The Bicycle Chain

Over 200 bikes for sale. All our bikes are ready to test ride today. The world's biggest brands Giant, Specialized, Trek and Frog kids bikes.

Everything from your child's first bike to road bikes, hybrid bikes, mountain bikes, commuter bikes and electric e-bikes. Free convenient parking directly outside the store. Fully equipped professional bike servicing, no job too big or too small, we service all makes and models of bike including e-bikes. Experienced, Knowledgeable Staff. Our staff are at the top of their game and are on hand to of

02/09/2024

The summer holidays are pretty much at end…

Where have you all been riding this week?

Let’s see those pictures and videos!

TikTok · dockers🌲🎱 26/08/2024

WE ARE OPEN

10:00-16:00

If you’re not riding bikes, why not pop in and treat yourself to a new one 🤷‍♂️

In the mean time, if you’re not out having as much fun as the kids, you’re doing it wrong! 👇👇👇👇

TikTok · dockers🌲🎱 72 likes, 7 comments. “Did some solo riding then went for a ride with .mars ”

18/08/2024

Let’s see those pictures and videos from your weeks riding! 👇👇👇

11/08/2024

Where have you all been riding this weekend?

Let’s see those pictures and videos! 😍

04/08/2024

Gooood evening! Where have you all been riding this fine summers evening?

Let’s see your pictures and videos! 😍

08/07/2024

Let’s see those pictures and videos from this weekends riding!

It’s our favourite part of the week!

30/06/2024

Let’s see those pictures and videos from this weeks riding!

Photos from The Bicycle Chain's post 27/06/2024

The Trek Bicycle Madone Gen 8 has landed… Tom was lucky enough to get to take one up the iconic Cheddar Gorge in Somerset last week! When two worlds collide… FASTER 💥 LIGHTER the Madone Gen 8 was born!

Get your orders in quickly! Pop into your local bicycle chain and speak to a member of the team for more info 🤩🚲🔥🔥🔥

📸
🕺🏼🚲

Photos from The Bicycle Chain's post 18/06/2024

20 years today!!! Adam has worked at the Bicycle Chain for 20 years… From apprentice mechanic, to Weston store manager. There are too many pictures to share, and way too many that we wouldn’t want to share 😂 Thanks for all the hard work and all the memories. Here’s to another 20 years? 🤷‍♂️😂

17/06/2024

Where did you all ride this weekend?

Let’s see those pictures and videos!

Photos from The Bicycle Chain's post 14/06/2024

It’s a great problem to have… We’ve been quiet on social recently due to being generally too busy to sit down and even think about content for you all! Some of the Weston team managed to find some time after work the other night though, before the rain came and sampled some Mendip hills magic! We hope you’ve all made the most of the brief dry spell! We’ll get some new shiny bike pictures and videos up soon!

05/06/2024

Happy Wednesday people! We’re half way to the weekend, and some bike riding!!!

We’ve been so busy, we haven’t had time to keep up posts on our socials…!!! But this was too good not to share!

Cheers to the Whyte Bikes team for sending us these Ales! They are well needed!

See you on the trails!

E-160’s in stock too 😉

https://www.bicyclechain.co.uk/shop/bikes/sub/electric/whyte-e-160-s-47278951/

03/06/2024

Where did you all ride at the weekend?

The sun is out again! Did you make the most of it???

27/05/2024

Something a little different… Let’s see your pics and videos from the bank holiday weekend… But also check out the link below. The Ride Mendips team need your help! They need some help with the dig days to revamp the Christmas jumper line! Get involved and get a chance to have a say on how the line is gonna shape up!

https://facebook.com/events/s/rowberrow-trails-dig-session/7819311548090702/

Ride Mendips

20/05/2024

Better late than never…

Where did you all ride at the weekend? Let’s see your pictures and videos 🤩

15/05/2024

We get asked quite a lot where bikes are made… In this case, It was in one of our mechanics garage! Harry took inspiration from one of our top brands trail bike geometry, and built his own trail slayer! What bikes geo do you guys think he has used???

This is the second bike he’s built, but you wouldn’t know It from the quality of he finish! We love It!

Photos from The Bicycle Chain's post 14/05/2024

As a small group of family run bicycle shops, we’ve been lucky enough to support so many riders, events, charity rides etc over the years! We love it! Although we officially don’t have a ’team’ as such, we still to this day have a small group of riders that we are able to support in anyway that we can, for them to take part in the races and events that they thrive in. From the old-school who have been with us for years (you know who you are 😜) to full factory supported riders who simply rely on us to keep their kit in tip top condition and ready to race!

This is just a shout out to all of the people who have flown our flag over the last 30 years, and this is just a handful of you all pictured below 😎… We’re planning on ‘Team Bicycle chain’ to continue and maybe even evolve as time goes on!

Keep on biking everyone!

-etherton - 📸




Dave Poole

12/05/2024

Where have you all been riding this weekend?

Let’s see those pictures and videos! ☀️🤩

28/04/2024

Let’s see those pictures and videos from your biking adventures this week! 👇👇👇👇👇📸

21/04/2024

Let’s see those pictures and videos from your riding this week!

👇👇👇👇👇👇👇👇👇👇👇👇👇👇👇👇

Photos from The Bicycle Chain's post 19/04/2024

What a cracking way to spend an evening… A little demo ride with a handful of customers on the Whyte Bikes E-160s and the E-Lytes.

Thanks guys! Reckon they’ll be on their own soon after that unexpected dry ride around the Mendip hills! 😍😍😍

Klausontheloose Photography on the 📸

゚viralシ

Photos from The Bicycle Chain's post 15/04/2024

The Sandbay Dirt Jumps WHAM JAM was incredible! So much talent, so many people taking part and spectating! Thanks to Dirt Wars UK and the Sandbay crew for putting it on! We’ll be there supporting for the next one! WHAM! Klausontheloose Photography on the 📸🔥🔥🔥 SHARE YOUR PICTURES AND VIDEOS FROM THE JAM BELOW 👇👇👇👇👇👇

14/04/2024

It’s SPRING TIME at last!!!!!

Have you got out this weekend?

Let’s see those pictures and videos! 😍🎥

Photos from The Bicycle Chain's post 13/04/2024

Dirt jump bikes…

The joy is in the simplicity

We have a handful of these P4 27.5inch dirt jump bikes in stock!

This one is in the Weston Store!

Behind The Park: A Day With The BikePark Wales Trail Crew! 12/04/2024

What does it take to keep the bike parks running all year round for all of us Mountain bikers?

We chat about uplift costs and parking charges quite a bit with customers… Well here’s the reality of the immense amount of work it takes to keep us all riding amazing trails right through all of the seasons!

https://youtu.be/PFi7RD2dZnc?si=1CSau6I-YbDZAXOk

Behind The Park: A Day With The BikePark Wales Trail Crew! Olly and Davi take a trip to BikePark Wales to find out what it takes to build, maintain and manage a successful bike park. On this episode the lads spend a ...

Photos from The Bicycle Chain's post 09/04/2024

New threads for our staff today!

We hope you like our new branding as much as we do!?

Who’d want us to produce some merch? Water bottles, caps, Tees????

Comments below 👇👇👇

07/04/2024

Where have you all ridden this week…?

One of our team went out out, not biking out, and got to meet this legend!

But who knows who he is!?

31/03/2024

Where have you all been riding this Easter weekend? 🐣

Let’s see those pictures and videos!

24/03/2024

Where have you all been riding this week!

The sun has even made an appearance! ☀️😍

The Bicycle Chain Philosophy

The Bicycle Chain is a family owned and family run chain of bike super stores with 3 locations across Somerset in Taunton, Bridgwater and Weston-Super-Mare.

We pride ourselves on our wide choice of bikes, from the biggest brands in the world. Everything from your kids first bike, to mountain, road and our large selection of electric bikes.

This year we celebrated two big milestones, 25 years in the cycling trade and 20 years of selling electric bikes.

Our sales staff are extremely knowledgeable and our mechanics are at the top of their game. We are here to help you reach your cycling goals.

Videos (show all)

The deals to be had on the Whyte E-160 range are mind blowing 🤯🤯🤯 Pop into your local store, or check out our website! L...
We have a few end of season ranges of clothing left in store. We PRICE MATCH online prices, so pop in and grab a deal be...
What essentials do you take out on a ride with you? And how do you carry them??? 🤷‍♂️Muc-Off have most of the answers 😍🤌...
New full face lids in are in store! Ready for some summer bike park laps! #biking #mtb #dirtjump #fyp #shoplocaluk #biki...
💯SALE💯 Get your foot out, flat out, in the @Specialized Bicycles 2FO’s … On line, or in our stores! 😍 #biking #mtb #dirt...
@Specialized helmets… Too good to be true!!! Specialized Camber helmets £29.99 Specialized Tctic 4 £44.99 and Ambush at ...
The new Specialized Bicycles levo SL aluminium is 😍🔥😍🔥 Who wants one? Theyre in stock, ready to hit the trails! #biking ...
Tom’s been sending it in the West Country slop!Where have you all been riding? Let’s see those videos and pictures! #mtb...
How do you lube yours? We like to use the good stuff 😍 *Diaclaimer* The drivetrain was fully degreased before aplying th...
Riding in the UK right now… Who else can’t wait for summer! #biking #bikingadventures #shoplocaluk #fyp
The first production TCR debuted in 1997. Designed by British Engineer Mike Burrows, it was an instant innovation. Time ...
Today, is gonna be @specialized_uk  Epic 🙌🔥🔥🔥 #biking #bikingadventures #shoplocaluk #bikinglife #mtb #specialized #epic

Address


Herswell Business Park, Salmon Parade
Bridgwater
TA65PY

Opening Hours

Monday 09:00 - 17:30
Tuesday 09:00 - 17:30
Wednesday 09:00 - 17:30
Thursday 09:00 - 17:30
Friday 09:00 - 17:30
Saturday 09:00 - 18:00