Allegro 234

Las marcas sintetizan lo que las empresas han sido, son y aspiran a ser

Las grandes marcas, que como los santos, ni son todas las que están, ni están todas las que son, son aquellas que adicionalmente a crear valor, generar ingresos y lograr un impacto positivo en la sociedad, son dignas de admiración.

Empresas y marcas son las dos caras de la misma moneda que se asientan una en la otra, son claves para la transformación y el crecimiento propio, de sus audiencias y de todo lo que las rodean.
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Brands synthesise what companies have been, are and aspire to be.

Great brands, which, like the saints, are not all there are, nor are they all there are, are those that, in addition to creating value, generating revenue and achieving a positive impact on society, are worthy of admiration.

Companies and brands are two sides of the same coin that are based on each other, they are key to the transformation and growth of themselves, their audiences and everything that surrounds them.

🔥A Smart Is Explained in Less Than 15 Words🔥

A sound strategy must answer a series of questions that are key to the lasting transformation and growth of the company:

- What is the raison d'être of the company - and how does the brand synthesise it?
- Who are the key stakeholders - beyond customers, consumers, and shareholders?
- How is the competitive landscape?
- How will the game be won?

Honoured of having the opportunity to share thoughts and insights in this new issue of Branders Magazine... Thank for the invitation!

It’s that time of year when every third email contains the you need to look out for in #2024

https://allegro234.net/2024-trends-in-less-than-five-seconds/

2024 Trends In Less Than Five Seconds • Allegro 234 End of the year, when every third email contains trends you need to look out. Let's Leave this Trojan Horse and Get Down to What Really Matters

A pleasant, warm, deep and with a lot of complicity talk about .

A thousand thanks Steven Picanza!... And also many thanks to Brandingmag for publishing the audio, the video...

I think there are many who will find it interesting? Others won't!

Seriously, I hope you enjoy it as much as we did recording it.

Talking with Branders Episode 4 - Brand Domination with Pinky & The Brain What do you get when an Argentinian of Italian descent living in Madrid wants to talk about Pinky and The Brain? A wildly energetic and engaging conversation...

Time of balance, reflection, new desires, renewed goals

https://allegro234.net/back-to-essentials-in-2023/

Back To Essentials In 2023! • Allegro 234 This year, my greatest wish is that during 2023, at the start of each day, we remember to act with common sense... Very earthy!

GDP and the Need of a Warp-Speed Strategy –you’ll find the full article on our website

Let’s avoid going into the obvious, so without further ado, we have adjusted its strategic development processes to respond to a new, staggeringly disruptive reality which changes without warning, erratically and chaotically.

This part subtitle starts with “GDP”, an acronym that commonly stands for Gross Domestic Product; however, this is not the case. We will use it as an aide-memoire which was actually coined by Fabrizio Ferraro and Bruno Cassiman in a brilliant article they wrote for IESE Insights (2014). For us GDP means Globalisation, Digitalisation and Politicisation, as it did for them.

In this context, GDP will be a trigger for changing and redefining strategic patterns at business and brand levels…

Commitment to Take Office. Really!

The work between a company and its consultant should range from anticipation to ex*****on.
https://conta.cc/3U3JO15

A bold consultant is a doer. That’s what we are! Making your company worth admiring   {View as Webpage}   Hello Cristian!! While we talk about transformation, disruption and sustainable growth among ourselves and our clients, we also face those chal

That’s how we are enjoying our lives.

Once we’ve recreated and conceptually transformed your venture and brand, and developed the activation plans, we’ll be sure to assume the key responsibilities to move ahead and bring all those things to life as part of your team.

Times are changing, challenges are changing, we must adapt ourselves to this new reality -like everyone else-.

The long term is becoming shorter and shorter. From moments of planning and management we have moved on to a sequence of actions which mix anticipation and ex*****on.

Just thinking is not enough, just saying is not enough, the time has come to walk the talk with courage.

Businesses are transforming at breakneck speed, and so are we… It's Time to Take Office!

We go from "Anticipation" to "Ex*****on" and probably this last point is the most striking. We are not just a team that conceptualises and creates, we also do. What we say, in many cases without much stridency, is what we dare to do.

Commitment to Take Office. Really! • Allegro 234 https://allegro234.net/commitment-to-take-office-really/

Commitment To Take Office. Really! • Allegro 234 Just thinking is not enough, just saying is not enough, the time has come to walk the talk with courage. Commitment to take office

🔥Interim Managment for Activations and New Ventures🔥
…To project it as a contemporary global company seeking to generate a positive impact.

To make your company worth admiring, we blend branding, customer experience and service design, going beyond traditional consultancy, and becoming an interim part of your team.

We also create, drive and transform your brand so that it is ahead socially and digitally, developing strategies that provide creative solutions, and designs that can be integrated into your business.

🔥Growth Catalysts of Businesses with a Conscience🔥
…Through Brands, People and Experiences.

We are Members of The Flow Collective which is a diverse group of highly experienced, blue-chip brand and strategy thinkers and doers, passionate believers in brands with purpose and conscience.

Coming from three continents and having worked all over the world addressing some of the biggest strategy and branding challenges, in fields as diverse as FinTech, Telecom, Automotive, Healthcare and the Performing Arts.

🔥We Work with You to Challenge the Limits!🔥
…To Generate Value, Improve Results and Achieve a Positive Impact.

Living in an environment of continuous transformation, people and companies look to Allegro 234, a consultancy firm that knows how to blend social and environmental consciousness, strategic thinking and rigorous creativity to catalyse unexpected growth.