Dalton Maag
Typeface design studio, founded 1991. Dalton Maag is an independent type design studio based in Brixton in London.
We help clients and agencies worldwide to hone their typographic expression, from logos and licensing to custom font suites. We create beautiful and functional custom fonts for brands and also have our own awarded library of typefaces available to test with a free trial download. We are experts in developing contemporary fonts for multi-platform environments, and are specialists in non-Latin typef
Applying Objektiv’s new look at geometry to six additional writing systems was a major design challenge, but the results are expressive, cohesive, and ready to empower global communication. Download a free trial of static and variable fonts daltonmaag.com/objektiv
We’ve given Objektiv a massive global glow-up. Joining its existing Latin, Greek, and Cyrillic, we’ve added Arabic, Armenian, Devanagari, Georgian, Hebrew, and Thai. Plus, the Latin has been upgraded to support Vietnamese. Download a free trial daltonmaag.com/objektiv
Our new humanist sans library font family, Fraise, features distinctive round, fruity shapes. Download a free trial of static and variable fonts daltonmaag.com/fraise
New in our font library, Fraise punches above our usual weight range of Hairline to Black to deliver an extra expressive Ultra. Download a free trial of static and variable fonts daltonmaag.com/fraise
Our most recent library release, Fraise, features an unusually tall, some might say huge, x-height, which increases both its charm and its clarity. Download a free trial of static and variable fonts daltonmaag.com/fraise
03/09/2024
We’re honoured to have collaborated with Wildlands Network to develop their refreshed wordmark. Using Aktiv Grotesk XBold as the base, we rounded the edges and inner corners to harmonize with the warmth of their wolverine paw symbol. We then created three versions of the wordmark – stacked, single line, and initials – ensuring the appropriate version can be used in any environment and size.
We're proud to unveil the next step in Wildlands Network’s journey: our refreshed logo! While the iconic wolverine’s paw print remains, it now features new elements that embody our vision and commitment to landscape-scale habitat connectivity. Our new logo aligns our visual identity with our intention to continue to be a dynamic conservation leader centered around a love for the wild, connectivity, innovation, inclusivity, and impact. 🐾
Check out our blog for the full story on this exciting step in our evolution! https://buff.ly/46c1kGV
Just added to our library, Fraise is a dynamic and expressive humanist sans typeface which took its inspiration from the work of Roger Excoffon. It’s perfect for everything from text to display, and from screen to billboard. Download a free trial daltonmaag.com/fraise
It’s the height of summer here in the northern hemisphere, so there’s no better time to introduce the fresh and fruity Fraise to our font library. Download a free trial of static and variable fonts daltonmaag.com/fraise
Perenelle Sans and Serif both feature elegant and expressive cursive Italics, giving designers greater creative flexibility and flair. Download a free trial of static and variable fonts daltonmaag.com/perenelle-sans daltonmaag.com/perenelle-serif
While Perenelle Sans shares key characters and design features with its Serif cousin, its context transforms them into an elegant and sophisticated typeface that excels both independently and when paired with the Serif. Download a free trial daltonmaag.com/perenelle-sans
While Perenelle Serif draws inspiration from diverse sources across its weight range, all styles work together beautifully. Download a free trial of static and variable fonts daltonmaag.com/perenelle-sans daltonmaag.com/perenelle-serif
Perenelle Sans and Serif share their core idea, their skeleton, and some key characters, but still retain their own distinct identities. Download a free trial of static and variable fonts daltonmaag.com/perenelle-sans daltonmaag.com/perenelle-serif
Designed for versatility and expression, Perenelle Sans and Serif are perfect for everything from elegant editorial design to striking branding projects. Download a free trial of static and variable fonts daltonmaag.com/perenelle-sans daltonmaag.com/perenelle-serif
New in our library, Perenelle Sans and Serif evoke classic typefaces of the 18th and 19th centuries, but deliver a distinctly contemporary and practical expression. Download a free trial of static and variable fonts daltonmaag.com/perenelle-sans daltonmaag.com/perenelle-serif
Bisbee’s clear rhythm and open shapes translate perfectly into its new support for the Arabic writing system. Download a free trial of static and variable fonts daltonmaag.com/bisbee
It was an easy decision to add Arabic support to our library typeface Bisbee; its flowing strokes and generous proportions suit the Arabic writing system perfectly. Download a free trial of static and variable fonts daltonmaag.com/bisbee
Bisbee, our swift and casual handwritten script typeface, now includes Arabic support. Download a free trial of static and variable fonts daltonmaag.com/bisbee
Whether used on its own or as a companion to original Highgate, Highgate Chisel brings extra expressiveness to the whole Highgate family. Download a free trial of static and variable fonts daltonmaag.com/highgate
With extra-deep cuts and more pronounced features, Highgate’s new variant, Highgate Chisel, is uncompromisingly expressive with a unique personality. Download a free trial of static and variable fonts daltonmaag.com/highgate
Upon its release in 2020, our library typeface Highgate quickly grew in popularity. Today, we’re excited to introduce a more chiselled variant for extra expression. Download a free trial of static and variable fonts daltonmaag.com/highgate
Aktiv Grotesk’s multi-script extension has been a long-term creative passion for us, and we are delighted it was honoured at yesterday’s Granshan awards. All ten of its writing systems are included in the free trial, available for download now daltonmaag.com/aktiv-grotesk
13/06/2024
11/06/2024
We were thrilled to collaborate with Borne to develop a custom typeface for Virgin Wines. Joy represents Virgin Wines’s elegant and, yes, joyful brand personality and sets their typography apart from their competitors. Cheers!
Virgin Wines celebrates the 'joy of wine' in its first major rebrand in 20 years Virgin Wines has introduced its first major rebrand in two decades, including a fresh logo, colour palette, and typography. Crafted by Norwich agency Borne, it's designed to breathe new life into t...
11/06/2024
We are delighted to be featured in SANS IN USE and SERIF IN USE by victionary, two volumes showcasing the current state of Latin typeface design. We have contributed our library typefaces Aktiv Grotesk, Aldgate Sans, Aldgate Serif, Jazzier, Marble Arch, and Neumond.
Darkmode and Darkmode Mono have had their language coverage upgraded, including support for the Hebrew writing system. Download a free trial of static and variable fonts daltonmaag.com/darkmode daltonmaag.com/darkmode-mono
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Our Story
Dalton Maag is a typeface design studio, founded in 1991. We work with designers and branding specialists worldwide to help every client find their best typographic expression – from logotype refinement and font licensing, to the creation of custom font suites.
Our team spans twenty nationalities and speaks twelve languages; we bring our design and technical expertise to every project, regardless of scope or ambition. Working closely with our clients and their agencies allows us to deliver fonts and logotypes which support and enhance every message.
Get in touch at [email protected]
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Website
Address
Brixton
Opening Hours
| Monday | 9am - 6pm |
| Tuesday | 9am - 6pm |
| Wednesday | 9am - 6pm |
| Thursday | 9am - 6pm |
| Friday | 9am - 6pm |
Quote Bags
Brixon
Brixton, SW9
Selling Tote Bags where words take the spotlight, and the design is the frame. www.quotebags.co.uk