TULA

GUESS THE MISSING PRODUCT 🔎 this routine is missing its final step… Comment below what you think is missing & if you guess correctly–it’s yours!

No purchase necessary to enter or to win. Must be 18 or older to enter. Open to U.S. residents only, except where prohibited. Giveaway ends April 28, 2024 at 11:59am EST. 10 winner will be randomly selected from the pool of eligible entrants on April 29, 2024 to receive 1x of the missing product from the above image.The winner will be notified via Direct Message. This promotion is not sponsored, endorsed by, or affiliated with Instagram or Meta. Sponsored by TULA Skincare.

Our NEW Clarifying Tonic Alcohol-Free Toner has finally arrived! It’s time to tone up your routine with this twice-daily toner that tightens the look of pores & balances skin’s natural pH after cleansing. Treat, tighten & tone at TULA.com. Coming soon to .

Believe in the clean? Now get your routine. We’ve made serious skincare simple. Start with The Cult Classic Cleanser. Then treat, moisturize & add eye care that target’s your skins needs. It’s that easy. Shop your new routine in stores and online .

We are 🍓BERRY EXCITED🍓 to introduce the limited edition Berry Relaxed Detoxing and Toning Face Mask Stick by TULA x Amber Massey!

As a mother of five and registered dietician, knows the importance of making people feel good inside and out (just like our TULA team!)

This limited-edition face mask stick is inspired by one of Amber’s favorite get up and go recipes, 🍓a triple berry smoothie🍓, and is loaded with good-for-you ingredients including a triple berry blend & our signature S6Pro Complex®✨ to support your skin’s beauty from the inside out.™

Find it now, only at TULA.com.

The unique, ultra hydrating Triple Hydra Complex levels up the ✨ 24-7 Ultra Hydration Triple-Hydra™ Complex ✨ from other Hyaluronic Acid Serums on the market. Available on TULA.com!

Happy International Women's Day! At TULA, we celebrate women every day by highlighting their unretouched beauty and encouraging them to celebrate who they are. From day one, we’ve embraced skin positivity and have approached beauty from the inside out™. It’s a journey— we are constantly evolving how we do this and working to raise the bar. We invite you to look inward and speak more kindly to yourself… because trust us, it matters! Tag a friend and help us celebrate! .


Featured Glow Getters:

Meet the newest member of the ultra hydrating 24-7 Collection. ✨ The 24-7 Ultra Hydration Triple-Hydra™ Day and Night Serum is the the go-to hyaluronic serum perfect for anyone no matter their stage in their skincare journey. Find it at

✨ REAL RESULTS! ✨ See what Glow Getters said about our NEW 24-7 Ultra Hydration Triple-Hydra™ Complex after just one week. 👇 Add this hyaluronic acid to your routine at TULA.com!

After one week:
100% agreed skin feels hydrated all day*
100% agreed skin feels softer and nourished*
100% agreed serum did not feel sticky*

*self assessment test on 31 subjects after 1 week; 4 weeks

To our growing community of Glow Getters, we wanted to take some time today on National Embrace Your Skin® Day to remind you that YOU ARE ENOUGH! Thank you for being a part of the TULA community and . We are celebrating National Embrace Your Skin® Day at select locations with customized skincare, gifts and a great time, so come and say hi! 💙

Leave a ✨ if this brightening serum is part of your skincare routine!

With two types of Vitamin C reducing the look of dark spots and a third reactivating the others throughout the day, the best selling ✨ Brightening Treatment Drops ✨ Triple Vitamin C Serum gives Glow Getters real results.
Find it at

✨ 96% saw more radiant skin*

✨ 90% agreed theri skin was glowwing and looked less dull*

✨ 87% agreed skin was significantly brighter/less dull**

* Self assessment on 31 subjects during 1 week; ** Self assessment on 31 subjects during 6 weeks

What does 'clean' mean at TULA? ✨ We create hardworking formulas made with good-for-you ingredients, so our community can feel confident in choosing dermatologist-tested TULA products. At TULA, clean isn't just a buzzword, it's part of our core philosophy. Find out more at TULA.com

✨Rose Glow + Get It ✨ is a best-seller with an instant transformation that the Glow Getters are loving. We love that this hyaluronic acid eye balm is made with:

🌹Probiotic Extracts to help improve skin smoothness
🌹Hyaluronic Acid to help hydrate skin
🌹Rosehip Oil & Rosewater to help hydrate, tone, and nourish skin

Leave a 🌹 if Rose Glow + Get It is part of your daily routine!

A great skincare routine always starts with TULA blue 💙 How many steps are in your usual skincare routine?

A weightless, breathable skin tint packed with skin-first ingredients to boost your daily glow. Shop ✨Radiant Skin✨ Brightening Serum Skin Tint Sunscreen Broad Spectrum SPF 30 at

Featured Glow Getter: .jewel

TULA HQ is closed on Monday, February 20th to observe the holiday. We appreciate your understanding as our replies to social comments and DMs will be a bit slower. 💙

It's time to get glowing! ✨ Save 30% off on select items for a limited time only - no code needed! Head to TULA.com to see the products you can shop on sale now.

💙 Embrace Your Skin 💙 We love celebrating Glow Getters, and seeing them show off their unretouched beauty! Be sure to use on an unretouched post for a chance to be featured, and remember you are gorgeous without the filters.

Featured Glow Getters:

Now THAT's what we call an iconic family round-up. Which one of these hydrating heroes would you consider to be the golden child? 💙

This is your sign to try our best-selling ✨Glow + Get It✨ Cooling and Brightening Eye Balm!

It's packed with:
💙 Probiotic extracts to improve skin smoothness
💙 Hyaluronic acid to help hydrate skin
💙 Caffeine to help firm and tighten the appearance of skin
💙 (and so much more)

Shop now at TULA.com

💕 Valentine's Giveaway! 💕

Love is in the air! Share the love by winning a $100 TULA gift card for you and a friend!

Here's how to enter:

1. Like this post
2. Tag a friend (be sure you're both following )
3. Share this post to your story
*each comment counts as one entry, and you can enter as many times as you like!

No purchase necessary to enter or win. Must be 18 or older to enter. Open to U.S. residents only, except where prohibited. Giveaway ends February 28, 2023 at 11:59 pm EST. Five pairs of winners (totaling 10 individuals) will be randomly selected from the pool of eligible entrants on March 1, 2023. Winners will be notified via Direct Message. This promotion is not sponsored or endorsed by, or affiliated with Instagram or Meta. For Official Rules visit: https://bit.ly/VDAYGiveawayGuidelines. Sponsored by TULA Skincare.

Hear what Glow Getters are saying about ✨24-7 Moisture Intense✨

⭐⭐⭐⭐⭐

"The new ULTRA HYDRATING moisturizer is fabulous...this has been a game changer for my dry skin. It leaves my face soft and smooth! I wear it morning and night!" - Lisa B. (Combination Skin)

Take hydration to the next level and shop 24-7 Moisture Intense at

✨The Glow Beaus✨ give off a dewy glow, that can be used on the go! With 41% of consumers listing “glowing skin” as their top skincare goal in 2022, this power couple is sure to be a favorite, and you can save 14% when shopping it now on TULA.com

Why we love Rose Glow + Get It:
💕Instantly brightens around the eyes
💕Helps reduce the look of fine lines & wrinkles

Why we love Protect + Glow:
💕Daily broad spectrum protection from damaging sun, blue light & pollution—overexposure linked to premature skin aging—a must have for indoors & outdoors
💕Non-greasy & formulated without oil—wears well with or without makeup

49% of consumers listed 'ageless skin' as their top skincare goal in 2022* so we've created ✨The Ageless Admirers✨ packed with peptides to promote skin firmness & elasticity while plumping the look of skin.

Why we love Wrinkle Treatment Drops:
💕Helps minimize the look of wrinkles and treat premature aging
💕Helps strengthen the skin barrier

Why we love Protect and Plump:
💕Targets signs of premature skin aging
💕Powered by prebiotics, probiotic extracts, vitamins & ceramides plus patented smart peptide technology

Save 14% when shopping this duo now on TULA.com

Meet your answer to instant lip hydration with a gentle kiss of color - a perfect treat for yourself or a friend this Valentine's Day! 💋

What does 'clinically effective' mean at TULA? ✨
We take seriously. Our formulas are grounded in thorough scientific research, so your products deliver the results you deserve. Find out more at TULA.com

Spotted: Unretouched Beauties embracing their gorgeous skin. 😍 Tag us in your photos with for a chance to be featured.

Featured Glow Getters:

The hack to keeping pimples away is on sale now! Shop ✨The Clear Companions✨ power couple for 14% off through Valentine's Day.

Save 14% when shopping this duo now through Valentine’s Day on TULA.com. 😍

Meet the ✨Tinted True Loves✨ power couple, paired perfectly for a simple 2-step routine!

Step #1 - Filter Primer:
💕 Lightweight, buildable coverage that instantly primes, blurs, and smooths skin
💕 Evens the look of skin tone over time
💕 Best seller with 96% of users agreeing their foundation went on more smoothly*

Step #2 - Radiant Skin:
💕 Helps moisturize and condition the skin barrier while creating an even canvas of coverage and maintaining a natural finish
💕 Helps improve the look of fine lines and wrinkles
💕 Helps even out the look of skin tone

*Self assessment on 122 subjects after 1 use

Which Power Couple did you get? February is the perfect time to introduce our ✨Power Couples!✨ For 14 days, you can shop 14% off product duos with double the benefits.

Save this post and keep an eye on our page to meet all the couples.