Catalyst

From Black Holes to Potholes – the Three Acts of the UK Autumn Budget 2024

Forget the £40billion tax hikes, or the plans to , all the important stats coming out of chancellor Rachel Reeves' are right here, in our latest blog.

Read on to hear all about all the rhetoric, spin, and even the four Ps - find the link to the blog in the comments.

Sales Reps 📣

S***, out-of-date sales aids slowing you down?

Are you wasting loads of time writing emails every day?

Struggling to provide validation content that closes deals?

You need proper, professional sales enablement content. Here’s what you need to know 👇

https://hubs.la/Q02W66SN0

FosterTalk support over 40,000 foster carers in the UK.

Their dedicated team of experts are there to ensure that carers receive the best advice, guidance and benefits throughout their fostering journey.

We’re delighted to have had the opportunity to partner with such a prestigious, industry-leading organisation.

Learn a little more about our work with FosterTalk by clicking the link below:

https://bit.ly/3Yi40PG

We’re delighted to announce the go-live of the Greenside Golf website (one that many of the Catalyst team are excited about!)🏌️‍♂️⛳

Situated minutes off the M6 in Cannock, GS Golf are bringing cutting-edge golf simulators and interactive darts boards into one awesome venue, with something for everyone. With in-house golf pros, physiotherapists and more, GS Golf are building a space for new and serious golfers alike. 💪

The Catalyst team recently popped over for a trial run and we had a fantastic time (it’s the perfect venue for corporate events 😉).

The website needed to:

🏌️Demonstrate the cutting-edge Foresight golf simulator technology that GS Golf have invested in.

🏌️‍♂️Prominently feature a variety of booking forms, making it easier for the GS Golf team to manage the variety of bookings they are receiving.

🏌️‍♀️Keep avid golfers up to date with all ongoing events at GS Golf (of which there’s many!).

Check out the new website by clicking the link below:

https://bit.ly/4eKZzE3

Have you ever signed up for a gym membership, only to never use it?

Don't worry, we've all done it (we won't tell anyone🤐)

The same thing can easily happen to a HubSpot subscription - are you getting good value out of your subscription?

Don't worry - we're HubSpot Diamond partners. This means that we specialise in helping businesses just like yours to better make use of their HubSpot subscriptions.

Learn more here:

https://bit.ly/4gT1S9C

HubSpot is a big investment for any business, but is it worth it? 💰

In today’s blog, we give an objective view as to whether HubSpot is profitable (and how you can make more profit from your CRM if you’re already subscribed!).

Give it a read by clicking the link below 👇

https://bit.ly/3TR8L18

Yesterday was the inaugural International day of Birmingham which saw the streets filled with confetti, trumpets and cheerleaders.

As a proud Birmingham-based business, we love seeing the city of our head office get the recognition it deserves! 🥳🏙️

Brummies celebrate inaugural International Day of Birmingham Comedian Joe Lycett declares United States of Birmingham with 10 US towns and cities that share the name

Do you know that feeling when your website won’t stop selling? 💰

No?

Then it’s time to book your free website audit with Catalyst. Our audits identify all areas where your website is falling short and delivers a comprehensive plan on how to get your website performing better than ever.

👇

https://hubs.la/Q02QdGzN0

A website project is a HUGE undertaking, one that involves multiple people with varying skillsets, all working together to bring a brand-new website to life.

Think of it like a relay race 🏃🏃‍♂️🏃‍♀️

🏃‍♀️The race starts off with our strategists and marketing managers - marketing experts who build the bones of the website, create a sitemap, prepare briefs and work closely with the client to understand exactly what they need. Without this fantastic start, the race is already lost!

🏃‍♂️ The baton is then passed on to the design team. It's their job to bring the concepts from our strategists to life - adding colour, flair and plotting a design focused around the user journey and a great user experience.

🏃 Following design, our developers and content writers work in tandem. Developers create a clean web of code, designed to make the website tangible, easy to use and convenient to edit. Meanwhile, our content writers will be crafting killer copy to sit on the website, designed with SEO best practices and lead generation in mind at all times.

🏃‍♀️ Once the design, development and content teams are finished, it's time for population (this is the exciting climax of the race!). Here, we'll add copy and imagery to the freshly built website, and you can finally see the finished product.

Following this is a sweep of quality assurance and any small bug fixes. This results in a website that's immaculately built and ready to drive more leads than ever before.

Fancy joining our next race? Get in touch today:

https://hubs.la/Q02PXP9T0

🗣️Teams not communicating?

🙅Leads being mismanaged?

📉Sales being lost?

There’s nothing more frustrating as a business owner or team leader than when your teams are working in silos, or aren’t communicating effectively.

The answer? Get yourself a CRM that streamlines everything for you 💡

In today’s blog, we’ll be looking at how you can align your marketing, sales & service teams with a CRM, the benefits of a CRM, and what software we recommend.

https://hubs.la/Q02PrWrj0

We 👏 Just 👏 Don’t 👏 Miss 👏

HubSpot Impact Award 2024 winners – 4 years in a row! 🥳🍾

Sure, awards aren’t the be all and end all, but the HubSpot Impact Awards are different. They’re based on merit and aren’t simply bought. They’re free to enter and judged on five distinct criteria. Here’s our winning entry for 2024, all about our work with our friends over at Wulfrun:

https://bit.ly/3Xv7jng

Huge congratulations to the team involved in bringing Wulfrun’s marketing strategy and HubSpot CRM to life, and roll on next year where we’re looking to make it 5 years in a row 😎

Many businesses treat marketing as a one-person job, however this simply isn’t the case. 🙅

While many internal marketing managers are multi-talented marketing specialists, it’s unlikely that you will find someone who is a fantastic copywriter, graphic designer, SEO expert, social media whizz, web design specialist… you get the idea.

Marketing managers have way too much on their plates, causing high levels of stress and a high turnover rate. Here’s how you can reduce stress for your internal marketing team whilst increasing your lead generation:

https://bit.ly/3TFsfWD

Website templates are a fantastic way to cut down on the costs of building a new e-commerce website. 🤔

They’re fully branded websites that follow a set structure, meaning there’s far less costs incurred in design and development. 💡

If you’re looking for a new website, but a limited budget is holding you back, then maybe it’s time to give our website experts a shout:

https://bit.ly/4ebFENX

Meet Charlotte, the new design whizz at Catalyst. 🎨

She's here to create stunning visuals that will help bring your brand to life! An avid reader and ink-enthusiast, Charlotte started working with us as a freelancer, but she was so good, we had to keep her for ourselves!

Welcome to the team, Charlotte! We can’t wait to see you work your magic on our future graphics. ✨

Templated websites can be a good alternative to a bespoke website if you are on a budget.

We use our tried-and-tested templates to build e-commerce platforms that deliver on its promises and drive leads.

You can learn more about how we use templates to build affordable, high-quality websites for our e-commerce clients here:

https://hubs.la/Q02M_sjB0

You know that feeling when something just works? 🤩

That’s the feeling our clients get when they work with us for HubSpot onboarding. We ensure that our clients are perfectly positioned and ready to grow – we help organisations just like yours to scale rapidly and intelligently. 😎

How do we do it? We:

🕵️Get to know your business
📑Cater an onboarding plan to get your HubSpot set up in a realistic and effective way
💷Ensure you get true value from HubSpot
📈Help you to form a digital marketing strategy that skyrockets your lead generation

You have two options:

1. Continue on your current growth trajectory.
2. Dramatically boost your growth with Catalyst and HubSpot.

What’ll it be?

For option 2, click here:
https://hubs.la/Q02MGP0S0

We’re a results-driven agency and we can prove it

We supported Scottish-based packaging experts Pitreavie Packaging and their chilled packaging division Sorbafreeze to optimise their HubSpot usage.

We helped to centralise all customer, sales and marketing data, streamlining their processes and ensuring no leads are missed.

Check out our full case study below to see the growth results.

https://hubs.la/Q02MkFxx0

It's (apparently) National Burger Day! 🍔😍

Big shoutout to Adam Taylor for embracing this most historic of days by putting his own spin on it...
..Introducing: burger cupcakes! With a vanilla honey flavoured bun and a double chocolate flavoured burger, we're all delighted, if a little confused.

Thanks for bringing in this odd, but tasty snack. We hope everyone's having a fantastic time celebrating National Burger Day in their own way! 🍔🤤

Changes to cookie policies are predicted to reduce revenue by 60%. 😬

Because of external pressure, Google have U-turned on their plans to ban third-party cookies from websites on their platform. However, this doesn’t mean that cookie changes are not coming, they have simply been delayed.

In today’s blog, we’re exploring what potential changes to cookie policies mean for your business. These changes are likely to significantly change how ads work on Google – it’s essential that you stay up to date so you’re not caught off guard.

https://hubs.la/Q02M0fTL0

Email marketing isn’t the most exciting thing, we get it.

It takes time and a lot of patience, and it doesn’t always deliver immediate and satisfying leads.

So why bother? 🤔

The most important thing to remember is that email marketing isn’t about instant conversions, it’s about building trust and providing value consistently.

Depending on your industry, email marketing might convert in two weeks, or several years; you never know who will become your next big opportunity, which is why you need to stay committed to consistent engagement if you want to see your leads grow. 📈

Are you utilising emails in your marketing strategy? If not, you're missing a trick. Learn more about the secrets to great email marketing here:

https://bit.ly/4fTkF3R

Some fantastic feedback already, and we’re only just getting started 💪

Want to see the difference a new website and a full digital marketing strategy can make to a business? Click the link below to read our case study on Parking Facilities.

https://bit.ly/4dACkf2

Meet some members of the Catalyst account management team: Ella and Frankie!

Ella Roach has a knack for organisation - she's created a well-organised storm since joining the team!

Frankie Ince is a tough northerner, bringing experience working across big brands and SMEs. She has got stuck in from day one and fits Catalyst like a glove. She also has over 20 pairs of trainers. 👀

We're delighted to have you all on the team - the girls have all hit the ground running and we can't wait to see some of the amazing work you'll do in the future!

Tonic deliver world-leading weight loss surgery for patients across the UK. It was time that their website and digital marketing presence matched their gold-standard service.

That’s why they got in touch with us. 📞

Since working with Catalyst, Tonic have launched a new website and dramatically boosted their paid search ROI 📈

Here’s how:

Tonic Case Study | Digital Marketing | Catalyst Marketing Take a look at our latest case study that highlights how we created a 58% increase in paid social enquiries through marketing strategy.

Businesses hate growing, we know.

However, if you do fancy:

- Better lead management
- Improved retention of clients
- Boosted conversions through the sales process

Then you might want to read today’s blog:

https://bit.ly/4fzMuy6

Introducing Adam Taylor - our latest addition to the web development team!

As an avid baker, Adam has been baking up a storm on our latest website projects.

He immediately befriended everyone in the office by treating us all to some delicious cupcakes!

(Take note, if you want to impress the Catalyst team, bring cake!).

Thanks for all your hard work so far Adam, we're delighted to have you here and can't wait to see some of the amazing things you'll build in the future.