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What web creators should know about our March 2024 core update and new spam policies.

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What web creators should know about our March 2024 core update and new spam policies  |  Google Search Central Blog  |  Google for Developers

How SEO and digital PR can drive maximum brand visibility....

How SEO and digital PR can drive maximum brand visibility Use SEO tactics that complement a digital PR strategy to boost reputation and visibility with organic traffic and user engagement.

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Now November Core Update is rolling out and next week Reviews update will start to roll out 🙂 this will be last reviews update that will be announced. Then reviews update will become something like helpful content system which will be changing on going and will not be announced by Google.

Reviews signals will be updating continuously

It is important to optimize for mobile-first indexing because over 50% of all internet traffic comes from mobile devices rather than computers. Websites with poor mobile performance are likely to encounter problems with their mobile rankings, while websites with shorter content in their mobile versions might end up having problems with their desktop rankings

Big Update: After 7 years, Google has finally completed the roll out of mobile-first indexing. Here's what you need to know:

As more and more users began to switch to using the Web on smartphone devices, Google needed to change the way in which it interpreted site content. They needed to switch from a desktop crawler to a mobile one to better understand the content that users were actually experiencing.

In 2016, Google switched to mobile-first indexing. This means that websites were crawled from a mobile perspective, not the desktop perspective.

If you haven't already, you should ensure that your content is set up well for mobile-first indexing. To evaluate your website from a mobile perspective you should:

- Change your user agent in Screaming From to "Googlebot Smartphone"
- Compare the crawl of your website on mobile vs desktop
- Audit for content differences between mobile and desktop
- Ensure that your internal linking structure is the same on mobile devices
- Review your content's readability on mobile devices (use headings, bullets and mobile-friendly design)
- Analyze high performing competitor's mobile experience

Google says that they "currently know of a very small set of sites which do not work on mobile devices at all" and will be crawling those with legacy Googlebot for the time being.

However, it seems that the majority of sites should be fully switched over to mobile-first indexing.

Learn More: https://developers.google.com/search/blog/2023/10/mobile-first-is-here

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Maturing in SEO is realising that...

↳ You need high-quality backlinks to rank
↳ To get backlinks, you need valuable content
↳ To create valuable content, you need proper keyword research
↳ To do proper keyword research, you need to set your ego aside and choose keywords that are low competition AND have enough search volume.
↳ To choose such keywords, you should have great clarity about the niche that you will be operating in

Agree?

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Why SEO For Your Dental Practice is Important? Fosterideaz Marketing

Google Search Console (GSC)

If you are hoping to get traffic from Google

GSC should be your best friend

You should be checking it constantly

- What keywords are getting clicks and impressions
- Which pages are indexed
- Keyword rankings
- Backlinks
- Trends

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If you want to grow your business online, you should not implement strategy you need a game plan✔️

Google Ads is not a strategy.
Facebook is not a strategy.
Twitter is not a strategy.
ABM is not a strategy.
SEO is not a strategy.
PR is not a strategy.

Channels aren't strategies.

You need a game plan for how they all work together...

No shortcuts 🙈

Learn how to leverage SEO strategies to increase your dental practice's online visibility, attract more patients, and grow your business.✔

Google also updated this news publisher help doc to remove using canonicals for "republished content" - story updated at
https://www.seroundtable.com/google-updates-canonicalization-help-documentation-35329.html

I see many people asking questions like:

“There’s this technical SEO issue on the website. How do I fix it?”

And it’s a great question!

But there should be one more question along with it.

“Why did this issue happen in the first place?”

If you can trace it to the initial reason, you might save yourself hours of work in the future.

See, sometimes you might get 30,000 new 404 pages overnight.

Yes, you can leave them as they are.
You can redirect them.
The solution will depend on the types of the pages, links to them and other variables.

But can you be sure this issue won’t happen again once it’s fixed?

That’s where the second question comes into play.

Be curious. Be ready for a challenge.

That’s what being a real technical SEO means.

Top 8 Facebook Advertising Benefits:-

1. It's an effective way to drive traffic from active users.
2. Highly customizable ads & audiences.
3. Ad campaigns are easy to set up and deliver fast results.
4. It's budget-friendly.
5. Custom call-to-actions.
6. Easy to track and measure.
7. Helps grow your audience.
8. Retarget your most potential customers.

Google removes "retired ranking systems" such as mobile-friendly, page speed, secure site and page experience from its help document - makes you wonder if they were ranking algorithms ever... https://www.seroundtable.com/google-retired-ranking-systems-removals-35264.html

Measuring the effectiveness of your digital marketing efforts is crucial for achieving better results.

Google is doubling down on the importance of Page-Experience. In recent guidelines, they emphasized their commitment to it and its significance in performing well in search. Here's what you need to know:

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Maximizing Your SEO Potential: Understanding the Importance of Page-Experience According to Google Fosterideaz Marketing

When considering the effectiveness of digital marketing strategies, it is important to analyze the benefits of both search engine optimization (SEO) and pay-per-click advertising (PPC). The ultimate goal of both strategies is to secure a top position on search engine results pages (SERPs), as the majority of users tend to click on the first few websites listed.

PPC can be a viable option for those seeking quick results, while SEO is a better long-term solution. It is worth noting that on SERPs, the top three or four results are typically paid advertisements, with the remaining results being organic.

In my professional opinion, I would recommend investing in SEO for your website, as it can provide lasting benefits and improve your overall online presence.

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Top 5 SEO ranking improvements tips.

QUOTES 💬 on from thought leaders in Artificial Intelligence and business. The trend is clear, AI IS HERE and is changing the way we work and live.

👌🏼 LIKE & COMMENT on your FAVORITE quotes.
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💸 𝑳𝒆𝒂𝒅 𝑮𝒆𝒏𝒆𝒓𝒂𝒕𝒊𝒐𝒏
🌐 𝑾𝒆𝒃 𝑫𝒆𝒗𝒆𝒍𝒐𝒑𝒎𝒆𝒏𝒕
📣 𝑺𝒐𝒄𝒊𝒂𝒍 𝑴𝒆𝒅𝒊𝒂 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈
🎥 𝒀𝒐𝒖𝑻𝒖𝒃𝒆 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈
📈 𝑺𝑬𝑶 & 𝑷𝑷𝑪
📩 𝑪𝒐𝒏𝒕𝒂𝒄𝒕 𝑼𝒔
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