Veracity Trust Network

We are delighted to announce that we are this year's headline sponsor for Fashion Fiesta CIC

Fashion Fiesta is a charity fashion show and competition for independent and upcoming fashion designers from across the Yorkshire region.

We are looking forward to an amazing evening, raising funds for a great cause!

We're excited to have our sponsors back. Fashion Fiesta is a fun evening for everyone for businesses to meet, mingle and raise vital funds for charity this year Children's Heart Surgery Fund

Welcome back to our headline sponsor Veracity Trust Network and our Event Manager sponsor SHOO

Photo credit Capricorn Photography

Here are The Founders - Stewart Boutcher - Veracity Trust Network and Chris Morris - SHOO

BIG NEWS!

Just in case you haven't noticed, we have rebranded Beacon to be Veracity Trust Network, and in addition to stopping those pesky bots from clicking on your adverts, we now stop them from trying to infiltrate your website!

Find out more at: https://veracitytrustnetwork.com/pioneering-tech-company-unveils-rebrand/

Team Beacon is led by its founders and senior staff, all committed to the principles of transparency, honesty and integrity in the digital sector.

Find out more about the team, and how they can help you beat - https://www.thisisbeacon.com/team/meet-our-team/

OTTY deployed Beacon’s click fraud protection across its paid campaigns and within just two months, we drastically reduced their invalid bot traffic by 60%

Read the full case study now - https://www.thisisbeacon.com/case-studies/otty/

Here at Beacon, we will help you accelerate client campaign performance by preventing click fraud on the campaigns you run across PPC & paid social.

Find out how much you are losing to the bots with our Agency calculator - https://www.thisisbeacon.com/agency/

Back in April 2020 Beacon’s Nigel Bridges and Stewart Boutcher made a special visit to the Leeds Businesses Podcast to chat with hosts Rudy Heywood from Famous Wolf Social Media Agency and Steve Twynham from Inspire Radio.

Listen to the full podcast - https://www.thisisbeacon.com/blog/digital-marketing/the-battle-against-the-monster-bots-podcast/

Happy New year! Looking to in 2022? Get in touch with Team Beacon today and find out how - https://www.thisisbeacon.com/

10X boost your Facebook ads

🤖Develop your campaign using Climb Online ADE Framework
🤖A best practice to structure your account
🤖Ad creative and how to A/B test
🤖How ad fraud is killing your campaign and what to do about it

Download here - https://www.thisisbeacon.com/guides/10x-boost-your-facebook-ads/

The team at SHOO wanted a social PPC tool that would give them more in-depth analytics, and something that the whole team could use no matter what their technical ability.

Read about how Beacon ticked the box for a ‘no coding’ social PPC tool - https://www.thisisbeacon.com/case-studies/shoo-social-media/

The pandemic has had a fundamental effect on the way people interact and this is reflected in many of the digital marketing trends of 2021...

Let's take a look back on a year in Tech, shall we? - https://www.thisisbeacon.com/blog/digital-marketing/digital-marketing-trends-2021/

With the coming back just in time for Christmas 2021 WTF are we going to do about WFH?

Read our guest blog by Digital Marketing Hub speaker Gareth Healey - https://www.thisisbeacon.com/blog/industry-insight/wtf-are-we-going-to-do-about-the-wfh-question/

Whether you’re a freelancer looking to find new clients and opportunities, or an experienced manager in the market for a new job, LinkedIn advertising offers the tools you need to connect with other people and businesses.

Read our latest guest blog by Shoo Social on why you should be using LinkedIn Ads - https://www.thisisbeacon.com/blog/industry-insight/why-b2b-marketers-should-use-linkedin-advertising/

10X boost your Facebook ads

🤖Develop your campaign using Climb Online's ADE Framework
🤖A best practice to structure your account
🤖Ad creative and how to A/B test
🤖How ad fraud is killing your campaign and what to do about it

Download here - https://www.thisisbeacon.com/guides/10x-boost-your-facebook-ads/

When we first saw Beacon, we were probably not a typical customer, in that it was the ability to quickly and simply generate attractive PDF campaign reports and comparisons that was the biggest draw for us. With the added benefits around bot detection as a bonus!”
- Jon Davies, Chatter Communications.

Read the full case study here - https://www.thisisbeacon.com/case-studies/beacon-improves-client-reporting-for-agency-chatter-communications/

Here at Beacon we support our customers with a personal service and a smile, Learn more about why and how - https://my.mtr.cool/ofbymhrann

We are proud to announce that our commitment to transparency in advertising and active action against click fraud has seen us achieve Verified by TAG status.

Read about why matters in our latest blog - https://my.mtr.cool/mvlhflawmj

Team Beacon is led by its founders and senior staff, all committed to the principles of transparency, honesty and integrity in the digital sector.

Find out more about the team, and how they can help you beat - https://my.mtr.cool/iztkmyypvm

Here at Beacon, we will help you accelerate client campaign performance by preventing click fraud on the campaigns you run across PPC & paid social.

Find out how much you are losing to the bots with our Agency calculator - https://my.mtr.cool/jdqdnjlaij ⭐

We are extremely proud to have won this year’s B2B Marketing Expo Innovation Award for Best Marketing Tool.

🏆This follows the recent win of the 2021 Prolific North Best Martech Innovation. 🏆

Read all about our latest wins on our blog - https://mtr.cool/ncfnehjnpq

What do you get a this ?

What about newest launch - work accounts? This can’t come some enough for businesses. Of course, the announcement also comes with a few reservations.

Read our latest guest blog - https://mtr.cool/hodceshesu

Are you getting the most out of Beacon and your online marketing activities?

We’ve got you covered. From PPC to advanced dynamic links, it is all there for you in our repository of guides https://mtr.cool/mjcmwewewa

In contrast to last year’s celebrations, the 2021 season has kicked off with everything from alien visitations to “Christmas to Savour” ad featuring Etta James’ track At Last.

Check out our Christmas advert low down now - https://mtr.cool/jcwodataym

Top tips to tackle on

🤖What is ad fraud on Facebook?
🤖Real-life example of ad fraud detected on a Facebook campaign
🤖Six ways to tackle ad fraud on Facebook

Download here: https://mtr.cool/scednehuiw

Facebook’s announcement that it is now Meta is creating ripples throughout the advertising and digital marketing world. But what is the Metaverse and how will it affect advertisers?

Read our CTO Stewart's latest blog now to find out - https://mtr.cool/kzvwodwjfc

Christmas is coming and this year you can't forget your PPC campaigns!

Here at Beacon, we have put together a Checklist Just for you. Is your PPC Campaign ready for the festivities?

It is starting to look a lot like Christmas! ❄️🎄

Will you be joining us at the event next week? ❄️You still have time to book on if you haven't already! - https://mtr.cool/mfcyceziqi ❄️

We are extremely proud to have won this year’s B2B Marketing Expo Innovation Award for Best Marketing Tool. This follows the recent win of the 2021 Prolific North Best Martech Innovation.

These awards recognise and reward the very best innovations in marketing technology in the UK and so we’re extremely proud to have been selected.

Read more about our recent wins on the - https://mtr.cool/kmnanlgqbr

Did you know that more than three million businesses around the world use and its tool to market and advertise themselves?

Read our latest guest blog 📝by Shoo Social 🌿 to learn more about Facebook Ads manager - https://mtr.cool/sklrbqkjiw

Team Beacon is lead by its founders and senior staff, all committed to the principles of transparency, honesty and integrity in the digital sector.

Find out more about the team, and how they can help you beat https://mtr.cool/faelsunnmu

Did you miss Lotta Eloholma, Head of Paid Social at and Stewart Boutcher CTO of talking about how to 10X improve your Facebook campaign performance?

Well why not watch it back now on demand - https://mtr.cool/vtwgcdumwa

Fake clicks – real consequences. The ultimate guide to bot traffic

🤖Understand what bot traffic is and the impact it has on your PPC spend
🤖Learn how to distinguish good bots and malicious bots
🤖Discover steps you can take immediately to beat bad bots

https://mtr.cool/ofqpnqdycs

We’re excited to have been chosen to be part of Tech Nation’s International Growth Programme 2.0 for Southeast Asia, an exclusive network of high-growth UK tech companies ready to internationalise!

Find out more here - https://mtr.cool/nfibzpofgd

OTTY deployed Beacon’s click fraud🤖 protection across its paid campaigns and within just two months, we drastically reduced their invalid bot traffic by 60%. 🤖

Read their full case study📑 on our website now - https://mtr.cool/ymcxdklnes

The final is here and we are finishing on one of our favorite webinars.

How Poor Quality Data Impacts Marketing Decisions

A masterclass from our CEO, Nigel Bridges. You can watch the webinar right here - https://www.thisisbeacon.com/webinars-and-videos/how-poor-quality-data-impacts-marketing-decisions/