Untold Agency

Award-winning brand storytelling and content marketing agency. Building worlds around brands through the power of stories.

04/06/2024

The most incredible whole apple, Devon cider in that favourite .

Great cider and great food.

Next LIVE. Take it to the limit boys.

09/05/2024

Art and the avian. Have you ever thought about the presence of birds in pictures? What does it mean? What is it symbolising?

In this compelling exploration, Leanne Ogasawara delves into the untold stories of avian inhabitants within classic artworks, unveiling a rich tapestry of meaning and symbolism. Through her personal lens, she recounts how a fascination with birds has transformed her perception of renowned paintings like the symbolic goldfinch in ‘Madonna del Cardellino’ or the (not so) hidden meaning in the famous ‘Two Venetian Ladies’. Ogasawara reflects too on her newfound appreciation for the subtle details that enrich our understanding of both art and the world around us, offering a fresh perspective on timeless masterpieces.

Link in bio to read the full story 🐦‍⬛

03/05/2024

Interesting piece about English wine here. We’re big fans of the stuff and have been following this story for a few years. Our in-house wine fan and former sommelier Theo had this to say, “I’ve been fascinated by the rise of English wine since my restaurant days. It could be a tough sell then, but now it’s expected, even demanded, which is fantastic to see. The next five years are going to be very interesting for the industry and, of course, it’s packed full of stories. We love the nod to our home in Yorkshire in the piece too. When I came up North to University in Leeds years back, I wouldn’t have expected to be drinking stunning wine from the county when I moved back here.”

18/04/2024

Good luck to everyone in the Crushies tonight! We hope you’ve got your craft beers at the ready. Listen back to our podcast with Jackie & Jim to learn how to discover your own craft beer story. Link in bio.

17/04/2024

If you can remember the Second Summer of Love in 1989, you weren’t really there – or you were too young to ‘properly’ enjoy it, like our Director and self-confessed acid house spotter Theo. So he was fascinated by this new deep-dive LRB podcast, which considers how the 1988-1994 rave era started with free parties, big smiles and together-as-oneness and became, perhaps, the last collective countercultural scene in Britain.

Theo’s made a playlist that celebrates 88-92 acid classics mostly made in his adopted home of Yorkshire. Listen via the link in our bio, and just keep on dancing…

11/04/2024

The first and possibly greatest piece of content marketing of all time. Today, the French tyre company / arbiter of gastronomic taste debuts its new rating system for luxury hotels, the keys, which considers local character, individuality, and memorable guest experience. Only ‘extraordinary’ establishments will get the coveted three. Given their track record with restaurants, the keys could be another great chapter in the Michelin story.

We think it could be a mixed blessing, as with restaurants, fame and fortune for some but fraying mental health and profit margins for others...what do you think? Read the full story at our bio.

10/04/2024

40 years since the world lost one of its great storytellers comes an unexpected turn of events. This piece in the sheds light on a little-known period in Marvin Gaye’s life when he lived and worked in Belgium. Addiction meant it wasn’t a happy time, but it was clearly productive. These 66 unreleased songs are a window in to the past and these recordings sound like an absolute treat. Let’s hope they make it out in to the open soon. Read the full story from the link in bio.

03/04/2024

WE WON A SIBA AWARD! 🏆

We are very proud to announce that our campaign ‘Czech Mates’ won Best Collaboration in the 2024 SIBA Awards

🍺 Czech Mates was a highly successful collaboration between and to raise awareness of real lager vs bad lager, with a tongue-in-cheek marketing campaign and, most importantly, a great-tasting

🍻 We worked closely with the two breweries to build out a campaign that would target both consumers and trade buyers with powerful , operating across film, content, activations, merchandise and social.

👀 Not only did we get dozens of high-quality press pieces and social coverage, but we also secured three national supermarket listings, dozens of independents and a 67% share of search increase for our mates at Thornbridge.

05/03/2024

We are very proud to announce that our campaign ‘Czech Mates’, has been shortlisted as a Finalist for Best Collaboration in the 2024 SIBA Awards !

Czech Mates was a highly successful collaboration between and , to spread the message of real lager across craft and real ale scenes with a tongue-in-cheek marketing campaign and most importantly, a great tasting beer at the end.

We worked closely with the two breweries, to build out a campaign that would target both consumers and trade buyers alike with powerful storytelling, operating across many channels including film, content and social. Not only did we secure dozens of high-quality press and social coverage, but we also secured three national supermarket listings, dozens of independents and a 67% share of search increase for Thornbridge.

“This has been one of the most rewarding and successful campaigns we have worked on as an agency. We love working with beer and brewers and are very proud of our Budvar work, the chance to work with Simon, Rob and Thornbridge was a dream come true as we are lifelong fans.” Theo Cooper, Director, Untold Agency.

📸

Photos from Untold Agency's post 23/02/2024

We’ve had the real joy of working Budvar for close to a decade now, helping them share their incredible stories. During that time we’ve travelled the length and breadth of the Czech Republic, visiting amazing pubs and breweries, immersing ourselves in the brewing culture of this beer-obsessed nation.

Through our work we met .johy, head of craft partnerships at Budvar. She’s an inspiration, whose job is to travel round the country, visiting small breweries and sharing Budvar’s knowledge and expertise. Budvar wanted to make a film to highlight the women who work in the Czech beer industry while celebrating the country’s amazing lager culture.

Through our storytelling workshops we came up with – Great Beer for Everyone – a concept that works on recognition and inclusivity within the brewing industry and that it really is for everyone.

10/11/2023

How much do we love our clients? Let’s put it this way: when the local pub didn’t serve Budvar, we petitioned, showed them a film and got it stocked.

Now it’s their bestseller. Total advocates.

And we even insist on the Czech pour. How’s this ?

Bye bye Moretti. The REAL lager is in town.



Na zdravi!

09/11/2023

Long edit days in the studio working on a beautiful film for . Valleys and hills of ancient cider apple orchards; the oldest cider works in Britain. A painstaking whole juice process, with fermenting, maturation and blending the key to the very finest cider you’ll find anywhere on earth.

We can’t wait until this film is out there.

27/07/2023

Any shoot in Copenhagen is going to be gorgeous. A city of stories. And outrageous food and drink.

17/07/2023

Running brewery press trips with on the back of amazing content and stories are always memorably brilliant.

The hottest ticket in town: drinking fresh Budvar from the tanks in Budweis. No one ever forgets that moment.

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Videos (show all)

BUDWEIS OR BUST || An epic road trip across Europe on the Budvar Bike

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Untold Agency
Harrogate
HG15PR

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