Ausum

Whether it’s a vitamin deficiency or sleep deprivation 😴, popping in a supplement or two has become so normal. New-age dietary supplements like powders, gummies 🧸, tablets & capsules 💊 typically contain synthetic ingredients and can cause us more harm than good.

So what is the alternative? 🤔

Ausum presents the same benefits in a simple, lip-smacking format - tea ☕ - India’s most beloved beverage, supercharged with plant-based supplements ☘. It's made from real plants, is clinically tested & validated, is more easily absorbed and has no side effects. ⚡

But what is a plant-based supplement, you ask❓ Read all about it by clicking here: https://getausum.com/pages/plant-based-supplements

A little recipe to keep you happy:

🌳 Generous servings of nature
🛌 Tons of sleep
🏋 A few helpings of exercise a week
🔵 A cup of Hibiscus every day - the final touch to keep the metabolism up and going!
(Link in bio)

Of course, don’t forget to spend time with friends and family, and doing things you love. 🤗

Hey there! Have you ever wondered why we all react differently to a stressful situation? 😟

You might have a severe headache 😓 a night before an important presentation, while your teammate could have trouble sleeping at night. 😴

Stress makes each individual feel differently. Therefore, we need personalized solutions to cope with it. Thankfully, we have just what you need. ⚡

Take our Stress Test to get the right products for your needs. Yes, it’s that easy!

Don’t let stress get you down. Take the test now to . Click here: https://getausum.jebbit.com/fi1icjow

"When we take the time to look at animals a lot closely, automatically there's mindfulness and slowing down that happens, which we all know is the need of the hour for us.

I think there's a reason why, across the globe, no matter what the culture, where in the world human beings are... there's always a dog around."

Join us on the 'Be Ausum' podcast with Sindhoor Pangal to explore our generational relationship with dogs. Sindhoor is a canine behaviour consultant, Galen myotherapist, an independent ethology researcher, an engineer by qualification and an educator in Bangalore, India. She is the founder of BHARCS. BHARCS offers a UK-accredited level 4 diploma on canine behaviour and ethology and boasts of students from all parts of India and across the globe.

In this episode, we discuss:

✅ The relationship we have with animals
✅ The evolution of dogs in our lives
✅ Our generational relationship with dogs
✅ How dogs can be our emotional support
✅ How to reciprocate the comfort we find with our dogs
✅ How to seek a relationship with dogs if you can't bring one home
✅ Sindhoor's relationship with dogs
✅ The founding story of BHARCS

Be Ausum. https://hubhopper.com/episode/how-four-legged-companions-ease-your-stress-with-sindhoor-pangal-beausum-1658465609 🖇️

Struggling to fall asleep? This will definitely help!

Melatonin, commonly known as the sleep hormone, is created by the pineal gland in the brain. It’s produced at night and carried to different parts of the body through the bloodstream to signal that it’s time for rest. When the body doesn’t produce enough melatonin, it can lead to insomnia, fatigue or low quality of sleep. Melatonin production decreases due to various factors like obesity, old age, blue light exposure before bed and even lack of nutrition.

In order to cope with the lack of melatonin in the body, people consume it artificially as tablets and drinks. This can have severe negative impacts on the body and can lead to long-term illnesses.

We recommend our 100% natural Lavender & Rose blend. Lavender is scientifically proven to favor increased blood melatonin levels in adults. It soothes your mind and has no side effects! What’s better is that it comes without added sugar, so all you taste is the power of flowers!

Get yours now at www.getausum.com
☕️

Planning to sleep in late on the weekend to make up for all the sleep lost during the week? Here's what you need to know.

Research has found that people who cut their sleep down by five hours during the week, but made up for it on the weekend with extra sleep, still paid a cost. That cost included measurable differences: excess calorie intake after dinner, reduced energy expenditure, increased weight, and detrimental changes in how the body uses insulin. The findings prove that people who make up for lost sleep over the weekends remain as sleep-deprived as the ones without catch-up sleep. (Source; Harvard Health Blog, 2019)

What's the solution, then?

Although we can't "catch up" on sleep, we can try to carve out a bit more time for sleep at night during the week and improve behaviors that lead to better sleep. Sleep is preventive medicine - it helps reduce illness and optimizes our daily well-being. Let's prioritize this every day!

Let’s seize those zzzz’s! 😴

Are you struggling to unwind and relax after a long day of work? Thankfully, we have Jasmine to send us off to the dreamland!

Flavourful & aromatic, this one's a simple, all-natural, non-habit-forming intervention for sleep. Regular consumption of this herbal blend increases the effect of GABA (gamma-aminobutyric acid) that relieves stress & tension and improves sleep. One cup before bedtime will naturally unwind you and switch to sleep mode.

So let’s get sleeping, shall we? Shop now at https://getausum.com/
☕️

Imagine this... It's cold outside ❄, and you're in your home with a good book and a warm cuppa to keep you company. ☕

Nothing beats that feeling! We're here to make your cold days better with a special offer! ✨

🎉 Stock up on your favourite Ausum blends for up to 35% OFF! 🎉

What's more, you ask? 👀

Get FREE shipping on all orders over Rs.299! Happy Holidays. ⚡

What are you waiting for? Shop now. 🛒 www.getausum.com

"Sitting down with ourselves is not always comfortable. But the more we check in with ourselves, the more we understand ourselves and the people around us."

Our mind, like any other organ, responds to the stress we put on it. Dissecting what happens to us when we're stressed & anxious is Priyanka Varma.

Priyanka Varma is a clinical psychologist and Founder of The Thought Co. Her experience in clinical psychology, counselling and psychotherapy spans over 10 years. She has worked extensively with young adults as they navigate the changing society triggered by technological advancement. Her research focus has been on internet addiction and how we can use technology to better serve the emotional and mental health needs of people.

In this episode, we discuss:
✔ How do people perceive stress?
✔ Is stress good for us?
✔ How does stress affect our body?
✔ How to build a connection with yourself?
✔ Why is the mind & body connection important?
✔ How does checking in with yourself help?
✔ Why is self-talk important?

Tune in to our podcast 🔊, ‘Be Ausum’, brought to you by our Founder, Mayura Rao, where she unpacks the art of self-care done right. A holistic wellness podcast where you’ll hear experts in physical, mental and holistic wellbeing share their insights into managing nagging lifestyle issues. Join us as we discover ways to become our most awesome selves!

Be Ausum. https://hubhopper.com/podcast/be-ausum/315498 🖇️

Do you know of any other ways to confirm if your plant-based supplement is truly plant-based? Drop them in the comments below.

Have you ever found yourself feeling anxious in difficult situations? Before a test, while making a big decision, or getting stuck in traffic and late for a big meeting?

Anxiety is so much more common than we think. 88% of urban India struggles with anxiety. But just because it’s common, doesn’t mean it can be normalized. It is a serious issue that cannot be corrected with generic and untested solutions.

We know what you’re thinking. Is there any way to do this other than pills, capsules, gummies and powders. What if we told you that it’s now as simple as sipping a cup of tea?

Introducing, Ausum ‘Calm’ range. Clinically tested plant-based supplement fortified with proprietary Tulsi actives. Looks like tea, works like a supplement.

All you need is 2 cups a day to reduce stress & anxiety, improve focus and mood. Paired with a nutritional diet and a healthy lifestyle, these supplements reap the maximum benefits. Plant-power, potent and powerful with no side effects. Try yours now!

Link in bio.

We can never get enough of the wonder that is the blue pea flower!

🔷 It helps manage the effects of stress.

🔷 It improves cognition.

🔷 Great for glowing skin & shiny hair

🔷 Colour so exotic, you can't take your eyes off!

Try yours now. Link in bio.

Being an adaptogen, Tulsi helps our body & mind manage the effects of stress and anxiety. Its regular consumption promotes calmness & relaxation and improves mood. However, Tulsi’s anxiety-relieving actives are a tiny portion of the whole plant. With our proprietary process, we successfully extract these actives. As seen in clinical studies conducted with medical professionals, 1000 mg of these actives are a daily must to lower general anxiety, improve memory and cognitive ability.

Ausum's ‘Calm’ range is supercharged with proprietary Tulsi actives. Blended with real, natural flowers & herbs, we create delightful, functional beverages that work in an integrated manner with our minds & body. Non-habit-forming with 100% bioavailability, unlike synthetic supplements like tablets, capsules and gummies. No side effects.

So go ahead and relish your instant cup of effortless wellness. Link in bio.

Do you find yourself unable to concentrate on daily tasks? Do you feel on the edge, unsettled and nervous? It could be anxiety.

If these signs constantly nag you, it might be time to take the proper steps toward anxiety relief.

Feel 'Calm' with 100% plant-based supplements. Get real results with science-backed solutions. Shop now at www.getausum.com

Prone to over-thinking? Struggling to stay focused at work? Feeling anxious over the smallest things?

Put those intrusive thoughts to ease with our delicious range of plant-based herbal teas today.

Say goodbye to restless nights and sleep-deprived mornings with our delicious range of herbal remedies.

Have you ever found yourself feeling anxious in difficult situations? Before a test, while making a big decision, or being stuck in traffic and getting late for a big meeting?

Anxiety is so much more common than we think. 88% of urban India struggles with anxiety. That means it happens to every second person in our country!
But just because it’s common, doesn’t mean it can be normalized. When unmanaged, anxiety can wreak havoc on our physical and mental health. We start to face issues like low self-esteem, constant exhaustion, muscle pain and sleep issues.

It is a serious issue that cannot be corrected with generic and untested solutions.

We know what you’re thinking. Is there any way to do this other than pills, capsules, gummies and powders. What if we told you that it’s now as simple as sipping a cup of tea?

Introducing, Ausum ‘Calm’ range. Clinically tested plant-supplement fortified with proprietary Tulsi actives. Looks like tea, works like a supplement.

All you need is 2 cups a day to reduce stress & anxiety, improve focus and mood. Paired with a nutritional diet and a healthy lifestyle, these supplements reap the maximum benefits. Plant-power, potent and powerful with no side effects. Try yours now!

Link in bio.

Festivals are a time for togetherness, shared conversations, gifts, and a whole lot of love.

However, they can also get stressful and chaotic.

And so, here’s a gentle reminder to take care of your physical and mental health even as you celebrate the festival of light & love!

‘Yeh diwali, herbs wali!’
Celebrate Diwali with the gift of health and mental wellness with our beautiful range of gifting boxes.

Visit our website to find one that you love, now!
🎁

Have you ever wondered what ‘adaptogens’ mean and how exactly can they help?

Including these unique herbal gems in our daily lives can help us manage the effects of stress better. However, it’s important to note that they’re not a cure, but help our body build resilience for the long term. They need to be consumed regularly and be paired with a healthy lifestyle to reap maximum benefits.

While you soak in the beauty of this bunch of Lavender flowers, let us talk about the many wonders of this fragrant natural miracle flower -

- Lavender essential oil can help relieve intense pain
- The therapeutic fragrance can help elevate mood, and even maintain a happy state of mind
- Its pleasant fragrance has also been shown to improve daytime wakefulness and can help experience sustained sleep at night
- Lavender is often suggested as an excellent natural remedy for insomnia & can help improve sleep quality

_This World Mental Health Day, we are delighted to bring to light the wonderful people at Cysterly and the 'Ausum' work they are doing to raise awareness around the physical and mental health challenges posed by PCOS. You can also sign up with them to discover how to naturally initiate the PCOS reversal process, today!_

_A widespread women's health issue, Ausum stands with Cysterly to support women all over India in helping with their self-care journey as they try and manage the many symptoms of PCOS.

When trying to support a loved one struggling with anxiety, it is important to remember to proverbially ‘keep the light on’ and make a safe space for them to express their fears/worries/thoughts without feeling judged or silly.

Try using these soothing phrases to encourage your friend/family member to reach out and open up so that they can start to heal.

Anxiety can trick you into feeling stressed out over even the smallest of daily tasks.

And this prolonged stress, in turn, can make you feel even more anxious - resulting in a vicious cycle of mental and physical health problems.

Our Blue Pea & Chamomile range of soothing and delicious herbal tea can help you break this cycle for some calm, stress free moments throughout the day. This can, in turn, give you the chance to re-collect your thoughts can approach the problem at hand with a calmer mind.

Order yours from the link in bio, today!

Let’s raise a cup to the man who paved the way for ‘Make In India’ and inspired millions of people for decades to come!

We at Ausum, also pride ourselves in being a fully homegrown company. From our manufacturing to even the packaging of each of our products - everything is ‘made in India.’

And it is this joy of being a fully home-grown brand that we are celebrating today, along with the many achievements of the father of our nation.

With the modern lifestyle keeping us glued to our not-so-ergonomic chairs for hours on end, our bodies are becoming more and more prone to different kinds of health ailments.

And so, it is important to take some time out to work on yourself. Be it in the form of hardcore workouts or the gentle yet unyielding flow of yoga poses - regular exercises paired with wel-balanced meals powered by hot & soothing beverages can help you de-stress better and enjoy the bounty of life.

Your favourite exotic drink, made healthy!

What if we told you that your favourite cocktail could be replaced with an equally delicious non-alcoholic herbal concoction?

Presenting our delicious range of ‘Spanish Sangria’ herbal teas.

Infused with the decadent flavours of strawberry, organe, sea buckthorn, licorice and rich in the herbal goodness of organic hibiscus flowers, it’s the perfect drink for your next house party or just a party for 1!

Your favourite exotic drink, made healthy!

What if we told you that your favourite cocktail could be replaced with an equally delicious non-alcoholic herbal concoction?

Presenting our delicious range of ‘Spanish Sangria’ herbal teas.

Infused with the decadent flavours of strawberry, orange, sea buckthorn, licorice and rich in the herbal goodness of organic hibiscus flowers, it’s the perfect drink for your next house party or just a party for 1!