Love Lifestyle

It’s here! 🙌

Supercharge your property business in 90 minutes! 🏡

Mastering Visibility, Connections, and Content for Explosive Sales!

Only 4 spaces available for August 2023, you can also book now for September 2023.

Ready to transform your property entrepreneurship journey!

Property Investors, Estate Agents, Architects, Interior Designers, Holiday Home Owners… I see you.

Its time to unlock the keys to...
* Targeting your dream audience.
* Forging unbreakable connections.
* Unleash a content strategy that fuels unstoppable sales growth!

Click here for further information: https://linktr.ee/helen.lovelifestyle

Ready to supercharge your property business!

Social Media Security… Are you savvy?

It is so important now more than ever to secure your social media accounts.

If you don’t know how to protect your sensitive data online, take a look at my 5 tips below:

1. Change your password frequently to something strong
2. Use at least Two Factor Authentication (2FA), or Multifactor Authentication (MFA)
3. Close old accounts you don’t use anymore.
4. Manage your privacy settings to only share the information you want others to see
5. Be cautious when accepting new requests, just in case they are a fake account.

Social media security is one of the tasks I look at on a social media audit, to help you create a strong social media presence, boost your profile, and increase engagement to bring in leads and drive sales.

Do you want a Social Media Audit? Book in with me today. 🙋🏼‍♀️

Property people… Are you creating content that appeals to your audience?

Appeal to the pain points of your target audience; rather than explaining features of the property, describe the benefits of living there and how it could make them feel because emotion is a big factor in buying a property. Helping potential buyers imagine the property as their own will encourage a good offer.

Surprise and wow your audience with a fabulous feature of the home or stage an alfresco dining scene and ask them to imagine themselves sat there. Describe the location and setting, with its benefits of being near amenities, schools, or the coast.

As a Buyers Agents in my previous role, I went to a viewing and the agent had staged the property for the client, it is a service they offered, and it really works! Be open to suggesting Home Stagers to the vendor to help you sell a property. You will sell it for more.

Are your images light, bright and professional?
Does your social media include a mix of photos, video tours, lives, and images or videos of you?
People buy from people they like and trust so images and videos of you help to build likeability and trust. Be the expert for your area. Be consistent and keep showing up.

For more tips, support and advice book a power hour with me.

Are you a property professional looking to elevate your online presence and build a strong brand on social media? 🏡📲

Discover 10 essential steps to unlock the potential of your property brand.

From showcasing your lifestyle to providing valuable content, these tips will help you connect with your audience and establish yourself as a trusted authority. 🌟

Don't miss out on this resource designed specifically for Property Professionals. Start building your brand today and watch your online presence soar! 💪

https://www.lovelifestyle.org/10-steps-to-building-your-property-brand-on-social-media/

90% of consumers watch videos on their mobile phones.

I am a big fan of using video in property marketing and you can do it all on your mobile phone.

Top Tip: use a Gimble and microphone to shoot video if you’re doing it yourself.

Videos are engaging and shareable.
The power of video engages your audience better than photos and text and people are more likely to share your video than an image and text post.

You can experiment with different types of video for your social media:

* Property tours
* Behind the scenes videos
* Before v after videos of your renovations
* A big launch video
* Interview video
* Live

Which platforms should you use?

YouTube is the most popular platform for long-form video.

Instagram is the most popular platform for short-form video, e.g Reels. However, you can share your reels to Facebook and Linked In.

Videos help you to create a strong connection with your audience, especially if you regularly appear in them; you are giving your audience a chance to get to know like and trust you, which leads to increased engagement, leads and sales.

Book a power hour with me and ask for the Video Hour to explore video for your business, to help you become social media confident for video content.

Are you an Estate Agent who wants to boost your profile on social media?

You’re posting regularly and share your listings, however, you’re struggling to get traction and you run out of ideas for posts, so here are 5 ideas which can be text or video presented: -

1. Provide a monthly market update on your area, what is selling? What’s happening with property in your area, what’s working and what isn’t? People want to know what’s happening in the area.

2. Video is the best way to promote your property, however, ensure the property is light and presented well. Use a gimble for steady visual and don’t forget to create some nice reels on Instagram.

3. Show behind the scenes; take photos and videos of your video tour, show people how you do it, people love this, and it helps to build trust with your audience.

4. Share your own tips; use your experience in property to share your experience with your audience. Share positive tips and what you would do differently.

5. Show your audience how to get the most out of their home before they list – decluttering, staging, and styling tips will help your audience to present their homes nicely for sale.

Do you want more support on social media? Get in touch. Book a discovery call or power hour.

Have you used Link Tree?

Linktree is a tool that allows you to share multiple links on social media.

It is helpful for Instagram where you can’t share weblinks in posts, only in your bio or story, however, it has grown in popularity and people use it on all their social media platforms today.

So how does it work?

Link Tree creates a landing page where you can add multiple links, such as your website, articles, blogs and more.

There is a free and a premium option starting at £4. The free option has many features including change the colour of the landing page, adding a profile photo and adding as many links as you want. You can then share this landing page on your social media platforms. I have used the ‘Features’ section for this.

There are other link sharing tools such as TapBio and LnkBio, I haven’t tried these, so if you use them could you please comment below with your thoughts.

Alternatively, you can create a landing page on your website containing links and direct your audience there, it is after all where you want them to be.

I have created 3 landing pages on my website and added them to my Link Tree; they are guides to help property professional become more confident on social media.

If you would like these free guides, you can download them from my Link Tree here: https://lnkd.in/edvGtzGe

Are you in property, posting on social media but not getting any traction?


Attention, property professionals! 🏡📲 Unlock the secrets of social media success with my guide tailored especially for you.

From increasing brand awareness to fostering meaningful relationships and driving sales, this resource contains 6 valuable steps to elevate your social media game.

Don't miss out on this opportunity to boost your online presence and stand out in the competitive property market. Get ready to revolutionise your social media approach and take your property business to new heights!

Download my new guide ‘Mastering your social media in property’ here: https://www.lovelifestyle.org/mastering-your-social-media-in-property/

Today is New Conversation Day.


I am very social and enjoy starting new conversations and building new relationships. I recognise that this isn’t the same for everyone, however, new conversations in business can lead to community and working friendships.

This photo was taken on a shoot with Aisling Magill Photography, when a local resident started talking to us, Aisling continued to take photos; it was a lovely moment. New conversations create nice memories.

The idea of a new conversation in business is to learn more about each other, to build relationships so if you want to start new and exciting conversations today, connect with people whose industry, business or profile resonate with you and see where it goes.

I’m going to two networking events today so I’m looking forward to starting new conversations.

A new conversation last week with a lady on social media has led to a zoom call today which I am very excited about. We connected over a love of Property, Marketing and Travel.

Have you had some good conversations recently? Are you starting new conversations today?

Why do property professionals need to be on social media?

Social media has revolutionised the property market, it provides an effective communication platform and it is an excellent marketing tool for property businesses.

Social media is also the best way to connect with potential buyers and partners, and grow your business online.

Here are 5 reasons why you should use social media as a property professional:

* Create Brand Awareness
* Build Strong Relationships
* Connect Seamlessly with your CRM
* Foster Instant Engagement
* Targeted Advertising for Your Audience

If you’re not getting traction on your social media, you have run out of ideas for posting, or you would like inspiration book a Power Hour with me.

Photo - this property is for sale in Somerset. https://nestassociates.co.uk/property/5-bed-for-sale-in-8-back-lane-middlezoy/525710

“Be something to someone, not everything to everyone”

This was the first thing I learnt in business; I was trying to talk to everyone in my posts but my messaging was confusing people.

Why is it so important to niche? Here are 3 reasons to niche:

1. A niche helps you establish a loyal customer base.

2. A niche allows your target persona to identify your product/service and brand and know that your offer suits their needs.

3. Focusing on a smaller target audience lets you concentrate on the quality of your customer service and establish a long-lasting relationship.

Having a niche is important because if you try to talk to everyone on your social media then your overall marketing and message won’t speak to anyone.

A niche is a unique way to make an impact on the people you really want to help. Standing out and specialising in your speciality makes a lot of difference to your clients. Your ideal client is important for your business because without one you won’t have a business.

If you need help to niche to a specific audience in your property business, book a power hour with me. 🙋🏼‍♀️

One question I have been asked a few times recently is…. How do you know which platforms to use for your property business?

To understand this first you should…

⭐️ Consider your company personality and brand
⭐️ Consider your audience and target persona
⭐️ Understand each platform and its capabilities
⭐️ Research your competitors

Do you have any competitors doing well on a particular platform? If they're visible, that's a strong sign you have a potential audience on that platform.

Top Tip: Choose the best platforms which represent your brand and audience.

Want some help? I can support you to identify your platforms to get you on track, posting regularly and driving your brand. Book a discovery call today.

I’m offering property professionals a power hour.

If you book in with me, you can use the hour as you wish.

What do you want to concentrate on?

* Content planner
* Choosing the right platforms
* Post ideas
* Linked In, Facebook, Instagram tips
* Social media Q&A
* Canva
* Instagram reels
* Getting traction on Linked In
* Facebook groups
And more!

Who is it for?
Property professionals; such as Estate Agents, Investors, Developers, Architects, Holiday Let, Property Management, Lettings Agents, Interior Designers, Surveyors.

What’s included?
Pre-consultation questionnaire
One-hour video call on Zoom
Recording of session
Notes and follow up resources discussed during consultation, sent via email

How does it work?
Send me a DM and ask me for a power hour. Buy your session and you’ll get a link for a zoom call and a questionnaire to allow me to prepare.

Price £99

Not ready for a power hour?
Book a discovery call and let’s chat. Leave me a comment below or DM me. 🙋🏼‍♀️

Are you a property professional who wants to be more visible on social media but you don’t know where to start?

Here are 3 things to do before creating social media posts: -

* Create SMART goals.
* Identify and learn about your target audience.
* Create value, lots of it!

When I started my business, I came from a sales and marketing background, selling and promoting products, I now provide a service, however, the rules are the same.

Understanding who your target audience is, is essential. Create a persona!

Be something to someone, not everything to everyone. This was the first thing I learnt, to niche.

Then create a lot of value; follow the 80/20; 80% value: offer a solution to their problem, entertain them, or provide advice and tips. 20% promote your business.

Over time you will build up a library of blogs, guides, and articles you can share on social media for your ideal client, who you will talk to directly with your social media posts.

Do you enjoy social media for your business? Has it worked for you? Or are you feeling frustrated with it and need some help?

Are you a Property Professional?
Are you doing the basics on Social Media?

Here are 20 social media hacks to help you get on track, boost your profile and increase engagement: -

https://www.lovelifestyle.org/20-social-media-hacks-for-property-professionals/

Need more support? I offer a monthly subscription, ad-hoc project support and 121 coaching to boost your confidence and proficiency in online interactions. Ask me for more information.🙋🏼‍♀️

Calling all Property Professionals…

Estate agents, Architects, Developers, Investors, Surveyors, and anyone working in Property.

I am passionate about property, and I have worked in the industry for a few years now, I have built a large contact book of trusted property people and I have attended many property networking events.

Property Professionals were telling me that they don't enjoy marketing and social media, preferring to spend time, energy and focus on finding deals, sales and clients.

I am utilising my experience of property and love of all things marketing, particularly social media, to offer outsourced marketing support for Property Professionals.

Watch this space for more information, tips, advice, and tailored packages I offer to free up your time, boost your profile, build your followers and increase your engagement.

If you would like to know more please get in touch.

Helen

Hello! 🙋🏼‍♀️

What a year 2022 has been in the property world and in business.

With limited time, I have made the decision to move away from Facebook business and concentrate on Linked In.

I’ll be around on instagram for a little longer too, feel free to follow me there .lovelifestyle.

Phone: 07548 761785
Email: [email protected]

Thank you for your support here the last 3 years 😍

Helen x

Helen’s Property Tips!

“What extra things do I need to look out for when viewing a property in winter?”

Viewing property in winter is a very different experience to viewing in summer. Viewing a property at its worst can be a good thing because if you still love it then, imagine how much you will love it in the sunshine.

If it is raining, check for leaks, damp, condensation, and peeling wallpaper; check radiators are in good working order too, no leaks or rust. Are there thermostats to control the temperature. Test the water pressure by turning on the taps, do ask the agent or vendor about this first.

If it is cold, check for drafts, and understand the heating system, how old is the boiler? Is it mains gas or is there an Oil or LPG Gas tank?

It is good to understand the utility bills at this stage too, the EPC can be helpful, but I have found that they aren’t always accurate.

Make sure you do go outside to the garden, no matter the weather and ask for a second viewing if the weather prevents you from accessing every part of the property.

If you need support to move home, get in touch [email protected]

I love this quote. Whether you need more space, you are downsizing, or you have a change of circumstances, your home needs to work for you.

https://www.lovelifestyle.org/relocation/
https://www.lovelifestyle.org/propertyfinding/

This is Kingswear in Devon, taken from Dartmouth.

Dartmouth is a beautiful historic town situated on the west bank of the beautiful River Dart in an area of outstanding natural beauty.

The town hosts numerous festivals and events throughout the year, some of my favourites are the Regatta, Music and Food festivals.

You will find Dartmouth Castle, Dartmouth Museum, and the Britannia Royal Naval College here, as well as some wonderful shops and places to eat and drink.

The average price of property in Dartmouth is £572, 905. Property is set in a valley where you will find some incredible waterfront properties with their own moorings, as well as pretty homes bathed in light at the top of the valley with stunning views of the town.

Have you been to Dartmouth?

https://www.lovelifestyle.org/relocation/
https://www.lovelifestyle.org/propertyfinding/

Do you have a happy place?

My happy place is somewhere that encourages my imagination, dreams, and goals. It is somewhere that I can press pause and be in peace in its therapeutic energy. I am more productive here.

As you approach Shaldon from the bridge at Teignmouth, you can’t help but smile at the beauty of the town rising from the water. When the tide is in the water glistens, and when the tide is out the reddish-brown sand, matches the surrounding cliffs.

The cottages in pastel shades, Lollie Bean coffee, sea air, community spirit, friendly locals, annual events, Botanical Gardens and Independent shops make this a special place for me. This is my happy place, where I work, socialise and just be.

2 years ago, I wrote a blog called ‘Working from your happy place’ – exploring the possibility that we are more productive if we can work from anywhere.

Of course, it is not possible for everyone to work away from their place of work, however, of those who can, do you think they are more productive working from their happy place? Or do you think we should be returning to the office?

Have you continued to work from home, or have you gone back to the office? Your lifestyle has everything to do with the property you buy. If you would like some advice, get in touch [email protected]

Is this your dream kitchen?

This beautiful kitchen is set in a stunning barn conversion.

Barn conversions are still extremely popular today for many who enjoy the space which open plan living provides. The rural locations provide incredible countryside views, and the architecture makes it a popular choice for those looking for something unique.

This Grade II 4 bed, 4 bath barn conversion in Middlezoy, Somerset is on the market with Nest Associates - Rachel Jones for £1.1m.

If you are looking for a barn conversion in Devon, Somerset or West Dorset, this is an area I particularly enjoy, so get in touch – [email protected]

Helen’s Property Tips!

“What does off-market property mean?”

An off-market property, also known as a discreet, confidential, or secret property listing; is where a seller doesn’t want their property details on the property websites, estate agent websites, social media, digital advertising or in estate agents’ windows, and there will be no sale board outside of their home.

Instead, a seller may use an estate agent to market their home to their mailing list without a few photos and a short description. Sellers choose to go off-market to filter out time wasters, avoid a stressful on market process or because they simply don’t want people to know they are moving.

As a Buyers Agent, I work in the off-market sector; finding discreet homes or homes which haven’t reached the market yet to bring you property first.

If you want to know more about how a Buyers Agent works, download my Buyers Guide 2022
https://www.lovelifestyle.org/buyers-guide-2022/ and watch my short video, on my website here https://www.lovelifestyle.org/

Photo: by Aisling Magill on location with Nest Associates - George Bailey

This property is for sale: https://nestassociates.co.uk/property/5-bed-for-sale-in-waterleaze-taunton/496609

Helen’s Property Tips!

“What do I need to do during a viewing and what should I look out for?”

When I find a property which could be suitable for my clients, I research the house, the area and the community. My initial question to answer is ‘does the property match the lifestyle of my client?’

On viewing day, I take photos, videos and ask the agent and/or vendor many pre-prepared questions. I look out for things which could affect the survey, such as spray foam insulation, private water, bore holes, deeds on the land, sporting rights and cracks in the walls.

I determine how my client would live in the house, I ask how the current vendors use each room and which rooms they spend most of their time in.

If my client is with me then I find out their first impression, does the house have the wow factor to them? Does it give them the warm fuzzy feeling? Can they imagine themselves living there.

A second viewing is always advised.

Read my Buyers Guide to learn more about how I can help you to move home https://www.lovelifestyle.org/buyers-guide-2022/

I think we have forgotten that we don’t have much time. Life moves so fast so never wait to live the life you want to live; this is the only chance you’ll ever have; dare to live your dream life.

If you are considering a house move in or to Devon, West Dorset or Somerset and would like some advice, get in touch. [email protected]

This is the view of Bigbury on Sea and Burgh Island in South Devon, taken from Bantham Beach.

When you go to Bigbury on Sea beach you can walk across to Burgh Island at low tide, or take the sea tractor on high tide. Burgh Island is home to the luxury Art Deco Island Hotel; you can walk around the island, the best view is from the top.

If you want to make Bigbury on Sea your home, then the average price of property here is £724,400. There are many lovely villages and hamlets between here and Salcombe if you want the coastal life without the sea winds, places such as South Milton where the average property price is £850,797 or Thurlstone which is £779,825.

The South Hams are particularly beautiful, Salcombe is a pretty town and extremely popular in the summer months for tourists so many permanent homeowners live in the surrounding area.

For more on Salcombe and the surrounding area, read my guide:
https://www.lovelifestyle.org/a-guide-to-living-in-salcombe-devon/