Empirical

Science has spoken.
The truth is out.

Cilantro lovers are the real mutants.
For millennia,
Humans hated cilantro.

But somewhere along the way,
A mutation crept in.

Cilantro lovers claim
They are human, too.

It’s the cilantro divide.

Before we spiral into collapse, its time to reach across the aisle.

Mutants Welcome.

Out Now at Empirical.co 🌿

Empirical Cilantro is currently only available in the US

🌿 Introducing Empirical Cilantro 🌿

A sensory journey to the summer garden. Crafted on a base of light French wheat, this spirit captures the essence of a singular botanical: Cilantro.

Bright, refreshing, and verdant, Empirical Cilantro opens with a sprightly, fresh citrus bouquet and a pop of garden-fresh herbaceousness, before finishing with a satisfying dry minerality and hints of fennel and green tomato.

Sip it over ice with soda and a squeeze of lime, or shake it up in a martini or sour—38% ABV, endlessly versatile, and full of flavor in every drop.

Ready to spark creativity, whether you’re a cocktail connoisseur or just getting started. ✨



Out Now at Empirical.co 🌿

Empirical Cilantro is currently only available in the US

The Perfect Summer Cocktail 🍹, The Six & Tonic is Empirical’s take on the classic G&T. Symphony 6 adds a complex, floral character to the classic Gin & Tonic. It’s delicate balance of flavors with a smooth yet musky finish mixed with Fever-Tree Mediterranean Tonic creates a refreshing and sophisticated at home drinking experience. Get your bundle now at us.empirical.co

The Ayuuk Paloma
Refreshing, citrusy and a touch of smoky Pasille Mixe chili.
It’s World Paloma Day on May 22, why not try something different this year. Enjoy the citrus burst of grapefruit and lime paired to perfection with the savory notes of Ayuuk.

Recipe link in bio

The Pasilla Mixe chili is native to the Eastern part of the Sierra Norte region of Oaxaca, Mexico. It is grown in the rugged mountains of the Sierra Mixe region at an altitude of around 2000 meters above sea level and higher. The smoky Pasilla Mixe chili is also the sole botanical and the primary source of all the complexity in Ayuuk.⁠
⁠
Find out more about Ayuuk and how we source the Pasilla Mixe chili in our Journal.⁠
⁠
Link in bio

Better than your morning ginger shots. ⁠
Let Ayuuk do all the work. ⁠
Smoky, spicy, zesty, lively. ⁠
Try our Ayuuk Ginger Beer for a solid pick-me-up⁠
⁠
INGREDIENTS⁠
1 ⅔oz / 5cl Ayuuk⁠
Ginger beer⁠
Juice of ½ lime⁠
Lime wheel for garnish⁠
⁠
METHOD⁠
Pour Ayuuk and lime juice ín your highball. ⁠
Add ice and top up with grapefruit soda. ⁠
Gently stir as garnish with a lime wheel.

Did you know that smell actually comes in a set of two different senses? The first one (orthonasal) occurs when you naturally breathe in and as a result, smell your direct environment. The other one (retronasal) is more exciting. It starts in your mouth as you eat or drink. The smell particles unlocked while you breathe out are transported to receptors that then send the information to your brain to create flavor.
The coolest part, and the one that makes the most sense to us at Empirical, is that smell is the only sense that is directly linked to the part of the brain (hypothalamus) that controls our moods, and emotions, and where our memories are processed. Basically, it hits us right in the feels.

The chip is out of the bag.

Meet Empirical x Doritos®, our new limited uncategorized spirit. A flavor experience you never expected. The comfort of your favorite Nacho Cheese snack in the liquid form. Empirical x Doritos® Nacho Cheese pre order opens tomorrow 12.13. Doritos.x.empirical.co

(Only available in the US)

Nothing beats a perfectly seasoned Bloody Mary to make last night’s bad decisions fade away. Ayuuk’s smoky and savory Pasilla Mixe chili brings an extra kick to the delightful remedy. A must-try to add on your list!

INGREDIENTS
1 2/3 oz / 5cl Ayuuk
2/3 oz / 2cl cl lemon Juice
3 1/3 oz / 10cl tomato Juice
Pinch of Pepper
Pinch of Salt / Sal de Gusano
3 dashes of Worchester sauce
2 dashes of Tabasco
Celery branch for garnish and snacking

METHOD
Add all ingredients in your glass and stir over ice.
Garnish with a celery branch.

We don’t think we’ve ever met someone who’s indulged in an espresso martini and didn’t enjoy it. We’ve sure seen it pop up more and more on menus in the past few years, and we are down for it.

So here comes the Empirical remix of the classic. The soft marzipan flavors of The Plum, I Suppose shine through with the comforting orgeat and the pleasantly bitter flavors of coffee. So raise your glass and get your caffeine boost in!

INGREDIENTS
1 ⅔ oz / 5cl The Plum, I Suppose
½ oz / 1.5cl orgeat syrup
1 oz / 3cl espresso or strong filter coffee
½ oz / 1.5cl coffee liqueur
3 coffee beans for garnish

METHOD
Add all ingredients in your shaker over ice.
Hard shake and strain in your Martini or Nick & Nora glass.
Garnish with three coffee beans

All we want after a big meal with loved ones is a good Old Fashioned by the fire. And here is our version of the timeless classic. Embrace the smoky and earthy flavors of Ayuuk’s Oaxacan Pasilla Mixe chili in this highly satisfying and warming tipple.

INGREDIENTS
2 oz / 6cl Ayuuk
⅕ oz / 0.5cl agave syrup
2 dashes Xocolatl Mole bitters
Orange peel for garnish

METHOD
Add all your ingredients in your mixing glass with ice.
Stir until sufficiently chilled and diluted.
Strain into your lowball over ice.
Garnish with an orange peel after expressing its oils.

May your next Martini be a fruity one! We shook things up a bit with this festive and highly chuggable cocktail. The fruitiness of lychee comes together with the zesty and floral flavors of Symphony 6. This drink is dressed to impress and will be a crowd-pleaser for all your friends and family members.

INGREDIENTS
1 ⅓ oz / 3.5cl Symphony 6
½ oz / 1.5cl lychee liqueur
⅔ oz / 2cl lemon juice
½ oz / 1.5cl sugar syrup (1:1)
2 dashes orange bitters

METHOD
Add all the ingredients in your shaker with ice.
Hardshake and double strain in your Martini or Nick & Nora glass

Make it hot and boozy. It is the high season for some warm sips in the comfort of your own home, so we’re bringing back a favorite Empirical twist on the classic with Kernel & Bean.

The riff on the infamous Irish coffee hits the spot with the soft marzipan-forward flavors of The Plum, I Suppose finding new dimensions with the warm and slightly bitter coffee. A layer of cream on top only adds to the whole indulgent experience. Try yours now.

Ingredients:
1 2/3 oz/ 5cl The Plum, I Suppose
0.2 oz / 0.6cl Tawny Port
5 oz /15cl Coffee
1 bar spoon of sugar (Approximately 1/2 teaspoon)
Cream float on top*

Method:
Add sugar, Port and The Plum, I Suppose to your preferred Irish coffee cup.
Brew a batch of your favorite coffee and pour it into the glass. Stir.
Partially whisk your cream so it stiffens enough to float on top of the drink.
Gently float the cream on the drink.
Enjoy.

CURIADA FREE SHIPPING

US friends, enjoy free shipping on all Empirical products via Curiada until the end of the year.

Shop Empirical at CURIADA

Circularity and a no-waste approach have always been at the heart of our R&D and flavor creation process. Our packaging solutions were naturally next. Low Carbon / Low Waste / High Flavor.

We are delighted to join forces with .global in Denmark, to share uncategorized flavors in a new sustainable format.
global is a circular economy technology company that has developed the world's first low-carbon, low-waste packaging system for premium spirits and wine.

Their technology tackles the problem of single-use glass in the global spirits and wine industry, eliminating most of the packaging waste in the supply chain.
Each year, ecoSPIRITS and their partners are eliminating hundreds of tons of single-use glass waste, planting tens of thousands of trees, inspiring us and others to change.

Did you know that one 10cl bottle is exactly what you need to make two delicious Empirical simple serves? Well, now you do. So how about getting your hands on a Taster Pack and share this moment and impress a loved one?

Sling a refreshing Plum & Soda, a spicy Ayuuk Paloma or add tonic to your Symphony 6 and you won’t regret it.

https://empirical.co/products/taster-pack

We know the rush to get everything done and ready for the holidays can be a bit of a struggle. And you might still be on the look-out for that last present you’ve been scratching your head about. Or maybe you’re looking for your next flavor adventures to end the year on a high note. No matter your intentions, we’ve got solutions. Explore our flavor range and find your new favorite tipple with just a click.

https://empirical.co/collections/starter-packs-gifts-bundles

Are you a half full or half empty kind of person?

We don’t like to dwell on what’s no more. Instead, we see a world of possibilities with what we’ve still got.

And if you need a bit of inspiration to get across the finish line, we’ve got plenty of recipes to share. Simple serves, twists on classics, creative libations, you name it, we have it.

Head to our website and find your next favorite sip.

Distillation is a breakdown of sorts, a method that allows liquid mixtures to separate into their components.

Used for ritual purposes across the globe, its purpose shifted to medicinal use in the late 13th century in the form of Water of Life or Aqua Vitae in Latin. And from what could frankly be called poor-quality distillates, technological advancements, and better raw ingredients led us to the spirits we now drink and the categories they fall under. Yet the techniques have remained the same throughout the ages.

This led to some questions when we started Empirical:

“What about innovation? Why not move beyond what we know now and centuries-old categories? What will be the future of flavor and spirits?”

These questions pushed us to deconstruct everything we knew and build a new framework.

This led us to vacuum distillation.

Hit the link in bio to learn more about the whys and hows that got us there.

Brace yourselves! Copenhagen is coming to Athens this Monday November 6TH for a night of banging Empirical and cocktails at
in .
sky and of will be shaking up a storm with the Geco team, bringing uncategorized flavors to the masses.

An evening not to miss out.

MONDAY NOVEMBER 6TH
20.00 - midnight
Geco at Gatsby
18th Lekka str.
Athens

‘Resilience’ is an integral part of our R&D process and it was an honor to share these stories with , and .hermansen at the launch of their exhibition in Copenhagen, around a Soka Martini.

Head to our website to get the recipe and make your own at home.

Paloma season is all year long!
Bring a touch of smoke and fruitiness to your refreshing and citrusy drink with Ayuuk. The Pasilla Mixe chili elevates the whole experience, bringing the aromas of Oaxaca to your glass.

Get mixing!

INGREDIENTS

1 3/4oz / 5cl Ayuuk
Pink grapefruit soda
Squeeze of lime
Grapefruit wedge for garnish

METHOD
Pour Ayuuk and lime juice into your highball over ice.
Top up with the grapefruit soda and gently stir. Garnish with a grapefruit wedge.

https://us.empirical.co/products/ayuuk

Time to warm up and get on with this sweater weather. Enjoy our own uncategorized twist on the iconic Manhattan with the fragrant notes of Charlene McGee’s cold-smoked juniper. A perfect sipper at the end of a great evening.

CHARLENE IN MANHATTAN

INGREDIENTS
5cl / 1 2/3 oz Charlene McGee
2.5cl / 3/4 oz sweet vermouth
2 dashes Angostura bitters
1 dash Peychaud bitters
Orange coin for garnish

METHOD

Pour your ingredients in your lowball glass over ice.
Stir until chilled and sufficiently diluted.
Garnish with an orange coin after expressing its oils.