Fred Perry Silvercord Hong Kong

Iconic British brand Fred Perry's Silvercord Hong Kong Authentic store.

This store features all current Fred Perry Authentic ranges, including the iconic Fred Perry Shirt.

Photos from Fred Perry - Hong Kong's post 08/02/2024

Fred Perry joins forces with artist Nathan Zhou for the 2024 Chinese New Year Artist Collaboration Project. Their collaboration showcases specially created paintings and limited edition red envelope covers, capturing the auspiciousness of the Year of the Dragon and conveying wishes for a beautiful year.

Inspired by the dragon's symbolism, Nathan Zhou brings a fresh perspective to traditional visual representations, infusing his artwork with the concepts of inheritance and progress. The collaboration beautifully combines the essence of Chinese culture with Fred Perry's timeless style hero, representing the brand's commitment to both heritage and continuous evolution in sports, music, and subcultures.

Photos from Fred Perry - Hong Kong's post 31/08/2023

The tried and tested shirt to
go out in, for over 70 years.

Photos from Fred Perry - Hong Kong's post 31/08/2023

Seagrass / Light Rust / French Navy
The Fred Perry Shirt.
It comes with a history, and each new generation adds to its
legacy.
Always different, always the same.

Photos from Fred Perry - Hong Kong's post 31/08/2023

The Fred Perry Shirt.
You wear it to stand out, you wear it to fit in.
Tag us on your next night out

Photos from Fred Perry - Hong Kong's post 14/07/2023

The Twin Tipped Fred Perry Shirt. As fresh today as it was 70 years ago.

Photos from Fred Perry - Hong Kong's post 14/07/2023

The Fred Perry Shirt. Designed by the best-dressed man in tennis. Adopted by generations for seven
decades. Tag us in yours.

Photos from Fred Perry - Hong Kong's post 30/06/2023

The Fred Perry Shirt in Chalky Pink/Black/Black. Available online now.

Photos from Fred Perry - Hong Kong's post 30/06/2023

The cool shades of summer. Discover the Fred Perry Shirt in Light Ice, online now.

Photos from Fred Perry - Hong Kong's post 23/06/2023

“RECORD BAR analog is my favourite independent venue in Tokyo. It’s a special place to enjoy drinks
accompanied by that distinctive warm analogue sound. I love the moment between records when
you can hear a pin drop before the music starts flowing again.” Nanami

Photos from Fred Perry - Hong Kong's post 23/06/2023

New colours of your favourite shirt.
Explore more at our stores and ITeSHOP

Photos from Fred Perry - Hong Kong's post 23/06/2023

📍 Madrid

Photos from Fred Perry - Hong Kong's post 06/06/2023

The Fred Perry Shirt in Navy/Deep Mint. Available online now, and perfectly designed for your
summer plans.

Photos from Fred Perry - Hong Kong's post 05/06/2023

Show us your expression of the Fred Perry Shirt, whether it’s getting ready or on your next
night out. Tag us at to feature here.

Photos from Fred Perry - Hong Kong's post 23/05/2023

London-based grime artist wears the Fred Perry Shirt.

26/04/2023

New colours of your favourite shirt, online now.

26/04/2023

Presenter .ogunlami wears the Fred Perry Shirt.

Photos from Fred Perry - Hong Kong's post 31/03/2023

The Fred Perry Shirt. Wear the Laurel Wreath and add to its legacy.

29/03/2023

What makes a great night out? For it's a perfect combination of people, music and unity.

Photos from Fred Perry - Hong Kong's post 27/03/2023

The Twin Tipped Fred Perry Shirt in Black/White/Bright Red. Made in England.

Photos from Fred Perry - Hong Kong's post 24/03/2023

A Bathing Ape®️
It’s a lifestyle.

Photos from Fred Perry - Hong Kong's post 24/03/2023

Fred Perry x A Bathing Ape®️
Available now.

Photos from Fred Perry - Hong Kong's post 17/03/2023

The world’s most famous polo shirt x one of the most prolific graphics of contemporary street style.
Fred Perry x A Bathing Ape®️
Available on 18 Mar at Fred Perry store at Time Square,I.T Harbour Cityand ITeSHOP.

15/03/2023

Fred Perry x A Bathing Ape®️
A fusion of both brands’ DNA, our latest collection with A Bathing Ape®️ sees signature Fred
Perry silhouettes adapted with the brand’s ubiquitous camouflage.

Coming soon

Photos from Fred Perry - Hong Kong's post 06/03/2023

British counterculture meets Japanese street culture: Fred Perry x A Bathing Ape®️
collaborate once again on a collection of classic polo shirts and a hooded sweatshirt.
Coming soon

Photos from Fred Perry - Hong Kong's post 03/03/2023

The Fred Perry Shirt in Port / White / White

Photos from Fred Perry - Hong Kong's post 03/03/2023

Musician wears the Fred Perry Shirt in Black / Champagne / Champagne

Photos from Fred Perry - Hong Kong's post 03/03/2023

The Fred Perry Shirt in Black / Snow White / Silver Blue
Our twin tipped piqué shirt was the first to carry our legendary tipping in the 5-4-4 ratio, and it remains at
the core of everything we do.

Photos from Fred Perry - Hong Kong's post 28/02/2023

Over the past 15 years, Simons has used the Fred Perry Shirt as a canvas for
exploring his obsession with British youth culture. Taking direct inspiration
from youth culture today, our latest collection embodies the spirit of
independence, influenced by the clothes worn at raves, club nights and
gigs.

Photos from Fred Perry - Hong Kong's post 24/02/2023

Proudly introducing the latest Fred Perry x collection.
Featuring graphics inspired by fictional record sleeves of the earlyindustrial music scene. A time when obscure British artists dominated the
scene and bold graphics with stand-out fonts made for iconic album
artwork.
Discover the collection now, online and in select Fred Perry shops.

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Category

Telephone

Address


LG64 Silvercord, 30 Canton Road, Tsim Sha Tsui
Hong Kong

Opening Hours

Monday 12:00 - 22:00
Tuesday 12:00 - 22:00
Wednesday 12:00 - 22:00
Thursday 12:00 - 22:00
Friday 12:00 - 22:00
Saturday 12:00 - 22:00
Sunday 12:00 - 22:00

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