Harley Street Communications

Friday reminder 💡

Growing on social media doesn’t have to be hard. Let’s help you simplify it.

Get in touch today to schedule a free consultation call.

Save this for your content plan this week 🍂

...then this is for you ✨

Are you struggling with social media management?

Whether it’s reaching your target audience, keeping a consistent brand image, or staying up to date with the latest trends, we know it’s not easy.

But here’s the good news: you don’t have to tackle these challenges on your own.

We specialise in helping businesses like yours navigate the complexities of social media.

Want to know how we can make social media work for you, not against you?

Send us a message and a member of our team will assist you.

If you’re guilty of any of these mistakes, it’s time to make a change! 🎃👻

Save this post to avoid making these mistakes on socials...

Send us your story or event!

Are you ready to elevate your aesthetics, medical, and wellness business to the next level? Look no further! Let us publish your story or event on our website– we have a range of B2B and B2C contacts in the aesthetics, medical and wellness sectors.

But wait, there’s more! With our range of media packages, you can take your brand visibility even further. Choose from social posts, published articles, backlinks, and email newsletters reaching over 5000 industry experts. It’s your opportunity to shine in front of the right audience and establish your authority in the field.

Ready to revolutionize your business? Get in touch: www.theharleystreetjournal.co.uk

Posting on Instagram rule book📚

Here are our top 4 rules when it comes to utilising the platform✍️

Follow for more tips and tricks.

If you’re wanting to create the best content for your social media, THIS is what you really need🤝

When should you use a reel, carousel or a static image on Instagram?👀✍️

One aspect that often goes underappreciated is the unique benefits of each Instagram format and knowing when to use them effectively.

So we’ve broken down when each one should be used and how it can affect your page so you know the next time you post, it’s with intention.

SAVE this for the next time you need to know what format to post.

CALLING EVERYONE IN THE AESTHETICS INDUSTRY 🚨 Follow these tips to attract your dream clients ✨

Position yourself as the expert and post visually stunning content to attract your dream audience.

Need help? Send us a message.

Why does PR matter for businesses?

At its essence, PR is about relationships – the art of making the public like and trust you. Businesses that invest in PR understand that it underpins the foundations upon which profitable long-term relationships are built.

We always deliver engaging media exposure for our clients, and consistently secure coverage in local and national press. Having spent over a decade serving clients with the aesthetic and self-improvements industries, we’ve got the contacts and copy to ensure your marketing and PR needs are met.

Book a free consultation call to get started!

Instagram updates and tests 👀✨🧠💭

Social platforms are constantly experimenting with new features, so if something doesn’t quite resonate, there's no need to worry—many tests evolve, and some may never fully launch.

However, these tests are worth paying attention to:
→ They provide insight into the platform’s priorities.
→ They offer clues about future directions, helping us plan ahead.

With that in mind, here are the latest Instagram updates and tests to be aware of.

Which ones do you love or dislike the most? Share your thoughts below!

Are hashtags worth it?

When it comes to hashtags, precision is key. Avoid simply copying and pasting hashtags onto every post. Tailor them to suit your niche and the post you’re sharing.

With a limit of 20 hashtags, we recommend utilising them effectively and creating a good strategy.

Get in touch with our team for more information.

How to create the perfect carousel 📷

Struggling with your marketing? Send us a message!

SEO stands for “search engine optimisation,” which put simply is a technique used by professionals to improve your website’s visibility on search engines such as Google and Bing when people search for products or services that are related to your business.

The better visibility your pages have on search engines, the more likely you are to gain attention online, thus attracting new customers to your business.

Nowadays, SEO is a fundamental aspect of digital marketing and complements all other aspects of your online strategy. Online search is often the primary source of online traffic to your website, and there are trillions of online searches conducted every day to find specific products, services, and information.

Greater online search visibility means more online traffic to your website. In turn, this may lead to an increase in sales, making a significant difference to your bottom line.

For more information on SEO, or to see how we can help you with your strategy, contact us today.

Why does PR matter for businesses?

At its essence, PR is about relationships – the art of making the public like and trust you. Businesses that invest in PR understand that it underpins the foundations upon which profitable long-term relationships are built.

We always deliver engaging media exposure for our clients, and consistently secure coverage in local and national press. Having spent over a decade serving clients with the aesthetic and self-improvements industries, we’ve got the contacts and copy to ensure your marketing and PR needs are met.

Book a free consultation call to get started!

When was the last time you checked your Instagram profile?

Here's a list of elements you should keep an eye on to make sure your page attracts new visitors 👀

Follow for more!

A few simple tweaks to make your copy more interesting and effective ✨

Make it easy and casual!

Follow for more tips 🔍

Here’s a social media roundup of all the recent updates...

Follow for more!

We get this question a lot: what is the difference between organic growth and paid growth?

Organic growth is definitely achievable, but paid growth can provide an extra boost when executed correctly!

Need help? Get in touch today for free advice.

Incorporating influencers into your marketing strategy is essential. This approach will amplify your brand’s message, increase awareness, and drive engagement and sales.

However, it's vital to choose influencers whose values align with your brand and whose audience matches your target demographic for the best results.

Want to boost your business with influencers? We’ve got you covered! Our expert team will research and connect you with the perfect influencers to fuel your growth. Interested?

Send us a DM or click the link in our bio to learn more!

8 reasons why you should always post consistently 💡

Follow for more tips!

Struggling with ideas for your stories? We've got you covered!

Follow for more content ideas...

What's the difference between marketing and communications?

📈 Marketing: An initiative a company undertakes to draw an audience to its products or services through top-notch communication.

💬 Communications: An internal or external process in which information is exchanged through a shared system of words, symbols, signs, or behaviours.

Struggling with your marketing? Send us a message!

Your engagement to-do list ✅

- Find hashtags your audience uses
- Find 10 ideal people in the recent posts with active stories
- Reply to their stories

Client Testimonial 👥

If you're looking to revolutionise your business, book a free consultation to see how we can help you.