Casual Friday

Step into summer with our refined linen suit, the go-to choice for breathable comfort and elegance during light summer events.
https://www.casual-friday.eu/en-en

Simplicity and lightness with a touch of color.
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Three choices for your next outfit.
https://www.casual-friday.eu/en-en

is a neighbourhood grocery shop, delicatessen and bar. They offer a variety of wine, coffee beans, cheese, charcuterie, fresh bread and much more. Everything is carefully selected based on how it is farmed/produced, locality, seasonality and overall production practices. Hosting our community lunch at their place was therefore a very natural fit. Their focus on quality and the overall vibe and aesthetics they offer go very well in hand with our brand dna.

Our SS24 campaign - captured amidst the rugged volcanic landscape at . Sip your favorite wine, enjoy local olives and soak in the sun’s vitamin D as you indulge in the fine art of informality. Our collection embodies timeless silhouettes, lighter tones and Scandinavian inspired simplicity.
https://www.casual-friday.eu/en-en

The season for full-on linen outfits is here! Experience comfort with breathable fabrics designed for the season. Perfect for any occasion, whether you dress up or dress down.
https://www.casual-friday.eu/en-en

in our sand linen suit together with in our pinstriped Alvin shirt.

Our Scandinavian design heritage emphasizes simplicity, good materials, high level of craftsmanship, and attention to detail in reimagining classic silhouettes.
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Out fit for the weekend - our Sigurd sweat set - a must-have for this season. It's crafted from viscose and elastane which make it both soft, stretchy and color lasting.
https://www.casual-friday.eu/en-en

Your outfit for upcoming summer events.
https://www.casual-friday.eu/en-en

Casual Friday x Community Lunch
It's monday and we're already longing for one more wine tasting at ...

From sunrise to sunset, embrace the adaptability of linen in this shirt tailored for the perfect day. AM energy, PM relaxation, and all the moments in between. Cheers to timeless comfort.

Highlights from our community lunch last Friday at

Keep it casual yet sophisticated with our Karl knitted pullover, the perfect wardrobe staple and ideal for dressing up or down.

Today we hosted our first lunch and wine tasting event at . Thank you to all who joined us 🫶🏼

A season filled with simple silhouettes, light and breezy materials and a high level of craftsmanship.
https://www.casual-friday.eu/en-en

The fine art of informality - Embrace the relaxed vibes of this outfit, where lighter tones meet sophisticated simplicity with attention to details, good materials and high level of craftsmanship.
https://www.casual-friday.eu/en-en

Our sand blazer and washed denim jeans captured in the white and quiet streets in Ostuni, Italy. As styled by .
https://www.casual-friday.eu/en-en

This season's go-to: the linen suit. Perfect for summer events.
https://www.casual-friday.eu/en-en

Swipe trough some pages of our Spring Opening 2025 catalogue. Shot in Ostuni, Italy together with .
https://www.casual-friday.eu/en-en

Enhance your wardrobe with short-sleeved shirts in calming blue tones.
https://www.casual-friday.eu/en-en

Our Karl knitted pullover and white linen pants - a timeless combination for any occasion.
https://www.casual-friday.eu/en-en

Introducing our Sigurd sweat set - a must-have for this season. It's crafted from viscose and elastane which make it both soft, stretchy and color lasting.
https://www.casual-friday.eu/en-en

Saturdays are for embracing comfort without compromising on style. It's all about the effortless blend of comfort and sophistication. Simple yet refined, our weekend ensemble is a timeless expression of casual elegance.
https://www.casual-friday.eu/en-en

At the art of slow living unfolds naturally. With the sun's warmth, the taste of olives, and the relaxed pace, happiness comes effortlessly from life's little joys.
https://www.casual-friday.eu/en-en

Keep it casual yet sophisticated with our Karl knitted pullover, the perfect staple for a tone-on-tone outfit and ideal for dressing up or down.
https://www.casual-friday.eu/en-en

SS24 at - Step into a world where formal meets casual and defines the fine art of informality. This new season brings lighter colors and lighter materials.
https://www.casual-friday.eu/en-en

Simplicity at its finest. Lighter knits, timeless stripes — a casual and comfy ensemble that never fails.
https://www.casual-friday.eu/en-en

Saturday calls for short sleeved shirts and sunny days.
https://www.casual-friday.eu/en-en

Embracing the linen trend this season with a full-on linen outfit. Perfect for all those summer nights ahead. https://www.casual-friday.eu/en-en