THE HOUR

High-quality, plus-size occasion wear that is designed to make you feel comfortable and chic 🖤

SUMMER SHOPPING EVENT 🌞

and Invite you to an exclusive shopping event at their Mayfair boutique.

Browse the new Sumer collection & enjoy exclusive discounts with drinks & canapés.

WHEN?
Wednesday the 19th of June 2pm-8pm.

WHERE?
The Hour & Blue
10a St. Christopher’s Place
W1U 1NF

We can’t wait to see you there!! 🥂

Summer fashion but make it inclusive... Discover our range of beautifully crafted Summer dresses available in sizes 12-28 💚

It’s incredibly important that your workwear is as comfortable as it is chic, which is why we designed the Tencel Black Dress.

The Tencel Black Dress has a classic A-line silhouette and is cut mid-length to drape in a flattering, fluid way. It comes with a belt to cinch the waist and create an hourglass silhouette or to be worn as a poetic necktie. Made from a soft twill Tencel, it will keep you cool on sunny days 🖤

It’s all in the details...

The Black Tweed Jacket is a Spring/Summer wardrobe staple that can be added to every outit to keep you warm and chic o those cooler Summer evenings 🖤

It’s incredibly important that your workwear is as comfortable as it is chic, which is why we designed the Tencel Black Dress.

The Tencel Black Dress has a classic A-line silhouette and is cut mid-length to drape in a flattering, fluid way. It comes with a belt to cinch the waist and create an hourglass silhouette or to be worn as a poetic necktie. Made from a soft twill Tencel, it will keep you cool on sunny days 🖤

Flattering Summer dresses are here 🌷

The Fantasy Garden Print Cotton Tiered Maxi Dress is made with 100% Liberty Print Tana Lawn Cotton. Printed with a fantasy garden motif, it has long sleeves with pink mother of pearl buttoned cuffs and shirt style buttoned neckline.

Falling to a swishy tiered maxi hem, this dress comes with an optional matching belt for a beautiful finish. Use a belt to cinch the waist and create an hourglass silhouette.

Tap to shop 🛍️

Celebrate the artistry of your curves 🤎

Our Chic Crème Blouse has been made in England from luxurious Italian cady fabric. The oversized blouson sleeves are cinched at the cuffs to create shapely volume. Tuck yours into THE HOUR’s Panelled Leather Midi Skirt or use the belt to define your waist 🤍

It’s all in the details... All of our pieces are crafted with curves in mind, using our specially developed tailoring technique, created for the fuller figure ✎

Luxury that fits 🖤

Visit our luxury, inclusive fashion boutique at 10a St Christopher’s Place, London 📍

Where opulence meets inclusivity.

Detail matters on fetching necklines, distinctive sleeves and body-skimming shapes that flatter with our range of dresses 🖤

From architectural curves to the curves we celebrate, our fashion transcends boundaries. Embrace the beauty of curves in all its forms.

📷 Credit: Claire Heffer Design

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SALE | New items added and up to 60% Off

Merry Christmas!
THE HOUR Team wishes you and your loved ones a shared moment of love and joy this festive season.
🎨 Salvador Dali Christmas Card 1971

Shop our Black Friday event online and in store! Use code BF23 for 20% Off including Sale.
Offer ends soon.

As a loyal THE HOUR follower, you get to shop our Black Friday event before everyone else.
Use code BF23 for 20% Off including sale.
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Expertly tailored from Italian wool-blend fabric, this versatile Black Embellished Coat has a loose fit and features a beautiful handmade beaded fringe on the pockets for added glamour.

Precision, proportion and careful sculpting have helped us put shape back into plus size women’s clothing. We are adept at cutting for curves whether it’s balancing proportions or shaping the waist to accentuate the sweeping arc of the female form. Ours is a bespoke approach that involves ingenious pattern cutting techniques and a preference for textures that feel soft against the skin such as silk, viscose and wool mixes of the finest quality.

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Elevate your wardrobe with classic styles that are reimagined with modern details and cut for curves.

Art by

Experience with our Burgundy Embellished Coat. Elevate your style and embrace the warmth and elegance of Italian craftsmanship.

Have you seen our bestselling jacket in new colours yet?

Elevate your wardrobe with modern style! Invest in outfits that effortlessly blend office chic and glamour. THE HOUR collection is designed to enhance your curves and boost your confidence. Discover the perfect fusion of fashion and function today!

Introducing luxury redefined: our exquisite, new clothing line, celebrates every curve with confidence and style. Discover the allure of fashion tailored for you with our Chambray Fluid Denim Trousers in Blue

Elevate your style with our empowering shirt dress collection. From business meetings to casual brunches, our versatile designs embody chic, comfort and elegance. Discover your perfect fit today!

Fantasy Garden Print Cotton Tiered Maxi Dress is made with 100% Liberty Fabric and is available in both midi and maxi lengths to suit your style.