DEMO

Edison concluded DEMO’s Spring/Summer 2025 show in a striking ensemble: “The Birth of Aphrodite” blazer suit, featuring a flowing silk train. This final look encapsulated DEMO’s signature blend of classic tailoring and sophisticate design, leaving a lasting impression on the audience.
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Design by
Model
Managed by
Backstage photograph by
Show supported by , .jc , , , , ._.mac
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Nikita exudes sleek sophistication in an Ivory Sleeveless Blazer with Stole, paired with Black Wrap Pants. The look is a perfect blend of minimalism and bold style, capturing DEMO’s essence of modern elegance and fluidity.
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Design by
Model
Managed by
Backstage photograph by
Show supported by , .jc , , , , ._.mac
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Ivan walks with elegance in an ivory knot coat and Silvery Satin Glancing Drape Pants. The look blends strength and grace, embodying DEMO’s vision of fluid masculinity through soft draping and refined details.
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Design by
Model Ivan S
Managed by
Backstage photograph by
Show supported by , .jc , , , , ._.mac
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From sketch to stitch, we crafted a bespoke, Matador-inspired look from FW24/25 for ’s 2024 in Macau. Showcasing DEMO’s signature black-and-white aesthetic, the ensemble features a meticulously beaded black tie and an embellished white shirt, adding a refined edge to masculine elegance. Accented with a flowing wool train and dynamic tassels, the design captures Hins’ unique fusion of art and performance, bringing his poetic style to life on stage.

Hao .zhihao makes a statement in the SS25 show, layering the ‘Poseidon’ Denim Cropped Jacket over an Ivory Sleeveless Blazer, paired with Black Tie-waist Tailored Shorts. A fresh take on structured elegance.

Channeling the poetic spirit of the Greek Myth in the SS25 show with Ivan in the ‘Poseidon’ Denim Blazer and Glancing Short Jeans, paired with the Golden Chlamys for a bold, myth-inspired look. A tribute to craftsmanship, blending ancient symbolism with modern tailoring.
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Inspired by the timeless beauty of myth, Ron brings to life ‘The Birth of Aphrodite’ in our cropped jacket and white tweed drape pants. A celebration of elegance redefined for today.
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Ron brings a fresh energy to our SS25 collection, wearing a Green-stoled Pink Tweed Boxy Short Shirt paired with Black Tie-waist Tailored Shorts. A perfect fusion of modern masculinity and soft refinement.
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Model showcases our Ornamented Jean Zip Short Shirt paired with Yellow Satin Wrap Pants at the SS25 runway. A fusion of intricate details with natural irregular freshwater pearls and our seasonal “Apollo” Brooch, embodying the spirit of DEMO.

From Hong Kong to Paris, and now arriving in Shanghai
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our collection has travelled the world, and we’re excited to showcase its stop at . our Shanghai Showroom will be open from 8OCT to 13OCT. Join us as we continue the journey of fluidity,
craftsmanship, and timeless design. See you there!
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From Hong Kong to Paris, and now arriving in Shanghai
➖
our collection has travelled the world, and we’re excited to showcase its stop at . our Shanghai Showroom will be open from 8OCT to 13OCT. Join us as we continue the journey of fluidity,
craftsmanship, and timeless design. See you there!

SS25 PARIS

Snap in Paris ✨
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Behind the scene of Paris Mini Show

Our SS25 womenswear collection backstage in Paris, Minimalist forms, maximalist impact — embracing contrasts with precision and poise.

DEMO ARCHIVE on Derek Chang & Jackson Jarrell
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Greenish-pink Classic Tweed Jacket with Shimmering Blue wide Leg Pants on Derek C.

from
Fall Winter 21/22 & Spring Summer 2022

Gem-embellished Blazer with Knit Slit Skirt on Jackson J.

From Spring Summer 2021
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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda
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DEMO ARCHIVE on Grant Hawkins & Joshua Navarro
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Pleated Tie-neck Shirt and Pleated Tailor Pants on Grant H.
from
Spring Summer 2022

Tweed Jacket with “The Most Beautiful Boy” Print Shirt and Pants
From Spring Summer 2023
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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda
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DEMO ARCHIVE on　Zeke Lindsey/ ＆Christian De Putron/
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The Sir Orlando Top with Tweed Chaps from
Fall Winter 23/24 & Fall Winter 22/23 on Zeke L.
&
“Afterglow” Semi-sheer Taper Shirt from Spring Summer 2024

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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda
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DEMO ARCHIVE on Samuel Elie & Max Gottschalk
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The Corded Lace Shirt and White Pinstriped Wide Leg Pants from
Fall Capsule 21/22 on Samuel E.
and
Black Leno Mesh Shirt
From Métier 22/23 on Max G.

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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda
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DEMO ARCHIVE on John Furman () & Nikita Gross ()
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The Black Cotton Lace Blazer, Shimmering Mesh Vest and Pleated Shorts
From
Spring Summer 2021, Fall Winter 21/22 & Spring Summer 2022 on John F.
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Ivory Sheer Shirt and Tweed Short Tailored Pants
From
Fall Winter 21/22 and Spring Summer 2020 on Nikita G.

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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda

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DEMO ARCHIVE on Caden Owen .owen & Julian Hernandez
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Grey Lace Puff Sleeve Shirt and Pleated Pants from
Spring Summer 2022 and Spring Summer 2024 on Caden O.
And
Pink Puff Sleeve Shirt and Pink Tweed Wide Leg Pants from
Spring Summer 2022 & Fall Winter 20/21 on Julian H.

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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda
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DEMO ARCHIVE on Pierce Conran ( .conran )
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The Sir Orlando Sleeveless Top and Striped Wide Leg Pants from

Fall Winter 20/21 & 23/24

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ARCHIVE SHOW TEAM:
Styling by Derek Chan from and John Tan from
Casting/Production by John Tan
Hair by Cecilia Romero
Makeup/Grooming by Pascale Soma
Floral arrangements and set design by Florals by Asmite
Photography by Naoki Fukuda

FINALÉ DEMO SS25
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Moment from DEMO SS25 FINALÉ, where the allure of Greek mythology blends with the sentimental essence of DEMO signature style, closing the collection with romance and fluidity.

Wednesday evening’s unveiling of with all arrival, joining our front row guests including , , , , , , , , , , , , , , , , , , to name a few.