MART Global Management Solutions

MART - Demystifying Rural India since 1993

MART is a leading knowledge based consulting Organization of national repute in India having International presence on Livelihoods and Marketing. We work with businesses, governments and donor agencies to help them take right decisions in these ever-so-growing markets (BOP). Our expertise lies in understanding Emerging Markets, their eco system and their dynamics. Such expertise garnered through diverse assignments gives us a unique position as business solutions provider and facilitator. Our deep understanding of the needs and work culture enable us to provide customized solutions– strength quite unique to MART. We are a leading consulting organization working in the Non Metro & Rural space. Under the able leadership of Mr. Pradeep Kashyap-known as “Father of Rural Marketing”.

MART undertakes assignments in India as well as developing countries. MART has consulting projects in Nepal, Bangladesh, Bhutan Sri Lanka Indonesia, Nigeria and Mozambique, providing techno-managerial and consulting support to bilateral and multilateral projects under the aegis of World Bank, DFID, JICA, IFAD, USAID and INGOs. We have created substantial number of sustainable business models in all our domain working countries. On the work front we undertake the likes of Research (Livelihoods opportunity assessment, Value chain, Impact assessment and evaluation, baseline), Large scale Implementation, Project management, Management consultancy, Capacity building and Market facilitation etc.

We have setup Agri Business Promotion Facility for World Bank supported project in Maharashtra Agricultural Competitiveness Projects and conducted value chain study for more than 40 products. Facilitated more than 1000 training programs for development professionals . Please find attached a brief credential of MART. Some of the path breaking and renowned models in private sector namely - Project Shakti for HUL, Disha for Colgate, Rasoighar for HPCL, Arogya Parivar for Novartis, Youth Entrepreneur Model for Colgate, Sambandh Program for JK Lakshmi Cement, Cook stoves project for Shell Foundation are the works to name a few. We had a long term engagement with USAID funded “Social Marketing Organization” in the creating a sustainable platform for healthcare delivery hard to reach and vulnerable population of Nepal & Bangladesh.