year the most important innovations in optics and thermal imaging were presented again at IWA in the OPTICS Testing Area. And tested under real conditions – this means we create real added value, not only for visitors, but also for exhibitors.
The program was rounded off with interesting specialist lectures. 👍

There was a lot to discover at the IWA OutdoorClassics 2024. 👀

In addition to hunting, sporting and airsoft guns and gun accessories, visitors found a wide range of interesting products!

Where did you find what you were looking for and which products impressed you the most?

A message from the IWA OutdoorClassics team ☺️

"Dear customers, dear partners, dear visitors and media representatives,

We have been working towards this moment for a whole year. When the doors of IWA OutdoorClassics open for you, our hearts fill with gratitude and pride.

We appreciate your feedback, your support, your passion and your understanding. They are the reason why we value our industry and our work so much. We are honored to be able to provide you all with an international industry platform.

We bow to you and say: See you next year! IWA OutdoorClassics 2025 can come.

Best regards
The IWA OutdoorClassics team"

We'll leave it at that! Thank you! 💚

As we all know, after the trade fair is before the trade fair: After our golden anniversary, we don't want to miss the opportunity to draw attention to IWA OutdoorClassics 2025. 👀

The world's leading exhibition for the hunting and target sports industry will take place next year from 27.02.-02.03. at the Exhibition Center Nuremberg.

▶️ Save the date today! We are the #1 for the indsutry! Who is joining in?

1.000.000 visitors in 50 years 😵

Some figures are hard to imagine: In 50 years of IWA, we have welcomed around 1,000,000 million visitors to IWA OutdoorClassics. What an amazing number, what a success, what a confirmation. And just in time for the anniversary!

Thank you all for this milestone and this support! 😍

We are ready for the next million, are you?

A few days after IWA OutdoorClassics, we would like to draw your attention to our Closing Report! 🔥

IWA would like to thank 40,000 trade visitors, 1,072 exhibitors and over 700 media representatives for coming. The level of internationality and quality is second to none. That's what makes us special and we are proud of it.

Read the closing report at: https://www.iwa.info/en/news/press-releases/2024-iwa-closing-report-8sj0gpfw0k_pireport

Feel free to write your favorite moments of in the comments!

An excellent last IWA day is slowly coming to an end.

Yesterday’s IWA Knife Award ceremony once again honored the best in their segment. Judging took place in the Innovation and Classic categories. There was also a digital vote for the „Trade Visitors Favorite“. Congratulations to the winners!

A great third IWA day is coming to an end. Tomorrow you can explore the many different areas again from 9 am to 4 pm.

Busy day at IWA. That's how we like to see it.

In our history corner you can find out everything worth knowing about 50 years of IWA and immortalize yourself on our wall. Is your name already there?

A new day at IWA begins.

That was the second day at IWA! We'll continue tomorrow morning. What was your highlight of the day? Let us know in the comments!👀