Pho

We have seen some conversations this week about a trademark related to our brand that has been misunderstood.

Our founders opened Pho to pay tribute to the national dish of Vietnam, after they fell in love with it during their travels. Let us categorically say - we would never attempt to trademark this dish. Like so many of you who have shared passionate comments about this, we believe that phở doesn’t belong to anyone but the people of Vietnam.

It’s true that we hold a registered trademark that relates to our brand identity and logo, but this does not limit any other business to use the word phở in their name. More than 50 other businesses in the UK currently also hold a trademark that relates to the word phở. As for any claims that we are suing Vietnamese businesses, this is simply not true.

Pho exists because we love phở and want as many people as possible to enjoy it too.

We understand why confusion with our trademark has caused some people to be upset and we hope this clarifies our brand’s relationship with phở and other local businesses.

We want to say a huge huge thank you to everyone who entered our raffle and donated to support the people affected by Typhoon Yagi in Vietnam. Thanks to you, we have raised over £11,000 which will go directly to the Vietnam Red Cross Society’s relief and recovery support in the area.

Congratulations to the winner of the raffle - a Red card is coming your way!

*HUGE ANNOUNCEMENT*

Pho season has officially started! 🍜☔️

3 cities 🔥 3 days - last week we took The Pho Fix on the road, curing Freshers hangovers and feeding hungry students in Nottingham, Liverpool and Manchester. From now until 31st October we’re offering 25% OFF FOOD JUST PHO STUDENTS!

Available in Birmingham, Bournemouth, Cambridge, Canterbury, Cardiff, Cheltenham, Edinburgh, Exeter, Glasgow, Guildford, Kingston, Leeds, Leicester, Lincoln, Liverpool, Manchester, Milton Keynes, Norwich, Nottingham, Oxford, Plymouth, Portsmouth, Reading, Sheffield and York.

T&C’s apply, must show a valid student ID. Eat in only.

Earlier this month, Typhoon Yagi, one of the strongest storms to hit Vietnam in three decades, caused widespread damage and loss of life across northern and central parts of the country.

To raise funds for the Vietnam Red Cross Society, we are raffling off a Pho Red Card (that’s FREE food and drink for the cardholder + a mate until December 2025).

A £5 donation gets you a ticket, and 100% of the funds raised will go directly to VRCS relief and recovery support in the area.

Buy a ticket here:
https://shop.phocafe.co.uk/shop/pho-red-card-raffle. Thanks in advance 🫶

Pho Greenwich opens on Friday and it’s FREE PHO DAY! No bookings, just come along. We’ll be serving all day until stocks run out.

📍 18 Greenwich Church Street

The collab you never knew you needed...introducing the Pho’nut. Filled with condensed milk ice cream, topped with crispy rice paper and drizzled with loads of our PEANUT SAUCE. Available for the next two weeks at all doh’hut sites.

Our restaurants are closed today as we bring all of our teams together for our annual summer party! Everyone works so hard year round and today we say a massive THANK YOU and LET’S PARTY! ❤️❤️❤️

Friday Pho Day 🙌🏽

Last chance to get your chopsticks on our summer specials! Including this tasty AF Turmeric Fish & Dill 🐟🥢

People only smile like this for our peanut sauce 🥜❤️

Anyone else craving health after that bank holiday? 🍜🤕

Comment your go-to Pho hangover cure!

Which one are you? 👀

Last taste of summer…

Espresso martini who? Try our Cà Phê Martini. ☕🍸

Mixed with Hà Nội vodka, Vietnamese coffee and condensed milk 🤤

Go on, ask us about our beef broth 🍜👀

Just go pho it ✨

📣 Liverpool 📣 back by popular demand, our Restaurant Week Menu! Get a drink, prawn crackers & a main for £15. Weekdays from 12-6pm. Book or walk in. Check out the menu at the link in bio.

How gorgeous is this customer?! We're dog friendly in all of our restaurants 🐶

Wok it like it’s hot: Dive into our irresistible summer special...spicy wok-fried clams in our lemongrass broth! 🍲🔥

Liverpool, we’re hosting a summer roll masterclass with .uk!!

We’ve teamed up with the legends at THIS to bring you a plant based evening of dreams. You’ll learn the art form of rolling the perfect summer roll, sip on prosecco and snack on an endless supply of prawnless crackers 🦐

Spots are limited so head to the link in bio to book your space 🫶🏼

Location: Liverpool Castle Street
When: 6pm, 7th of August

Can’t wait to see you there!!

NEW Prawn & Pomelo... possibly the BEST salad in the world. Spicy, sweet, salty and sour... it's 10/10 🍤🍊

Inspired by the ICONIC Hanoi dish Cha Ca La Vong, our new Turmeric Fish & Dill over bun noodles, topped with chillies and peanuts will BLOW YOUR MIND! 🍴🌿

Time for noodles and cocktails in the sun ☀️ 🌞