Sculpting your Socials

Aesthetic Practitioner, stop working hard & start working smart 🔌

🫠 Are you snowed under while taking days off for manual admin tasks you can easily automate?

Automating your business can have numerous benefits that can help you save time so you can then use that time to make more money in your business doing what you love most

💡 Here are some reasons why you should consider automation:

1️⃣ Increased efficiency
2️⃣ Save time
3️⃣ Improved accuracy
4️⃣ Streamlined workflows
5️⃣ Enhanced customer experience
6️⃣ Competitive advantage

It is important to note that while automation can be beneficial, you need to identify the areas in your business that can be effectively automated & choose the software that aligns with your specific needs for the business.

👆🏼Follow for more business & socials tips for your aesthetics/skincare biz

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Double tap if you’re just as excited for Autumn as I am 🤎

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📌 Don’t know what to pin to the top of your page?

As an aesthetician and skincare professional looking to attract clientele on Instagram, there are several types of content that you can pin to the top of your IG to effectively showcase your skills and engage with your audience

Here are a few options you can consider for your page:

1️⃣ About you post
2️⃣ Recent announcements
3️⃣ A high performing post
4️⃣ Seasonal offers & discounts
5️⃣ FAQs

Remember to regularly update pinned content to keep it fresh and relevant. Additionally, pay attention to your audience's preferences and engagement IG metrics to analyse what type of content resonates the most with your target audience / target customers

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👋 Stuck in a rut over your content? Read this…

👀 Now is the time to start thinking outside the box and find inspiration in unexpected places
Especially now, with Instagram pushing reels one minute, & carousels the next..

We need to start exploring the endless ways to unlocking our creativity, while speaking our minds & coming across as industry leaders

💡 Need personalised support in generating engaging content, refining your brand voice, or brainstorming ideas?
📱Don't hesitate to send me a dm. Together, we'll tailor your Instagram coaching session to your specific needs and goals to equip you for a successful journey on your socials

This is your sign to take a break this week 🩷

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HEYYY! 👋

It’s been a while since I introduced myself! For those who haven’t met me yet, I’m Jenny & I help aesthetic/skincare practitioners connect with their audience online using social media to increase visibility, therefore building up their brand, increasing sales & much more…

🎈Today I want to share a few of my proudest moments since I started my biz.

Firstly, I STARTED!

I didn’t let procrastination get the better of me, I had to finish (or continue) what I started

I’m always gaining new skills & the knowledge I need to fulfil my clients needs

Now I want to hear your proudest moments, too. No matter how big or small! 🙌

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📲 Convenience vs Connections

Instagram DMs or a booking system such as Booksy?

The right mix of convenience & automations, & building connections is key to getting the most out of your Instagram account

👀 There’s no right or wrong answer to what works best for your business, however I would always encourage clients to choose whichever suits you best

💉 Follow for more social media tips & tricks

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🖤 If your an aesthetic/skincare practitioner struggling with content block, this one’s for you..

👋 Say goodbye to creative blocks & heyyyy to endless content ideas..

As an aesthetic/skincare practitioner, creating fresh & engaging content is key to keeping your audience interested & coming back to your account to see what’s new
With these 5 tips, you’ll be able to generate new content ideas from the bat. Whether they’re from your own experience & expertise, or from polls & stats from involving your audience & followers, there’s no shortage of inspiration to be found

Follow for more social media tips & tricks

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📱 Apps I use daily as a social media manager..

I believe it’s super important not to gate-keep this kind of thing, as we’re all in this together; creating content, finding the right system for project management & making sure those systems align with our social media goals

▫️ 5 of the 6 apps noted both have free & pro versions
▫️ the apps are fairly easy to navigate even as a beginner (but there are so many YouTube videos on them)
▫️ you can cancel your pro subscription on all the apps at any time!

📌 Save this as your reminder to download these apps to save time & increase creativity

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Save this so you can start building a BRAND that’s memorable ✨

While your business obviously means so much to you, it’s actually your brand & the perceived image and reputation of it in the eyes of your clients/consumers that is super important for success

🙌 A brand showcases the values, personality, and overall identity of a business
🙌 Brands create recognition & loyalty among consumers
🙌 Branding increases credibility & trust
🙌 Branding will help to differentiate your business from its competitors

Follow for more social media tips 🧚🏼‍♀️

✨ 5 ways you can automate your business so you can save time to focus on scaling your business…

⌚️ Automating your business can help you save time by reducing manual tasks and streamlining processes. This can free up time for you and your team to focus on more important tasks like growing your business, improving customer service, and increasing productivity

💲Automation can also help reduce errors and increase efficiency, ultimately saving you both time and money in the long run

👀 Additionally, automation can provide you with valuable insights and analytics to help you make more informed decisions and stay ahead of the competition.

Double tap if your going to start automating so you can save time in your business ❤️

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Steal my social media checklist strategy to stay consistent online, whilst achieving your social media goals for your business..

Everyone must know by now that with the help of a checklist (whether on paper or digital) we work more productively, & we tend to stay to the order of the list, as we prioritise the most important aspects

If your unsure where to start on your business socials, even though you know what you want your desired outcome to be; follow my social media checklist to stay organised, get your work done quicker & ensure your not missing out on any steps that could be crucial to your success online!

👋 SAVE this post so you can start organising your social media to-do list in the future

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👋 Hey, you.
Instagram is filled with loads of different content, but it can be hard to keep your eyes on what's truly important. Here are some simple habits that can help you stay focused on yourself;⁣
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⏰ Prioritise your real time -⁣
Create a healthy balance between your real life and your social media. You could set aside time to scroll down the feed and times when to log out of your socials. It’s important to spend time with the people in your real life. Your family and friends need you⁣
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💫 Inspiration vs Comparison -⁣
Your regular life may seem insignificant in compared to others' triumphs and perfect moments after seeing them posted online. But keep in mind that these moments don't represent someone's entire life, and the poster is probably going through many of the same issues you are. A healthier way to interpret social media posts is to use them as motivation to strive towards your own goals rather than directly comparing your whole life to their Instagram. Everybody is on their own journey! ⁣
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❕Think before posting - ⁣
Always have a purposeful content so you engage with the audience and create connections. To make your feed engaging, encourage a community of support and positivity among followers. ⁣
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🫶🏼 Self care - ⁣
Put YOURSELF first⁣
•Ask for help by outsourcing and build a trustworthy team⁣
•Put boundaries in place⁣
•Talk to a friend ⁣
•Take a break!⁣
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🙌🙌 Double tap if this resonates with you

Double tap if your mums your superwoman ❤️

Your existing clients are a goldmine of leads. But, how can you use them to grow your business?

Your existing clients are your easiest and most valuable connection to a new client base.
So don’t forget to ask them questions, understand their needs and wants from your services, so you know what & how to market to your potential clients on social media

&& then; share their stories, before & afters, and their testimonials with your audience. As this builds trust between you both, & it shows your the expert in your industry!

Don’t forget to follow so I can show you how to use socials to turn your leads from cold to sold

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If you’ve ever wondered.. Should I invest in my business? Here’s my story…✨

❓Do you want to level up your business, but feel like you can’t afford to invest in it?

👋🏼 I’ve been there, I get it

💰 In June 2022 I invested thousands in Industry Pro course, so that I could level up my skills & follow my passion by becoming a CPD accredited social media manager. Honestly, I couldn’t afford it, I had just graduated university & I was looking after my daughter, who was 1 at the time..

🙌 Since doing Industry Pro, I’ve been able to build connections with other social media managers, mentors & people within my niche.. I’ve learnt so much since doing the course, buuuut I decided to invest again, to scale my business & my knowledge.

✨ I invested in a mentor just after New Year, 2022. has literally been my rock ever since, helping me build packages that I’m finally excited about, giving me countless content ideas and teaching me the importance of personal branding to a service provider.

🤭 You might think you don’t have the money to invest in a social media manager, but once you reap the rewards of social media marketing you’ll realise it’s worth it, & you might even wish you’d done it sooner!

📌 You’ll have more time to restore your ideal work-life balance
📌 You’ll have more time to focus on what you love doing, & scaling your business
📌 You can have an aesthetically pleasing feed, with a content strategy behind it, to attract more enquiries & bookings

📝 If I hadn’t of invested in Industry Pro, or my mentor, I would still be in the same position as I was 6 months ago, minimal clients, no steady income… wishing I had a way to scale my business & my knowledge to enable me to help women in business, just like you.

📱 I now have a waitlist for management - send me a DM with the word SOCIAL to register your interest

✔️ I do have availability for personalised profile audits that include a detailed analysis of strengths and weaknesses, plus suggestions tailored to your industry & profile - head to the link in my bio to get your audit now!

Have you ever wondered - what are the real benefits of SEO for my business?

Here are 5 benefits of using SEO for your business & what it can generate for you, if used properly

✨ Improves website ranking
✨Improves your site’s visibility
✨ SEO creates trust for your brand
✨ Helps your brand to grow
✨ SEO can help you to outperform your competitors

SAVE this post so you remember the benefits of SEO for your business

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Did you know fancy fonts in your bio are ruining your reach on Instagram?

✨ Without fancy fonts, you will be more visible! Visibility will create more opportunities, and enable you to become booked up with clients, all from organic reach!

P.s who likes my maths on slide 3? 😂

Are you a business owner online looking to save time, gain more clients, make more sales & spend more time on what you enjoy most?
DM me the word “SOCIAL” for more information

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Did you know fancy fonts in your bio are ruining your reach on Instagram?

✨ Without fancy fonts, you will be more visible! Visibility will create more opportunities, and enable you to become booked up with clients, all from organic reach!

P.s who likes my maths on slide 3? 😂

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✨ Trust yourself that you can do it, then go get it !

I started my business on maternity leave. I did not want to return to my 9-5. I saw Industry Pro course and I knew this was for me!

6 months later..

I done alllll the research, on my niche, on canva, and all the rest

I can honestly say it’s been such an amazing journey, and I love that I’ve built a community of over 500 followers who love to see my content!

So, I want to thank each and everyone of you who support me, because when you support me, your supporting a small business, and most of all my little Gracie!

3 essential marketing skills that will help you when it comes to social media..

👉🏼 Over the last few months I’ve seen local business owners give up on social media marketing. I believe they’re making a huge mistake since social media can be an incredible driver of leads and sales as its a growing industry in itself. Luckily, social media marketing doesn’t have to be such an impossible task. With practice, patience, and a few tips, you can create a marketing strategy that works for your business, & generates amazing results!

✨ Clarity on your why -
why do you want to help your target audience?
✨ Clarity on your audience -
who is your target audience?
✨ Specialise and socialise -
building a community of other people within your industry to share your perspective on things, and take in other ideas

We all know as business owners that we don’t need experience in marketing to be able to market services to our ideal clients. Buuut - with these essential skills you will be able to reach your target audience and boost sales in your business effectively.

Save this post so you can improve on your marketing skills, boosting those leads & sales!

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