Gerry Mac Photography

Food Photography by GerryMac.co.uk

Honoured this week to be featured in Giggster's top Manchester food photographers list. Here is the quietest shout out for my beverage photography.

Been a successful trout fisher for many, many years. Still, always room to learn. With that in mind I spent a day with Fred Bainbridge on the River Ure. Fred has multiple National Titles to his name.
I have to say, I learned an awful lot. It just illustrates that no matter how comfortable you are with your own ability, improvements can be made and learning can continue.
With that in mind I have been working on the ultimate fly-line! Here is a prototype. Still got a few problems to iron out though. Not easy to see once it hits the water and tying hooks to it has proved difficult.

Beverage Photography often lends itself to some creative imagery. Here is an image I shot earlier this year.

Well, this presented more than a few problems. First, the bottle, and wine inside, to be lit with gradient light, on opposite sides of the bottle. I think it is better if the light does not go right to the edges, but allows a dark outline to remain. (Chiaroscuro as they say in painting.)
Next, and quite obvious, is the medallion on the label. Embossed with gold foil, which looks great, but this requires far less exposure than the detail in the dark label. But I need to capture the details of both.
Finally, a fine Italian wine needs a suitable backdrop, but not one that steals the show. I attempted to create a background with an atmosphere that tips it's hat to fine art imagery. I think this welcomes a fine Italian wine quite well.
All in all, this was a bigger challenge than one may imagine "photographing a bottle of wine" would be.

How pretty are these little beauties!

Food Photography.

I love shooting food! In fact, I love everything about food. Everything from shopping for it, to cooking it and of course, eating it!
Read full article here: https://gerrymac.co.uk/food-photography/

What a spot of food photography! This is the super flying cheese burger! Double up on the meat patties, throw some red onion at it, then add a splash of tomato ketchup mixed with sweet chilli sauce! Toss over a slice of extra mature Dutch cheese all dropped into a brioche bun, and that is the flying super burger! Oh, and a bit of green stuff too.

Bonfire Night approaches. How about this. The Phoenix beer glass of Grimbergen lit by a blast of flame!
Not the only thing to get scorched in the studio!

Flawless skin retouching for portrait photography. Look your best.

Dalehead Chapel, Lancashire.

Angel Square, Manchester.

Media City, Salford.

Feast photography

Art Installation shoot in central Manchester.

Timberland Europe point of sale.

Images from a recent fitness shoot for personal instructor.

Dog Photography. Best behaviour dog!

Dog photography. Goofy Dog!

A few shots from a Menu Shoot for a great Bolton Chinese restaurant.

Food photography has become a popular pastime for many people since the arrival of the digital age, and especially since the creation of the camera phone. Most images in this category are shot with available light and even some pro photographers now shoot this way. I can see why. It is quick and easy. No need to set up lights and light modifiers, balance the output between up to 4 flash heads and reflectors and ensure the final shot meets the idea you have in your head. Easier to see something, think that looks nice and click.
However, ideas are important. Photography can be more than just a reaction. With control it can capture the way you want, really really want, an item to appear. The essence of the item.
For me, peaches are associated with sailing in Turkish waters. Spending evenings and lazy days in bazaars and hidden cafes seeking relief from the heat and something nice to eat. To get anywhere even close to recreating an atmosphere heavy with heat and scent, as sunlight presses though every possible c***k and plays, needs some control over light.

Product shots for 3pm Coffee. A great coffee aroma and taste anywhere you have boiling water! Mmm, lush!

Product Photography for Popski London.

Product photography for Wright Bower.

Product photography for New Era.

Ghost images for all web applications. No minimum order, and fast turnaround.

Product Photography for Timberland UK, illustrating the details on their fantastic boots!

Product photography for the guys at Manchester's very own Wright Bower. The finest English bridle leather, hand crafted into gentlemen's wallets and bags for the discerning.

Product photography for Gr***de Energy.