Bigabid

Elite Programmatic User Acquisition and Retargeting

Vox Media, Productsup and Zephr join this year’s Digiday Technology Awards nominees - Digiday 07/10/2020

Big news: Bigabid has been nominated for Best Mobile Marketing Platform in the 2020 Digiday Technology Awards! Could not be prouder of our team & tech, read more about how Digiday chose the shortlisted nominees: https://bit.ly/3jDud5I

Vox Media, Productsup and Zephr join this year’s Digiday Technology Awards nominees - Digiday This year’s Digiday Technology Awards recognized the tech companies driving the digital media industry forward. Pioneers in the space spearheaded everything from marketing and advertising to personalization and subscriptions.

05/10/2020

Are you Bigabid’s next CSM star or Data Engineer whiz?

We’re hiring for a bunch of roles:
https://www.bigabid.com/careers

01/10/2020

Get an audience of 400 million big spenders to notice, download and give your app the love it deserves: https://www.bigabid.com/lp1

Meet The Disruptors: How Ido Raz of Bigabid Is Shaking How Companies Approach User Acquisition 29/09/2020

Great interview with our own Ido here! Including an important lesson on the perils of juggling too much...

Thanks for the feature, Authority Magazine!

Meet The Disruptors: How Ido Raz of Bigabid Is Shaking How Companies Approach User Acquisition We bring the most advanced technology to the digital media world. Using military methods to analyze data and make decisions in real-time…

18 Tips for Increasing Your Customer Lifetime Value (CLTV) | Databox Blog 24/09/2020

The longer you can keep a customer, the greater is the provided value during their lifetime relationship with your brand. So, how to increase your Customer Lifetime Value? Some great expert tips here collected by Databox,including from our very own Ido Raz!

18 Tips for Increasing Your Customer Lifetime Value (CLTV) | Databox Blog Looking to increase your Customer Lifetime Value? Here are 18 expert tips that'll make your customer stick around for longer.

21/09/2020

Perfect your performance marketing, no IDFA necessary. How?

Read about how we’ve been preparing for this change over the past 3 years, and much more in our monthly Data Sharing newsletter: https://buff.ly/3kvNs0Q

18/09/2020

From our table (and screens) to your's, we're wishing all the very best to all of our friends and family celebrating Rosh Hashana. Shana Tova!

Bigabid | How Advertisers Can Determine Whether a Company Is Truly AI-based 14/09/2020

Is the company you’re working with actually AI based?

Companies whose services are genuinely based on AI and machine learning have typically put in a great amount of work to build a powerful data-based product. Others, however, may just be tossing around terms like “Ai” and “machine learning” for appearances. Here are a few ways to find out-- you may need to put on your detective cap:

Bigabid | How Advertisers Can Determine Whether a Company Is Truly AI-based In this article, we explores the ways that advertisers can determine if a company they are working with is really data-based, uses machine learning and/or AI.

13/09/2020

Happy National Day! The Bigabids are *definitely* celebrating this one. Give your pup some extra love today and send us a photo in the comments!

08/09/2020

“As the lights go out for audience-based tracking, contextual data is a huge portion of what is going to be left in the ecosystem and what advertisers and vendors will be forced to work with.”

>>>Read more on Digiday:
https://digiday.com/media/supercharging-contextual-publishers-eye-potential-for-contextual-ad-revenue-growth/

04/09/2020

Cheers to the long weekend! Happy Labor Day and stay safe, friends.

31/08/2020

One guess what Eli’s secret talent is? And can you fit us in for a quick trim during lunch?
Meet Bigabid Data Scientist Eli Hagag!

📺Favorite TV show? Peaky Blinders
🍽️ Favorite food? Pizza, all of it 😋
🤐 Secret talent? Cutting my own hair
🎵Favorite song? Millionaire by Chris Stapleton
🎥Favorite movie? The Untouchables
🚀 What’s the best part of your job? First and most important, the people! Next is the REAL data driven DNA at Bigabid.

26/08/2020

Where’s W̶a̶l̶d̶o̶ Bigabid? There’s so much talent here, we’re honored to be in such great company!

Thanks Cardumen Capital for the great graphic: https://www.cardumencapital.com/ai-israel-landscape

24/08/2020

Exclusive, behind the scene look at our AI in action.

Okay not quite, but we are sharing some of what goes into our Pre-Condition Targeting tool here: https://www.bigabid.com/blog/bigabid-launches-precondition-targeting

19/08/2020

The more you know! ICYMI, check out our latest newsletter: https://mailchi.mp/4e4b206547ba/welcome-to-data-sharing-in-app-in-depth-news-and-insights-12467738?e=ed6d9f01d2

And make sure you don’t miss the next one, click Keep Me Updated here: https://www.bigabid.com/blog

17/08/2020

No IDFA, no problem. Deep Categories makes it that simple.

>> https://www.bigabid.com/blog/announcement-bigabids-deep-categories-exits-beta

12/08/2020

Front row seats to Hamilton right in our office? We could get used to this. Welcome to the team, Ido!

📺Favorite TV show? Oz
🍽️ Favorite food? Any Asian dish
🍹Favorite Drink? Coke
🤐Secret talent? I can recite Hamilton by heart
🏙️Favorite city? London
🎵Favorite song? Never the same one for long… currently Pink Floyd’s Comfortably Numb
🎸Favorite singer? Eminem
🎥Favorite movie? The Dark Knight
🚀Why Bigabid? Having so many opportunities to learn and grow in a professional, supportive and super-fun environment

10/08/2020

Want to know why the Data Scientists at Bigabid are so awesome at what they do? Feature stores play a big role!

Find out how a centralized feature store allows us to add new features all the time that are calculated automatically and updated daily: https://buff.ly/2P3Pis4

Bigabid Launches Precondition Targeting 05/08/2020

Let’s say you’re shopping for a new sofa. Our own Ido explains, “you’re less likely to buy one made of leather if, yesterday, you downloaded a vegan-recipes app. Precondition Targeting solves this issue, enabling clients to reach their LTV users at the right timing with a message they can relate to.”

Learn more about our big launch and how we’re helping app developers better understand user behavior, in MarTech Series:

Bigabid Launches Precondition Targeting Bigabid, a second-generation optimized DSP that helps app developers with user acquisition & re-engagement, is launching a new, proprietary mechanism called Precondition Targeting.

03/08/2020

The Bigabids are constantly on the move discovering new and improved ways to acquire, engage and retain high value users to grow your audience base. What's our secret? Scientific advertising! Competing solutions just can’t keep up. Here’s how we do it: https://www.bigabid.com/technology

30/07/2020

When life gives you lemons, make this guy some lemonade. Welcome to the team, Adir!

📺Favorite TV show? Dark
😆Last time you were excited about something? Getting a bass guitar
🍽️ Favorite food? Steaks
🍹Favorite drink? Lemonade
🎵Favorite song? Blackbird by Alter Bridge
🎸Favorite band? Alter Bridge
🚀Why Bigabid? I was looking for a growing company that will feel like a family, where I can find many challenges and ways to improve.

27/07/2020

No IDFA, no problem.

In an IOS world where user targeting is severely handicapped, smart contextual marketing becomes an app developer's path to growth. Luckily, Bigabid has been perfecting its proprietary Deep Categories technology for the past three years. Understanding the true nature of the game allows us to understand the true nature of our players…

Read more: https://buff.ly/2OGWeLE

How to Launch Your Data Science Career - insideBIGDATA 24/07/2020

Great weekend read right here ⬇️⬇️

Useful insight on launching a successful Data Science career from our very own Ido & Mia, now up on InsideBigData!

How to Launch Your Data Science Career - insideBIGDATA Are you interested in getting into the field of data science? We don’t blame you. Data science is an exciting field that’s constantly changing and developing, which gives data scientists’ work endless potential. Here are six tips for ways that you can launch your data science career.

How to choose the right mobile DSP for growth | Adjust 23/07/2020

“A great mobile DSP should be data-driven and performance-oriented. It should provide full transparency, both on the media side and on the strategy side; support all the creative formats, and have the ability to scale…”

And that’s not all - read our own Ido’s full advice on choosing the best mobile DSP in adjust.com's super useful guide here:

How to choose the right mobile DSP for growth | Adjust Find out how working with the right Demand Side Platform (DSP) can help you grow, along with words of wisdom from Adjust partners on the topic.

20/07/2020

We caught Oliver & Bijou sleeping on the job-- it’s a good thing they’re cute!

📺Favorite TV show? Scooby Doo
😆Last time you were excited about something? Eating all the ice cream our humans dropped
🍽️ Favorite food? Whatever you have for us
🎵Favorite song? Who let the dogs out
🎤Favorite music act? Pitbull
🎥Favorite movie? Lady and the Tramp
🚀What’s the best part of your job? The people here, it’s heaven for dogs.

13/07/2020

Do you know about heatmap’s hidden talent? Drumroll please… they can detect ad fraud! Gaining insight on your app users AND potential fraudsters? Heatmaps get a gold star in our book. Read more: https://buff.ly/36MCLzZ

Best practices for mobile game marketing in 2020 | Adjust 09/07/2020

Mobile marketers have been stepping up their game in a big way, shifting their strategies to keep up with these changing times. But the year of uncertainty isn’t over yet. Our friends at adjust.com share best practices for marketing mobile games for the remainder of 2020. Now may be the perfect time to try your hand in video ads.

Read on: https://buff.ly/38KANCH

Best practices for mobile game marketing in 2020 | Adjust Mobile marketers have had to prove their adaptability in 2020. This guide covers mobile game marketing best practices for the rest of the year.

07/07/2020

Because there’s no such thing as too much transparency or too much insight, as far as we’re concerned. Excited to announce the addition of Singular Labs' cost integration to our partner toolkit!

06/07/2020

Psst! Data Scientists-- want to know the secret to success at data startups? We’ve got 6 tips to get you moving up in no time.

Learn more: https://buff.ly/2BUL3fj

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About Bigabid

Bigabid is a data science company that has developed a second-generation DSP optimized for user acquisition & re-engagement. It offers exceptional scale and precise targeting mechanisms, all in the same place. By focusing on post-install events, Bigabid helps app developers reach those users with the greatest potential for both engagement and in-app purchases.

Bigabid’s proprietary “Deep Categories,” classifies apps into more than 1000 precise categories compared to the generic few dozen used by the app stores. This enables an unparalleled understanding of users and their behavior while eliminating irrelevant audiences, significantly reducing CPA, and increasing ROAS.

Address


Tel Aviv
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