The Smart Marketers
Straight talking, Marketing professionals. Helping businesses grow through effective, smarter Marketing decision making.
Coaching and mentoring is at the heart of what we do. Helping business but taking time to listen and point them in the right direction.
We help you with the up front thinking.
It's those initial conversations and discovery sessions that provide some of the most value to our clients.
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We start with all our clients by asking 3 simple questions.
The answer to these become the foundation of your plan, always keeping your end goal and audience in mind.
When working with us we help you to step back and think about the fundamentals that are the core of the business. These allow you to create a plan that works for you and what you want to achieve.
At the heart of what we do is coaching and mentoring to help you think in the right way.
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We go beyond what’s expected of your Marketing agency!
We don’t just help you deliver your Marketing strategy, we attend events and fully immerse ourselves in our client’s industry.
Today we are the Cheers the Drinks Summit with and .
Another week has once again flown by! As a small business do you find it difficult to find the time to put into the areas you know will help you succeed?
Many of the people we work with struggle to prioritise development and actions that will support growth as they are busy with the day to day tasks that are needed to keep the lights on!
It's those marketing and project management skills along with holding yourself account against your objective which will move your business forward.
This is where we can help! Providing the skills, focus, framework and an extra helping hand to do this.
Do you struggle with ideas for social content or having the time to post regularly?
One of the services we provide for our clients is creating social media plans to maintain presence and engagement.
Get in touch today to find out more.
If there is just one piece of advice you take from us it should to make sure you ‘don’t be a busy fool’.
It can be very easy to get caught up on tasks that take up your time but don’t help you reach your goals. Always start by asking yourself the question what will it achieve? If it’s not helping achieve your goals stop doing it.
Getting a plan in place is the easy part.....having the time to do it is where it becomes more challenging.
One of the biggest reasons our clients need us is because they don't have the time to do it themselves as well as run the businesses they created.
We are here to offer that additional resource to deliver a plan to achieve your business goals.
We don’t just make recommendations, we will build your knowledge and skills.
Following the initial discovery and planning we can work with you to put the tools and framework in place enabling you to keep on track. Creating a way of working you are able to replicate.
- Overarching strategy document
- A pen portrait of your target audience and how to talk to them
- A full year campaign calendar
- A core copy document with your key messages and how to position yourself
- A set of creative assets than can be used across all communications
- Social media and content framework and plan for the first few months
- Digital advertising framework and supporting material
- A framework for reviewing performance and the effectiveness of your activity
What's more we are always at the end of the phone to help with any questions.
A busy day today content writing and planning ahead of our quarterly strategy review with .architecture.
Of course with Manchester classics playing in the background to channel the Northern vibe of this fresh thinking, dynamic business.
Looking forward to seeing you on Monday lads!
When taking on any project for our clients we manage every little detail from start to finish.
One of the biggest barriers to marketing projects for businesses is they are over faced with the task at hand. The first and more important step is taking the time to set out what you want to achieve. You can then work through the steps to get there.
We can help to identify what goals and objectives you need to have in place for your business to success and help you do it!
We are very excited to officially welcome on board our newest client . We have been working with this amazing business for some time now on a project to re-brand and launch their website launch which is now up and running!
Here's to many years to come of a successful working relationship!
Watch this space to find out more about the work we have been doing with this fantastic enterprise.
Marketing is not some dark art, neither is it just for fluffy creative types. In simple terms it is a powerful a tool to make your business a success.
We often get asked what do we mean by Smart Marketing? Thats simple it’s about how to most effectively achieve your goals.
At the centre of this is how to leverage Marketing for the success of your business.
Get in touch if you need help making marketing work for you.
It is important to find inspiration and have a relentless curiosity to keep you moving forward.
Today's Smart Marketing task is to focus solely on our own learning and development.
Taking the time to invest in ourselves to help us deliver from our clients on some amazing projects over the coming months!
We like nothing better than sharing examples of , looking for ideas and inspiration from others doing it brilliantly is a great way to learn what good looks like.
We love this from with a genius move to capitalise on cultural events and interest, clever marketing that makes us smile grabs attention! 👏👏👏
💡Marvel | Heinz
Hellooooo everyone! 👋
We are VERY conscious how quiet we have been lately.
It's been a whirlwind few months as we work on some big projects, but we are back and excited to reconnect! Life may have kept us busy, but our passion for helping businesses thrive is as strong as ever. Stay tuned for fresh idea's, training, tips, and strategies to level up your marketing game.
Thanks for sticking with me—let's make the rest of this year incredible! 💼✨
We understand how hard it is to run a small business!
The demands and pressures in order to succeed are endless, which is why we offer the services we do.
Smart Marketers provide marketing help and can support you with commercial thinking, we are a helping hand when your business needs it most.
Within a blink of an eye we are at the end of another week!
What have we been up to this week? What haven't we been up to?!?!
✅Supporting Welsh Witch - Craft Spirits at Distilled festival.
✅A client meeting in London to explore how to increase digital presence.
✅Presenting back the results of a highly successful Google Ads test campaign.
✅Get ready for a brand re-launch.
✅Creating an updated Sales and Marketing plan.
✅Developing the next phases of content for MOJO Architecture.
And...today we are finishing off the week meeting up with our based clients to check and keep the moment going on our current project!
It maybe busy, but we wouldn't have it any other way.
If you need help creating with your marketing and business plans we are here to help. It cost nothing to have an initial conversation with us to help you get started.
After catching up with a number of brilliant businesses and people in the last few months it’s offered us an opportunity to stop and reflect on our own direction as a business.
A huge part of successful marketing is putting you on the right path to achieve your end goals. Sometimes there is a need to pause, adapt and make some changes to the direction of travel.
Over the next couple of weeks what we mean by Smart Marketing and how we can help small business succeed. Whether that is an initial free conversation to point you in the right direction, developing strategic marketing plan, delivering campaigns or providing coaching and business development support to achieve commercial targets.
When you work with us you don't just benefit from our expertise, you benefit from the network of talented and experienced people we have worked with over the years.
One of which is the fantastic Emily at .
Emily has a talent for writing beautiful pieces which bring to life the values and personality of the businesses we work with. This has helped enhance the story we want to tell for on their website. We couldn't be more pleased with what we have created together.
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It is important to no only have a website, but it needs to result in a positive customer experience.
Having a good customer experience on your website is crucial because it directly impacts customer satisfaction, retention, and ultimately, your bottom line.
Nearly nine out of 10 online users won’t revisit a website if they have a negative experience on it. This shows the importance of providing a smooth and user-friendly website for users, as a bad experience could result in lost opportunities for engagement and repeat visits.
A positive experience fosters trust, encourages repeat visits, and enhances brand loyalty. Additionally, satisfied customers are more likely to recommend your business to others, amplifying your reach and potential for growth.
Having a website isn't just an option anymore, it's a necessity!
It allows you to promote your product, build credibility, distinguish yourself, and...compete.
If you're not on the internet these days, you're not being competitive, and you will miss out on opportunities, even from loyal customers. If your customers can't find you, they will find someone else.
Get in touch if you need help developing a new or existing website. It cost nothing to have an initial conversation to point you in the right direction.
We know we have been quiet over the the last weeks. However, for a very good reason!
We have been busy working away to finalise the website content from one of our clients . To further support this we are creating supporting communications and a full social media plan to help them elevate their presence.
It's an absolute pleasure to work with such a fantastic business and we can't wait to share more over the coming weeks.
If you need help creating or further developing your website we are here to help. It cost nothing to have an initial conversation with us to help you get started.
We are finishing the month on a personal favourite of ours and a brilliant example when it comes to brand personality and creating ongoing awareness through engagement with their audience.
We are a BIG fan of Laura Lonsdale Designs! Not only is this a very genuine, authentic brand but she excels when it comes to engagement. We love her funny and enlightening post, which makes us smile and always keeps her front of mind.
As a small business she is a shining example! GIVE HER A FOLLOW!!!!
All this month we have been focusing on brand awareness, why it is important, the foundations you need in place first...and the human connections it creates.
However, when it comes down to it what are the tactics you can use to achieve brand awareness?
You can elevate your brand awareness by utilising these top 5 tactics!
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Border House, 37 Abenbury Way, Wrexham Industrial Estate
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