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What is a value proposition? Plus 5 tips to write your own Writing a value proposition? This new article will help.

How to Optimize Your Social Media Strategy for Ultimate Business Growth - Social Media Explorer It is now more evident than ever that having an effective social media strategy in place is vital for growing your business’ online presence. According to a report by Social Media Examiner, 97% of small...read more

Something many businesses fail to do. Recognise if the negative comments are valid, it's feedback.

How to Deal With Negative Comments on Social Media [+ Examples] No matter what industry you're in, you're going to run into naysayers, especially on the web. Here's how to turn those negatives into positives.

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Content is the most important aspect of your website. If you don't tell people who you are, what you do and how to get in touch...they won't know.

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8 Expert Tips to Help You Personalize Your Content and Segment Your Audiences Learn how to use personalization and segmentation to deliver content that reflects what readers, viewers, or listeners want, when they want it – Content Marketing Institute

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Quality Is Key: How To Improve Your Brand’s Social Media Streams - Social Media Explorer Today’s businesses are built on social media. Social media sites keep us connected, let companies communicate with their audience in a friendlier, less formal manner, and make sure brands are always up to date on...read more

Which Social Media Platform Is Right For Your Small Business? - Social Media Explorer When it comes to choosing the best social media platform for your business, this decision can feel overwhelming as many might assume to try and be on all of them at once. However, this can...read more

Why you need to speed up your social media response time (and how) If you want to win and retain social customers today, you need to speed up your social media response time. This guide breaks down exactly how.

Twitter Marketing: 7 Surprising Tips that Actually Work https://buff.ly/2UbyJht

A Blogger’s Guide to Writing Effective Emails https://buff.ly/33EqjCt

Making The Most of Twitter Analytics To Redefine Your Marketing Strategy https://buff.ly/2QFnA6p

How to Understand Your Customers’ Buying Journeys And Engage Them at Each Touchpoint

How to Understand Your Customers’ Buying Journeys And Engage Them at Each Touchpoint Here's how to explore your custoner's buying journey and find ways to engage them at each touchpoint. Includes four tool recommendations.

How to Create a Webinar from Scratch in 10 Simple Steps https://buff.ly/2IRGHpy

Why People Make Decisions & How Understanding Them Will Make You Happier & More Successful In Life & Business | Unskippable - Marketing Keynote Speaker - Jim Kukral ?Why People Make Decisions & How Understanding Them Will Make You Happier & More Successful In Life & BusinessLet's switch gears a bit this week and talk about

5 Ways to Create the Most Valuable Content for Your Audience For consumers to view your content as trustworthy and engaging, it must be valuable and reliable. Let’s explore how to do that. Content Marketing Institute

Blog post structure: How to set up an easy-to-read text • Yoast Readers - and Google - will understand a text better if it is structured well. Read how to create a winning blog post structure!

5 Essential Social Media Tools to Boost Your Profile | Webdesigner Depot Expelliarmus! shouts Harry Potter and the dark wizard loses his wand. Heroes of the fantasy world are incomplete without their tools: Thor's Hammer, Captain America's Shield, Iron Man's

Using the search results to create intent-based content • Yoast Search intent is becoming increasingly important. So, find out how Google handles intent and how to create your content for the right intent!

Instagram Strategy: Growing Your Followers and Business Discover three mistakes that can derail your Instagram marketing and learn a three-step strategy for organic growth on Instagram.

How to Make Content Your Brand’s Safety Net [The Weekly Wrap] This week Robert tackles trust and content, an (erroneous) perception that marketing’s value is declining, customer data, and more – Content Marketing Institute

YouTube Rolling Out New Ads and Analytics Features We explore updates to YouTube ads and analytics, and Stories features updates on Facebook and Instagram, Twitter, and LinkedIn. Special guest: Steve Dotto.

6 Costly Facebook Ad Mistakes and How to Fix Them Discover six Facebook ad mistakes that could reduce your results and learn how to fix them.

Should COVID-19 Stop B2B Marketers From Marketing? You've read the news, seen the reports, remarkable real-time graphs and updates from the CDC. Virtually all industry conferences are cancelled or

5 Ways to Analyze Your Instagram Marketing Discover five ways to analyze the performance of your Instagram business profile and help you understand what is working.

How to Use LinkedIn Ads to Reach Your Target Audience Discover how to target your ideal audience with LinkedIn ads.

How to Calculate ROI in Marketing [Free Excel Templates] Creating a marketing report? Learn how to calculate ROI for your marketing team.

How to Determine Your Internet Marketing Plan Based on Your Revenue Goals Learn how to start developing an online marketing campaign that aligns directly with your revenue goals.

Showing Up in a Time of Uncertainty: What Marketers Need to Know We explore how brands can use social media to stay connected with customers in a time of uncertainty. Special guests: Lou Mongello, Molly Mahoney.

How You Choose To Use Your Time In A Crisis Says A Lot About How Successful & Happy You Are | Unskippable - Marketing Keynote Speaker - Jim Kukral How You Choose To Use Your Time In A Crisis Says A Lot About How Successful & Happy You AreDuring the years 1665-67, the time of the Great Plague of London,