Poke Marketing

Our logo design for the was featured in as one of the best logo designs of 2024 so far, and we have to say we agree with them😉

Thanks to Creative Bloq for the feature. Check out the link in our bio to read the article.

DESIGNER SPOTLIGHT: Mark Harrington, Creative Director

Football is important. As a game, yes. But more so in its role in society. Football is a part of so much of people’s lives. Football creates impact, for the better. It represents positivity, when there’s so much negativity. It disrupts, when change is needed. It evokes and prompts emotions like nothing else. Its creativity is why it’s rightly known as The Beautiful Game.

England’s National Football Museum exists to house and harness the power of football, to share stories that influence, to showcase culture and involve and motivate people to creatively partake. It is the place to experience football in all its glory. So it deserves a brand that reflects this.

The new branding encompasses a redesigned logo, updated typography, colour palettes, a distinct tone of voice and new photography. These elements are now prominently featured across all of the museum’s literature, website and building signage.

Visit our website to check out the full case study (link in bio).

We are so excited to speak at ’s Northern Marketing Festival in Manchester on the 26th June. This event is the perfect opportunity to show off the fantastic talent and creativity that the north has to offer and we are honoured to get to be a part of it.

Our MD Nicola Docking will be joined by Janine Ross, the Marketing and Communications Director at , to discuss our rebrand of National Football Museum. This talk will unpack how we have explored themes of experimentation, play and creativity to bring the Football Matters brand to life and appeal to not only football fans, but a much wider audience too.

We are incredibly proud of this rebrand and are looking forward to sharing our strategy and insights into what brought this new brand to life. Tickets are now on sale at the link in our bio.

An amazing evening at the premiere of our friend ’s new short film, The Programme. The film tackles themes of loss, grief, and loneliness through neurodivergent eyes, questioning what a “typical ideal” means.

We were sponsors of the film, and were pleased to play our part in getting this powerful message to the big screen. Designing the graphics and logo for the film was a first for Poke and seeing it all come together in context for the first time was a proud moment.

A well deserved congratulations to Sam!

Something that is incredibly important for us when we work with our clients is that we build a brand that they are proud to have as their identity.

A business must embody its brand in every aspect. Not only to build trust and credibility, but to remain authentic and encourage people to feel a connection to the work that they do. If a business doesn’t live and breathe its brand, people won’t resonate with it.

We work with our clients to ensure that we are creating something impactful, and something relevant.

Check out the brand video that we created for our client to see how they live and breathe their brand (link in bio).

Our MD Nicola Docking is featured in ’s ‘Two Minutes With…’ feature. In this article, Nicola talks through her role at Poke, her career, and some of her favourite things. Check out the full feature at the link in our bio.

Beautiful stories deserve beautiful book covers

Earlier this week, our Creative Director Mark directed a brilliant photo shoot for our client, What To Do. It was a fun and memorable experience for all, with dancing, singing, modelling and acting. Everyone spent the day with huge smiles on their faces.

We’re looking forward to seeing the final images and videos.

We kicked off 2023 with exciting new work, attending some brilliant events, and featuring in a great article from Prolific North!

Find out more about what we got up to in January via the link below ⬇

News page | Poke Marketing What I’ve Learnt: Andrew Binns Our Managing Director, Andrew Binns recently shared the lessons he has learnt throughout his career in Marketing. From his luckiest break to his best failure. Find out what he has to say, here .

Major office envy today visiting and the beautiful artwork from

Our Head of Strategy, recently recorded a brilliant podcast for ‘An Hour With An Indie’, where she talks all about customer buying personas in the Hospitality sector, how they’ve been impacted by covid, the cost of living crisis, food price increases and Gen Z as adult customers.

The podcast is out now on Spotify, Apple music and Google! If you’re interested in learning more about this topic, make sure to check it out via the link in our bio. You can also find out more and even download our own audience insights via ‘a letter to Liverpool’s Hospitality Industry’ on the ‘news’ section of our site.

A big thank you to for having Nic on the podcast!

Our Christmas night out was definitely a night to remember! With a lovely meal at and a Poke takeover of their Photo Booth 😆

Looking very festive in the Poke office! 🎄

Thank you to for having us at your showcase event at the . It was fantastic to see our branding come to life!

We had a great evening celebrating students and graduate entrepreneurships across Liverpool City Region whilst enjoying great food & finishing the night off with drinks and fantastic live entertainment 🎵🎤

The hospitality sector in Liverpool is struggling. Badly. Lets not allow the incredible news about Eurovision paper over this fact. Monday to Thursdays hotel room bookings are as low as they've been for a long long time; lower than many of our competitor cities around the UK. Bars and restaurants are struggling during the week; often making the tough decision to not open during quiet periods.

But why? Why is such an important word and here at Poke its a word we love. It allows us to question, to challenge and importantly, come up with answers.

Key to understanding why Liverpool is facing this issue is achieving insights into the diverse and multiple audience types this city needs to attract. Segmentation is not a marketing buzzword; it's the cornerstone to any strategic planning. And we don't see much of it in Liverpool. So we have done it. We are releasing our Insights into Audience Engagement report. And we're giving it to our lovely hotels, our fantastic bars and our award winning restaurants. For free. Because we all need our hospitality sector to thrive right?

Link in bio

This year’s Northern Agency guide has arrived and you might spot a familiar name… 👀

A big thank you to Prolific North for featuring us. It’s so rewarding to see our work amongst the other leading creative agencies along with the best digital, PR and integrated agencies in the north.

This year’s Northern Agency guide has arrived and you might spot some familiar faces… 👀

A big thank you to Prolific North for featuring us. It’s so rewarding to see our work amongst the other leading creative agencies along with the best digital, PR and integrated agencies in the north.

Meeting the newest team member 🐾 luckily the rest of the team were more enthused with what we had to present today! ➡️😴

The news is out! We are very pleased to announce that we are working with 🥳

We have recently been enlisted to rebrand Britain’s biggest religious building and eighth largest church in the world and we couldn’t be more thrilled. We are so proud to have been trusted to deliver such an important project for this historical landmark and we’ve already embarked on some exciting work.

We can’t wait to share the results of the rebrand early next year 🎉

Keep your eyes peeled in todays for our Head of Strategy ’s column about how Merseyside is viewed from a creative marketing perspective 👀

Do you agree Liverpool is due its moment in the creative spotlight on a national and global level?

A lovely evening meeting some of the other nominees for the hosted by

We’re looking for an all-round, ideas driven Junior Designer to join our team here at Poke. Someone who understands that behind every beautiful piece of creative is a big idea.

Teamwork and collaboration are at the heart of our business offering. There are tight deadlines, fast-moving projects and clients who only demand the best from us – but if you are the sort of person who thrives in this type of business then we’d love to hear from you.

To find out more or to apply check the link in our bio

We had a fantastic time today at for ’s new members lunch!

We spent the afternoon networking, whilst digging into some delicious food and taking photos of the corporate event (you can also see the brochures we designed in the first image!)

Thank you for having us!

Tonight we’re at the Champions Awards, where we’re finalists for Small Integrated Agency of the Year! What a night 🎉