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I News is the 21st century 24/7 Telugu satellite news channel for AP and Telangana. The channel was launch on 31st Dec 2008,

“I News” a media company wedded to the purpose of building a better society through free-spirited journalism. Non partisan journalism is a sovereign value to us. I News stand for a better society. We believe that by disseminating impartial, balanced and credible news in a creative and challenging format and by hosting a free and fearless conversation of ideas of all persuasions we help society in making informed choices. As an aggressive news-gathering organization, channels tune all their systems to achieve one purpose, putting the latest news break on air on its occurrence.

We believe Journalism is effective only when it is free. I News operate its channels as people's channels. It sees him as the holder of non-negotiable fundamental rights, as a voter who creates the state, as a tax-payer who endows society’s welfare, and as a consumer who is the master of the economy.

I News Credibility, The media’s primary role is the gathering of news. But it’s very soul would be in peril if the news it aired had the flaw of error or the taint of prejudice. Credibility accrues only to the painstaking media house. To earn it one would have to resist the facile conclusion and the easy sound bite. All the great media houses of our time are founded on the value of credibility.